2021 CREATIVE AGENCIES NEW BUSINESS LEAGUE Indonesia / Apr 2021 No.of Wins
RECENT WINS
VMLY&R
Prudential Project, Carsome Project, P&G - SKII Project
1.5
1.5
11
10
M&C Saatchi
Permata Bank, Indofood JV Project, Garnier Project
0.3
0.3
4
3
2
Dentsu
Global Digital Niaga
0.2
0.2
2
4
3
Ogilvy
Indika Energy Project, Asian Paints Project
0.1
0.1
2
5
5
Leo Burnett
Visa Project, Merck Project, Heinz Project
0.1
0.1
6
6
4
FCB
Hawaya Project
0.1
0.1
1
7
6
BBDO
Energy Client
0.0
0.0
1
8
7
Publicis
Nestle Project
0.0
0.0
1
9
8
Arcade
Huawei Mobile I Social Project
0.0
0.0
1
2021 (Jan-Apr):
2.3
29
2020 (Jan-Apr):
3.9
25
-42.6%
16.0%
RANK LAST MONTH
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1
2
AGENCY
RECENT LOSSES
YoY Comparison:
1
ESTIMATED OVERALL YTD REVENUE (USD $m)
ESTIMATED YTD WIN REVENUE (USD $ m)
RANK THIS MONTH
2021 MEDIA AGENCIES NEW BUSINESS LEAGUE Indonesia / Apr 2021 ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
2.2
2.2
4
Indofoods, Lionsgate Project Content & Paid Social
1.0
1.0
2
dentsu X
Japan Tobacco International Indonesia, Suzuki Indomobile Motor
0.6
0.6
3
5
Carat
SRC Indonesia Sembilan
0.5
0.5
1
5
6
Mindshare
Starmaker, IKEA, SOHO
0.5
0.5
4
6
3
iProspect
Paragon Technology and Innovation, Taisho Pharmaceutical Indonesia
0.8
Taisho
0.4
3
7
11
Initiative
Taisho
0.4
SOHO
0.3
1
8
9
PHD
IKEA, Twitter Project
0.2
0.2
2
2021 (Jan-Apr):
4.6
22
2020 (Jan-Apr):
3.6
14
28.0%
57.1%
2021 Creative & Media ((JanApr))
6.9
51
2020 Creative & Media ((JanApr))
7.5
39
YoY Comparison:
-8.9%
30.8%
RANK THIS MONTH
RANK LAST MONTH
1
1
OMD
Bank Jago, ABC President
2
2
Havas Media
3
4
4
AGENCY
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
YoY Comparison:
METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.
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