2020 CREATIVE AGENCIES NEW BUSINESS LEAGUE Europe / Apr 2020
1
ESTIMATED OVERALL YTD REVENUE (USD $m)
NO.OF WINS
15.4
15.4
2
Longchamp Global
6.4
6.4
1
Fold7
Kronenbourg 1664 Global ex UK
5.0
5.0
1
3
Jung von Matt
Haribo Germany + Switzerland
5.0
4.6
1
5
21
VCCP
Green & Black's UK, Toblerone Global UK
4.5
4.5
2
6 7
5
4.5 4.0
4.5 4.0
1 1
8
6
Heimat Gerolsteiner Germany Wunderman Thompson HSBC Global Subway UK & ROI, Danone Above+Beyond (Oykos) UK Project
3.7
3.7
9
9
10
Anomaly
Bulgari Global, Mini Global
3.0
3.0
2
10
7
David
Turkish Airlines Global
2.4
2.4
1
2.4
2.4
6
RANK THIS MONTH
RANK LAST MONTH
1
1
VMLY&R
Intel Global, The Lee Brand Global
2
2
Fred & Farid
3
4
4
AGENCY
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
Granini Germany
11
8
Havas Worldwide
EDF Energy UK, NAUSICAA France Project,UNICOOP FIRENZE Italy
12
9
VIRTUE
IKEA Europe
2.0
2.0
1
13
23
Atomic
East Midlands Railways UK, Heycar UK, Abellio UK
1.9
1.9
3
14
63
Pablo
Icelandair EMEA, Hotter UK,
1.9
1.9
2
15
11
Saatchi & Saatchi
1.4
1.4
2
16
13=
Quiet Storm
1.7
1.4
4
17
-
1.4
1.4
2
1.3
1.3
2
1.1
6
1.0
1
89.0
94
Driven
18
12
Grey Group
19
18=
McCann WorldGroup
20
13=
R/GA
Fiat, Jeep UK, BMW Health Initiative Global Heist EMEA, Nutritious Delicious UK, Westland Garden Health UK, Westland Horticulture UK TotallyMoney UK Aunt Bessie's UK, Ministry of health Dubai Project Birds Eye UK, Lillet EMEA, Thatchers UK, Le Creuset EMEA Digital
3.3 1.0
Heycar UK
2019 MEDIA AGENCIES NEW BUSINESS LEAGUE Europe / Apr 2020 RANK THIS MONTH
RANK LAST MONTH
1
1
MediaCom
2
2
PHD
3
7
OMD
4
3
Mindshare
5
4
Havas Media
6 7
5 6
Universal McCann Starcom
P&G Turkey, Duracell Global, Zdrovit Romania Sudtirol Italy, ELDORADO Russia, Storck Romania Estee Lauder Companies UK, moebel.de Germany, SF Studios Denmark BBVA Spain, Turkey Digital, Homeaway Italy, Playmobil Europe BBC UK, Generalitat Valenciana Spain Project, Fuersten Reform Germany Emirates Airlines Global Intersnack Europe
8
10
M/SIX
Fossil Group EMEA
9
8
Accenture Interactive
10
9
11
AGENCY
RECENT WINS
ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
13.4
65
11.2
11.2
38
12.7
10.3
72
ESTIMATED YTD WIN REVENUE (USD $ m) 13.4
RECENT LOSSES
Allianz France
6.5
Church of Norway
6.4
17
9.2
Emirates Airlines Global
6.2
19
3.0 6.0
Orbico Romania P&G Turkey
3.0 2.9
1 4
2.0
2.0
2
BBVA Global Digital
1.5
1.5
1
Mediaplus
De’Longhi UK
1.0
1.0
1
11
Wavemaker
Pernod-Ricard travel retail Global
1.0
0.9
1
12
17
The7stars
Vision Express UK
0.8
0.8
1
13
12
Pilot Media
Miele Germany
0.6
0.6
1
14
-
The Kite Factory
Lawn Tennis Association UK
0.5
0.5
2
15=
13
Yonder Media
FreeAgent UK
0.3
0.3
1
15=
14
Agenda21
Vanarama UK
0.3
0.3
1
15=
15
Essence
Zoopla UK
0.3
0.3
1
15=
-
SYZYGY
V&A UK Digital
0.3
0.3
1
19=
16
Bountiful Cow
Camden Town Brewery UK
0.2
0.2
1
19=
-
Arena Media
EDF Energy UK
0.2
0.2
1
51.9
245
AG Insurance Belgium
METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.
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