2020 CREATIVE AGENCIES NEW BUSINESS LEAGUE Thailand / Apr 2020
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AGENCY
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
Ogilvy
Banpu Infinergy Co Ltd Project
1.6
1.6
7
Rexona Project, Bangkok Life Assurance, Siam Regal Co., Ltd. Project, True Vision Project, JD Central e-commerce
1.1
1.1
5
1.1
1.1
5
2
2
BBDO
3
3
Wunderman Thompson Pharm Client
4
6
DDB
BAAC Project, TCG Project, Amcovet Project, Thai Churos, SMM Market Project
0.9
0.9
10
5
4
VMLY&R
Intel, Dolfin Project, PWP Project
0.7
0.7
3
6
5
Havas Worldwide
Electricity Generating Authority Of Thailand Project
0.5
0.5
1
7
7
Grey Group
Line Bank, Singha Beer
0.2
0.2
6
8
8
McCann WorldGroup
Nestle Project, L'Oreal Project, Reckitt Benkinser Project, Thai Wacoal Project
0.1
0.1
5
9
9
Digitas
BOI Project
0.0
0.0
1
6.1
43
2020 MEDIA AGENCIES NEW BUSINESS LEAGUE Thailand / Apr 2020 ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
2.2
19
1.3
1.3
11
Yakult, TCP Group, Mistine, Kubota, Nizoral
1.0
1.0
7
Universal McCann
Emirates Airlines, Food Panda, Big C Digital, Kito
0.6
0.6
4
5
PHD
Diageo
0.5
0.5
1
6
6
MediaCom
Hasbro, Merck Digital
0.1
0.1
2
7
7
Starcom
Finance Client
0.1
0.1
2
8
8
Vizeum
0.0
0.0
0
9
10
Zenith
0.0
0.0
0
10
11
Wavemaker
0.0
0.0
0
11
12
Spark Foundry
0.0
0.0
0
12
13
OMD
0.0
Hasbro
0.0
0
13
9
dentsu X
0.0
Yara
-0.1
0
14
14
Havas Media
0.0
Emirates Airlines
-0.2
0
5.4
46
ESTIMATED YTD WIN REVENUE (USD $ m)
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1
Carat
IT Client
2.7
2
2
Mindshare
Yara, LINE BK, Kasikorn Bank Project, Thai Airways(Search and Social), PTTEP
3
3
Initiative
4
4
5
AGENCY
RECENT WINS
RECENT LOSSES
Diageo
Goon Baby Diapers
METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.
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