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Apr 2020 New Business League-Europe.pdf

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2020 CREATIVE AGENCIES NEW BUSINESS LEAGUE Europe / Apr 2020

1

ESTIMATED OVERALL YTD REVENUE (USD $m)

NO.OF WINS

15.4

15.4

2

Longchamp Global

6.4

6.4

1

Fold7

Kronenbourg 1664 Global ex UK

5.0

5.0

1

3

Jung von Matt

Haribo Germany + Switzerland

5.0

4.6

1

5

21

VCCP

Green & Black's UK, Toblerone Global UK

4.5

4.5

2

6 7

5

4.5 4.0

4.5 4.0

1 1

8

6

Heimat Gerolsteiner Germany Wunderman Thompson HSBC Global Subway UK & ROI, Danone Above+Beyond (Oykos) UK Project

3.7

3.7

9

9

10

Anomaly

Bulgari Global, Mini Global

3.0

3.0

2

10

7

David

Turkish Airlines Global

2.4

2.4

1

2.4

2.4

6

RANK THIS MONTH

RANK LAST MONTH

1

1

VMLY&R

Intel Global, The Lee Brand Global

2

2

Fred & Farid

3

4

4

AGENCY

RECENT WINS

ESTIMATED YTD WIN REVENUE (USD $ m)

RECENT LOSSES

Granini Germany

11

8

Havas Worldwide

EDF Energy UK, NAUSICAA France Project,UNICOOP FIRENZE Italy

12

9

VIRTUE

IKEA Europe

2.0

2.0

1

13

23

Atomic

East Midlands Railways UK, Heycar UK, Abellio UK

1.9

1.9

3

14

63

Pablo

Icelandair EMEA, Hotter UK,

1.9

1.9

2

15

11

Saatchi & Saatchi

1.4

1.4

2

16

13=

Quiet Storm

1.7

1.4

4

17

-

1.4

1.4

2

1.3

1.3

2

1.1

6

1.0

1

89.0

94

Driven

18

12

Grey Group

19

18=

McCann WorldGroup

20

13=

R/GA

Fiat, Jeep UK, BMW Health Initiative Global Heist EMEA, Nutritious Delicious UK, Westland Garden Health UK, Westland Horticulture UK TotallyMoney UK Aunt Bessie's UK, Ministry of health Dubai Project Birds Eye UK, Lillet EMEA, Thatchers UK, Le Creuset EMEA Digital

3.3 1.0

Heycar UK


2019 MEDIA AGENCIES NEW BUSINESS LEAGUE Europe / Apr 2020 RANK THIS MONTH

RANK LAST MONTH

1

1

MediaCom

2

2

PHD

3

7

OMD

4

3

Mindshare

5

4

Havas Media

6 7

5 6

Universal McCann Starcom

P&G Turkey, Duracell Global, Zdrovit Romania Sudtirol Italy, ELDORADO Russia, Storck Romania Estee Lauder Companies UK, moebel.de Germany, SF Studios Denmark BBVA Spain, Turkey Digital, Homeaway Italy, Playmobil Europe BBC UK, Generalitat Valenciana Spain Project, Fuersten Reform Germany Emirates Airlines Global Intersnack Europe

8

10

M/SIX

Fossil Group EMEA

9

8

Accenture Interactive

10

9

11

AGENCY

RECENT WINS

ESTIMATED OVERALL YTD REVENUE (USD $m)

No.of Wins

13.4

65

11.2

11.2

38

12.7

10.3

72

ESTIMATED YTD WIN REVENUE (USD $ m) 13.4

RECENT LOSSES

Allianz France

6.5

Church of Norway

6.4

17

9.2

Emirates Airlines Global

6.2

19

3.0 6.0

Orbico Romania P&G Turkey

3.0 2.9

1 4

2.0

2.0

2

BBVA Global Digital

1.5

1.5

1

Mediaplus

De’Longhi UK

1.0

1.0

1

11

Wavemaker

Pernod-Ricard travel retail Global

1.0

0.9

1

12

17

The7stars

Vision Express UK

0.8

0.8

1

13

12

Pilot Media

Miele Germany

0.6

0.6

1

14

-

The Kite Factory

Lawn Tennis Association UK

0.5

0.5

2

15=

13

Yonder Media

FreeAgent UK

0.3

0.3

1

15=

14

Agenda21

Vanarama UK

0.3

0.3

1

15=

15

Essence

Zoopla UK

0.3

0.3

1

15=

-

SYZYGY

V&A UK Digital

0.3

0.3

1

19=

16

Bountiful Cow

Camden Town Brewery UK

0.2

0.2

1

19=

-

Arena Media

EDF Energy UK

0.2

0.2

1

51.9

245

AG Insurance Belgium

METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.

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