2022 CREATIVE AGENCIES NEW BUSINESS LEAGUE Hong Kong / Dec 2022
1
RANK THIS MONTH
RANK LAST MONTH
1
1
Wunderman Thompson HSBC
2
2
Ogilvy
3
3
Saatchi & Saatchi
Langham Hotels Project, Vesync, Michelin Automotive Tires FTLife Insurance Company Limited
4
4
Leo Burnett
Clarins Group
5
5
DDB
6
6
Havas Worldwide
7
7
Digitas
8
8
Dentsu
9
9
BBDO
10
10
AGENCY
Grey Group
RECENT WINS
BOC: Brand Campaign Project, Aptamil, UA Credit Card Project, Google Game Play Project UBER eats Project, MTR branding projects, AEON Credit Service Project The Hongkong and Shanghai Hotels, Limited Confidential Client Shangri La project , Galaxy Macau project, Swire Shipping project Hong Leong Group
ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
5.1
5.1
43
5.1
5.1
36
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
3.6
3.6
8
2.2
2.2
7
2.1
2.1
14
1.8
1.8
4
0.9
0.9
2
1.3
0.7
5
0.3
0.3
7
0.2
0.2
1
2022 (Jan-Dec):
22.1
127
2021 (Jan-Dec):
23.4
140
YoY Comparison:
-5.4%
-9.3%