2019 CREATIVE AGENCIES NEW BUSINESS LEAGUE Hong Kong / Apr 2019 No.of Wins
RECENT WINS
DDB
PlayStation, Sun Hung Kai Property The Point Launch Campaign
2.1
2.1
8
1
McCann WorldGroup
1010 Social Project, Shangri La China Project, Uniqlo Project, Henderson Project
2.0
2.0
7
3
3
Ogilvy
Korean Air Social Retainer， SwirePacific Place Project， Levy Gorvy Project， Phoenix Property Investors Project
1.4
1.4
11
4
2
M&C Saatchi
Smartone
1.0
1.0
1
5
5
Isobar
Insurance Company
0.8
0.8
7
6
6
Digitas
L'Hotel Project, China Mobile Project, Rosewood Hotel Group, CTRIP.COM Project
0.7
0.7
5
7
7
Dentsu
Commercial banking company
0.2
0.2
5
Anomaly
Johnnie Walker
0.1
0.1
1
RANK LAST MONTH
1
4
2
8
1
ESTIMATED OVERALL YTD REVENUE (USD $m)
ESTIMATED YTD WIN REVENUE (USD $ m)
RANK THIS MONTH
AGENCY
RECENT LOSSES
9
8
Cutwater
Smitten Ice Cream, Mdsave, Just, OneLogin
0.1
0.1
6
10
10
Publicis
Reckitt Benckiser - Move Free Project, Samsung Project
0.1
0.1
2
11
9
MRM McCann
SCMP
0.1
0.1
2
12
11
Accenture Interactive
Arla
0.0
0.0
1
13=
16
Luminous
Haitong Project
0.0
0.0
1
13=
12
Merkley+Partners
Performix
0.0
0.0
1
13=
13
Online Circle
Barilla
0.0
0.0
1
8.8
59
2019 MEDIA AGENCIES NEW BUSINESS LEAGUE Hong Kong / Apr 2019 ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
2.2
2.2
5
Food Delivery Company
1.9
1.9
1
OMD
MTRC, Chow Tai Fook, K11 Musea Project
0.8
0.8
3
7
Zenith
WeWork
0.4
0.2
1
5
4
Havas Media
San Miguel
0.1
0.1
1
6
5
PHD
Singapore Airlines
0.1
Financial Company
0.1
1
7
6
Mindshare
Now TVUnited Overseas Bank (UOB)AstraZeneca Project
0.6
Home products retail company
-0.1
0
8
8
Wavemaker
0.0
Now TV
-0.2
0
9
9
Starcom
0.0
Investment banking company
-0.5
0
4.4
17
RANK THIS MONTH
RANK LAST MONTH
1
1
Carat
FrieslandCampina, Furniture retail company
2
2
Vizeum
3
3
4
AGENCY
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
Car Client
METHODOLOGY The R3 New Business League has been compiled since 2002 using data supplied by multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI.
2