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Apr 2019 New Business League-Vietnam

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2019 CREATIVE AGENCIES NEW BUSINESS LEAGUE Vietnam / Apr 2019

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ESTIMATED OVERALL YTD REVENUE (USD $m)

No.of Wins

RECENT WINS

ESTIMATED YTD WIN REVENUE (USD $ m)

DDB

PlayStation, Connoisseur Project, Kool Air Project, Oishi

2.3

2.3

8

2

BBDO

Suntory PepsiCo - Goodmood Project, Nivea 12 months retainer

1.0

1.0

2

3

-

Anomaly

Johnnie Walker

0.1

0.1

1

4

3

Dentsu

Beverage Brand Client

0.1

0.1

3

5

4

Cutwater

Smitten Ice Cream, Mdsave, Just, OneLogin

0.1

0.1

6

6

14

Ogilvy

AccorHotels

0.1

0.1

1

7=

5=

Accenture Interactive

Arla

0.0

0.0

1

7=

5=

Merkley+Partners

Performix

0.0

0.0

1

7=

5=

Online Circle

Barilla

0.0

0.0

1

10

8

VMLY&R

NZ Trade & Enterprise Project, Caltex B2B, Crayola, Philip Morris International Project

0.0

0.0

5

3.8

29

RANK THIS MONTH

RANK LAST MONTH

1

1

2

AGENCY

RECENT LOSSES


2019 MEDIA AGENCIES NEW BUSINESS LEAGUE Vietnam / Apr 2019 ESTIMATED OVERALL YTD REVENUE (USD $m)

No.of Wins

1.2

1.2

5

Vinamilk, Acecook, Vietjet

1.0

1.0

3

PHD

Singapore Airlines

0.1

0.1

1

3

Wavemaker

Weber

0.0

0.0

1

4

Havas Media

-0.1

0

2.2

10

RANK THIS MONTH

RANK LAST MONTH

1

1

Mindshare

Uniqlo, Fico Cements, Friesland Campina AOR (Digital), United Overseas Bank (UOB)

2

-

OMD

3

2

4 5

AGENCY

RECENT WINS

ESTIMATED YTD WIN REVENUE (USD $ m)

0.0

RECENT LOSSES

Fico Cements

METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.

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