2022 CREATIVE AGENCIES NEW BUSINESS LEAGUE Asia Pacific / Dec 2022
1
ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
82.7
474
54.5
52.9
121
53.1
52.8
315
49.7
47.2
214
42.3
39.7
420
39.6
38.7
131
30.3
30.3
79
27.4
120
27.5
26.9
92
21.6
21.6
109
18.3
18.3
58
17.2
17.2
57
17.3
16.8
59
Shangri-La Singapore, Sapporo Japan, Samsung (x2) Singapore
11.4
11.4
22
BBH
Roposo India, Moonton Technology Co. Ltd. China Project
10.1
10.1
20
16
Isobar
PT Prodia Widyahusada Indonesia, LCY Chemical Corp. Taiwan Project
8.3
8.3
103
17
17
Wondrlab
JBM Group India Project, Philips Preethi India
6.3
6.3
191
18
18
Prodigious
5.8
5.8
25
19
19
Grey Group
5.6
5.6
23
20
20
Smith St
RANK THIS MONTH
RANK LAST MONTH
1
1
Ogilvy
2
2
Saatchi & Saatchi
3
3
4
4
5
5
6
6
7
7
8
8
9
9
10
10
11
11
12
12
13
13
14
14
R/GA
15
15
16
AGENCY
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
Chongqing Fuling Zhacai Group Co. LTD China, CFA Institute China
83.4
HP Inc. China, Akasa Air India, Siemens Global, Medecins Sans Frontieres Australia Code ComputerLove India Project, Wunderman Thompson HSBC India Project, Mirum Dubai (ADNEC) India Project Bangchak Corporation (HI PREMIUM) Thailand Project, Thai DDB Union Group (Q FRESH) Thailand Project Orchard Healthcare India, SUNTORY Dentsu Taiwan Project Blue Diamond Growers China VMLY&R Project, Hisense China Project Hero Motocorp Limited India Havas Worldwide Project, HP Enterprises India Project MB Community CRM Management BBDO China, Fei Fan China Superloop Australia, PepsiCo Leo Burnett brands India, FrieslandCampina Malaysia, LazyPay India Ministry of Tourism India, MINISO McCann Worldgroup China Project, Yes Bank India Project Ferrero Philippines, Carlsberg Publicis Worldwide Vietnam, Qudos Mutual Ltd Australia Jaguar Land Rover Automotive Digitas China, Crocs Global, Marvel Realtors India, Pfizer SCDL: Legacy Campaign Qatar M&C Saatchi Group project, Rekeningku..com Indonesia project
Boucheron, Genesis Motor BAT (Ryde) Australia, Planpay Australia, Asusteck Computer Inc India Coles Supermarkets Australia
30.5
RECENT LOSSES
Siemens Global
Aleve Global
5.0
5.0
1
2022 (Jan-Dec):
589.2
3,008
2021 (Jan-Dec):
760.8
2,755
YoY Comparison:
-22.5%
9.2%