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R3 2022 December New Business League - Thailand

Page 1

2022 CREATIVE AGENCIES NEW BUSINESS LEAGUE Thailand / Dec 2022

1

ESTIMATED OVERALL YTD REVENUE (USD $m)

No.of Wins

13.6

13.6

22

11.4

11.4

21

7.4

6.8

64

6.4

6.4

27

Charoen Pokphand Foods Public Company

1.4

1.4

3

Publicis

FMCG Client

0.7

0.7

2

7

Leo Burnett

Finance Project

1.3

0.7

4

8

9

BBDO

Samsung Cosumer electrical, Lays, Honda Motorcycle, LINE Open Chat

1.0

0.5

10

9

8

Accenture Song

Robinhood

0.5

0.5

1

10

10

Brilliant & Million

LVMH Moet Hennessy Louis Vuitton

0.2

0.2

6

11

11

McCann WorldGroup

T.C. Pharmaceutical Project

0.2

0.2

2

12

12

Dentsu

Auto Client

0.1

0.1

2

13

13

Grey Group

Musical.ly Inc Project

0.1

0.1

1

2022(Jan-Dec)

41.8

165

2021(Jan-Dec)

31.7

187

YoY Comparison:

32.1%

-11.8%

RANK THIS MONTH

RANK LAST MONTH

1

1

DDB

2

2

VMLY&R

3

3

Ogilvy

4

4

Wunderman Thompson KFC Corp

5

5

Digitas

6

6

7

AGENCY

RECENT WINS Bangchak Corporation (HI PREMIUM) Project, Thai Union Group (Q FRESH) Project Singha Estate Project , Eucerin, The Pizza Company Project DTAC-Total Access Communication Public Co., Ltd

ESTIMATED YTD WIN REVENUE (USD $ m)

RECENT LOSSES


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