2024 CREATIVE AGENCIES NEW BUSINESS LEAGUE US / Apr 2024 No.of Wins
150.0
150.0
1
80.8
80.8
4
8.9
8.9
15
6.0
6.0
3
OPTIMUM Project
3.4
3.4
9
Digitas
IT Client
3.0
3.0
1
2.5
2.5
5
RANK LAST MONTH
1
1
Publicis Groupe
Pfizer US
2
2
Dentsu
T-Mobile US, Lowe''s Companies, Inc. US Project
3
3
VML
4
4
Pearmill
5
25
PXP
6
27
AGENCY
RECENT WINS
Biden for President US, Wendy's US, T-Mobile US Nex US, Stamps.com US, ShipStation US
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
7
5
Pereira O’Dell
Manscaped US, Simplisafe US, Sunny D US
8
52
MSL
FMCG Client
2.4
2.4
8
6
Goodby Silverstein & Partners
Truly US
2.0
2.0
1
2.0
2.0
4
2.0
2.0
4
1.7
1.7
3
9
1
ESTIMATED OVERALL YTD REVENUE (USD $m)
RANK THIS MONTH
Zarbee’s US, Harris Teeter US, Carrier US Molson Coors US, Yum Brands US Project Astellas US LLC US, Swisher Sweets Global, Astellas US LLC Global
10
7
Purered
11
21
Leo Burnett
12
8
Grey Group
13
9
Havas Worldwide
Famous Footwear US
1.4
1.4
1
14
43
The Community
FMCG Client
1.2
1.2
4
15
10
McCann Worldgroup
PwC Global
1.0
1.0
1
16
11
Ogilvy
Hy-Vee US
2.9
0.9
9
17
68
Team One
Construction Client
0.6
0.6
2
18
34
BBH
Finance Client
0.5
0.5
1
19
38
Arc
Education Client
0.5
0.5
1
20
12
PMG
Air Carrier JSX US
0.4
0.4
1
2024 (Jan-Apr)
191.5
79
2023 (Jan-Apr)
61.5
100
YoY Comparison:
211.3%
-21.0%
Truly US