2019 CREATIVE AGENCIES NEW BUSINESS LEAGUE Europe / Aug 2019
1
ESTIMATED OVERALL YTD REVENUE (USD $m)
NO.OF WINS
45.3
6
44.6
44.6
56
Mondelez Global, Google UK, Lexus UAE
23.1
21.6
12
Isobar
Merlin Denmark, Kungliga Operan Denmark Project,
13.6
13.6
35
4
Droga5
OnePlus UK, Harley Davidson
11.9
11.9
4
6
5
Huge
Pantone
8.0
8.0
1
7
6
BBDO
Great Ormond Street Hospital Children’s Charity UK, Irish Road Safety Authority Irland Project
7.0
7.0
4
8
9
R/GA
LVMH UK, Siemens Global, Le Creuset UK
6.0
6.0
4
9
-
Digitas
Mondelez Global
6.0
6.0
1
10
32
VCCP
Maynards Bassetts UK, Mondelez UK
6.0
5.5
2
11
7
Anomaly
Johnnie Walker Global, Vodafone brand project
5.1
5.1
4
12
8
The Martin Agency
CarMax UK
5.0
5.0
1
13
11
The & Partnership
Toyota UK,Centrica Global
4.4
4.4
2
14
-
BETC
Mondelez West Europe
4.0
4.0
2
15
12
FCB
Corona Extra Italy, ADR Aeroporti di Roma Italy, The Premier League UK, Volkswagon Romania Project
3.7
3.7
7
16=
13=
Aquest(WPP)
Gucci Europe, Bulgari Europe, Mercedes Europe
3.5
3.5
5
16=
13=
Wunderman Thompson
Duracell Global, Centrica UK, Kaspersky Global
3.5
3.5
3
18
10
McCann WorldGroup
TherapeuticsMD Annovera UK, Alzheimer's Society UK, Three UK
5.0
3.2
4
19=
15
IBM iX
Audi
3.0
3.0
1
19=
16
Leo Burnett
Iceland UK, Facebook Messenger Global
3.0
3.0
2
264.0
287
ESTIMATED YTD WIN REVENUE (USD $ m)
RANK THIS MONTH
RANK LAST MONTH
1
1
DDB
PlayStation Global, Corona Global, Surf, Virgin Media
47.8
2
2
Havas Worldwide
Vodafone Spain, UK Project, LPKF Austria Project
3
3
Ogilvy
4
-
5
AGENCY
RECENT WINS
RECENT LOSSES
Food Brand Company
Kingsmill bread UK
2019 MEDIA AGENCIES NEW BUSINESS LEAGUE Europe / Aug 2019 ESTIMATED YTD WIN REVENUE (USD $ m)
RANK THIS MONTH
RANK LAST MONTH
1
1
MediaCom
2
2
OMD
3
3
Havas Media
4
4
PHD
5
7
Carat
Vodafone Global, Edinburgh International Festival Festival
15.0
6
5
Starcom
McDonald’s Russia, Novartis Global
16.5
7
6
Publicis Media
LVMH Eur ex UK Fr
10.0
8
10
Mindshare
Dyson Global, Real Bolos Portugal, MAIF France, Headspace Germany, Uniqlo Italy
8.0
9
8
denstu X
Ahold Netherlands, Upfield Global, Parques Reunidos Spain
4.4
10
9
Universal McCann
11
12=
MediaHub
12
12=
Crossmedia
13
14
14
AGENCY
RECENT WINS
Sofology UK, Exhibitions Austria, NuHealth Bulgaria
RECENT LOSSES
ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
44.1
AO.com UK
39.2
203
25.9
Home Credit Bank Russia
25.0
161
23.5
GET Norway
23.3
37
18.6
124
Heathrow Airport
13.4
11
Dreams UK
13.1
2
10.0
1
4.9
25
4.1
4
3.7
9
1.3
1.3
4
Etihad Airways
1.3
1.3
1
M/SIX
Electronic Arts Global, London Business School UK
1.1
1.1
2
11
The7stars
FirstGroup railways UK
1.5
1.0
1
15
15
AKA
Longleat Enterprises UK
1.0
1.0
3
16
16
Essence
L'Oreal UK
0.8
0.8
1
17
17
The Specialist Works
AO.com UK
0.6
0.6
1
18=
18=
John Ayling & Associates
Battersea Dogs & Cats Home UK, World Animal Protection UK
0.5
0.5
2
18=
18=
Hearts & Science
TikTok UK
0.5
0.5
1
18=
18=
Primal Media
STV Productions
0.3
0.3
1
144.1
628
Boeh Ingel Animal Health Global, Boehringer Ingelheim France, Pokerstars France Tripadvisor Global, Disney Fox & Disney Plus Netherlands, Domino's Ireland Swedish Armed Forces Sweden, Le Slip Franç ais France, Warner Bros Sweden
Mattel Europe, Asia, Africa, Just Eat Global, Berglandmilch Austria, Hella Austria Sennheiser Global,National Health Service UK Planning, World of Tanks UK
18.7
4.6
Deutsche Bahn Germany
Yorkshire Building Society UK
Sofology UK
METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.
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