2023 CREATIVE AGENCIES NEW BUSINESS LEAGUE Singapore / Apr 2023
1
ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
9.5
9.5
2
2.1
2.1
7
1.6
1.6
9
1.3
1.3
8
0.6
0.6
2
The coffee bean, IMDA
0.6
0.6
2
R/GA
KFC
0.4
0.4
1
14
Publicis Worldwide
FMCG Client
0.2
0.2
1
9
16
Digitas
Government Client
0.2
0.2
1
10
8
BBH
Tech Client
0.1
0.1
1
11
7
McCann WorldGroup
Retail Client
0.0
0.0
1
2023(Jan-Apr)
16.5
35
2022(Jan-Apr)
18.0
43
YoY Comparison:
-8.5%
-18.6%
RANK THIS MONTH
RANK LAST MONTH
1
1
DDB
2
2
VMLY&R
3
3
MullenLowe Group
4
6
Ogilvy
5
4
Grey Group
6
20
BBDO
7
5
8
AGENCY
RECENT WINS
Government Client Colgate (Ecommerce) Project , The Nature Conservancy Project , SCJ, Abbott Project, Combiphar Project UPS Project, Singapore Ministry of Defense (MINDEF), IMDA Coca-Cola Company, Kellogg, Yum! Brands Maybank Project, StarHub Inc Project
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES