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Apr 2020 New Business League-Vietnam.pdf

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2020 CREATIVE AGENCIES NEW BUSINESS LEAGUE Vietnam / Apr 2020

1

ESTIMATED OVERALL YTD REVENUE (USD $m)

No.of Wins

RECENT WINS

ESTIMATED YTD WIN REVENUE (USD $ m)

VMLY&R

Friesland Project, Menarini Dermatix, Smile Train (Social Media) Project

1.1

1.1

19

3

Wunderman Thompson

Friesland Campina Project, WIPRO UNZA Project, Samsung Project

0.5

0.5

6

3

2

BBDO

Suntorypepsico Project

0.5

0.5

1

4

4

Ogilvy

Nashtech Project

0.0

0.0

1

5

5

Saatchi & Saatchi

DHG Pharma Project

0.0

0.0

1

2.1

33

RANK THIS MONTH

RANK LAST MONTH

1

1

2

AGENCY

RECENT LOSSES


2020 MEDIA AGENCIES NEW BUSINESS LEAGUE Vietnam / Apr 2020 RANK THIS MONTH

RANK LAST MONTH

2

2

Mindshare

Oppo

1

1

OMD

Restaurant Client

AGENCY

RECENT WINS

ESTIMATED OVERALL YTD REVENUE (USD $m)

No.of Wins

0.2

0.2

1

0.0

0.0

1

0.2

2

ESTIMATED YTD WIN REVENUE (USD $ m)

RECENT LOSSES

METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.

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