AGENCY FAMILY TREE + WPP
Revenue US $18,985M
+ AKQA Group
Revenue US $16,093M
+ Publicis Communications Publicis Worldwide
AKQA
IC
ArcTouch
DM
(TCC) The Creative Counsel
IC
Grey
AG
Arc
RaE
Made Thought
DeB
Arcade
IC
Map
OS
ARBH
IC
Universal Design
OS
Balance Internet
RaE
AG
Bcube
IC
PrC
Boomerang
Pro
PrC
Carré Noir
IC
GCI Health
PrC
Deepline
OS
PSB Research
Re
Digitas Pixelpark
OS
DaC
DPZ&T
IC
AG
Incentiv
OS
IM
Marcel
DC
DM
Nurun
DC
Mindshare
IM
Octopus
IC
mSix&Partners
IM
One Touch
OS
Nexus
AI
Ove
DeB
Wavemaker
IM
Publicis
IC
Pro
Publicis Diversite
ML
Pro
Publicis Luxe
AG
+ Burson
Burson AxiCom
+ Choreograph + GroupM GroupM
EssenceMediacom
+
AG
+ Publicis Groupe
Hogarth Makerhouse
+ Ogilvy
Ogilvy
IC
Ogilvy Experience
EM
Bottle Rocket
DC
CBA
DeB
Coley Porter Bell
DeB
Eicoff
OS
The Lacek Group
DaC
Ogilvy Health
HC
Ogilvy PR
PrC
Ogilvy Consulting
OS
AQuest
DC
DAVID
IC
INGO
IC
john st.
IC
Jussi
DM
Pennywise
DC
Social.Lab
SoI
Verticurl
DaC
+ Specialist Comms & PR
141 Première Sports & Ent
Pro
Benenson Strategy Group
Re
Blue State
OS
Buchanan Communications
PrC
Breakwater Strategy
PrC
Clarion Communications
PrC
CGI Health
HC
CMI Media Group
HC
Deeplocal
EM
Dewey Square Group
PrC
F.Biz
Pro
FGS Global
PrC
Goat
SoI
iconmobile
OS
Mando
DaC
Metro Production Group
Pro
MJM
EM
Proto
OS
Set Creative
EM
SJR
PrC
Spafax
OS
SYZYGY
AG
TANK
HC
The Food Group
IC
Yellow Edge
OS
+ VML
AG
VML
IC
BAV Group
DeB
Berlin Cameron
IC
The Cocktail
OS
Corebiz
RaE
Diff
RaE
eNext
RaE
GTB
DM
The Glitch
DC
The Hardy Boys
IC
Hudson Rouge
IC
KingEclient
EM
Marketdata
DaC
Mutato
DC
NewCraft
RaE
Obviously
SoI
Passport
DeB
Pep
OS
Prism
EM
PM Web
DM
Satalia
AI
Scholz & Friends
IC
TAXI
IC
Try
IC
Velvet
EM
Village
SoI
VOJ
OS
Zubi
ML
+ Brand Consulting Landor Group
DeB
Design Bridge and Partners
DeB
+ WPP AUNZ + WPP-Scangroup + The&Partnership + Associates
AG
+ OMNICOM
Revenue US $14,692M
+ BBDO Worldwide
Revenue US $10,889M
+ Mediabrands
AG
+ Dentsu Group
Revenue US $7,679M
+ Dentsu
Ensemble
DC
Carat
IM
AG
ID Media
IM
dentsu X
AG
Identity
OS
DDB Worldwide
IC
Initiative
adam&eveDDB
IC
BBDO Worldwide
IC
Clemenger BBDO Group
+ HAKUHODO
Revenue US $4,394M
+ Hakuhodo
AG
+ Havas
Revenue US $3,142M
+ Havas Creative
Ariadna
AG
DC
The Last Silo
Pro
Artefact
DM
303 Mullenlowe
IC
IC
Cheil PengTai
DC
Unreasonable Studios
Pro
BBD Perfect Storm
DeB
Deutsch NY
IC
Camp + King
IC
ColourData
OS
AG
Brainlabs
DC
Mediahub ANZ
IM
Conran Design Group
DeB
Experience Commerce
DC
IC
Brunswick Group
PrC
Profero Mullenlowe
DaC
RaE
Iris
IC
IC
bythenetwork
AG
Harvey Cameron
PrC
PrC
McKinney
IC
IC
Cramer-Krasselt
IC
Hill Holliday
PrC
h/commerce
RaE
One RX
RaE
10 Thousand Design
DeB
Croud
DC
Farrimond
RaE
Havas Blink
SoI
Exponent
PrC
Derse
EM
Gorilla
Pro
EM
The Harris Poll
Re
Edelman
PrC
Rhubarb Lane
Pro
Havas Events
EM
Hunter
PrC
Emperor
IC
Rainmakers
DM
Havas GENUS
OS
Instrument
DC
ICF Next
IC
Tonic
PrC
IC
Jemini
OS
iCrossing
DM
Havas Immerse
IC
Left Field Labs
DC
Syneos
AG
Havas People
OS
Movers+Shakers
SoI
Fishawack Health
AG
55
IC
Hercules
Pro
Redscout
OS
Freeman
EM
Acorn-i
RaE
IC
HOY
IC
Storyline Strategies
PrC
Harte Hanks
PrC
Brandtech
OS IM RaE
OS
HRZN
IC
TEAM
EM
Horizon Media
DM
collectively
SoI
Arnold Battery
AdGlobal360
DC
IPG Commerce
RaE
Whitespace
DC
Ailove Digital
DC
AG
IPG Media Lab
OS
iProspect
IM
Ashton Consulting
PrC
IC
Kinesso
DM
EBP
RaE
backs Group
DaC
EM
MAGNA
IM
MuteSix
IM
eNAV Marketing Services
IC
IC
Mediahub
IM
AG
chuo-ad shinsha
IC
Designory
DC
Mediabrands Content Studio
OS
Cardinal Path
DaC
Earth hacks
OS
Digital Arts Network
DC
Media Experts
IM
DEG
DaC
Edge International
PrC
EM
Orion
IM
Merkle b2b
DaC
HILL
Re
Havas Blvd
eg+ Worldwide
Pro
Promoqube
SoI
B2B Int.
OS
IdeasXMachina Advertising
IC
GMR Marketing
EM
Rapport
OS
DWA
OS
GIMC Hakuhodo
IC
IC
Tierney
IC
gyro
OS
Growww Hakuhodo Group
AG
Havas Host
EM
UM
IM
Sokrati
DaC
Hakuhodo C.
EM
EM
Hakuhodo Cabin
Pro
Ugam
DaC
Hakuhodo Casting & Entertainment
OS
Hakuhodo Cheil Hakuhodo Connect
Fractal Ink
AG
Cheil Centrade
Pro
IC
+ McCann Worldgroup
IC
IC
Activista
IC
Dentsu Creative
AG
IC
AG
Droga5
IM
TRO
IC
BMB
Accenture Song
DaC
DC
Omnicom Media Group
ACE
+ Accenture
Ansira
Hakuhodo Digital
Lucky Generals
DC
+ Independents
IC
IC
dotdotdash
IC
Barbarian
DENTSU CREATIVE
Dark Horses
AG
& Other
IC
DeB
Merkle
Revenue US $2,527M Anomaly
+ Cheil
+ Consultancies
+ Independents Amplify
Hakuhodo Consulting
Auditoire
+ Stagwell + Alliance
IC
IC
IM
TBWA\Worldwide
Revenue US $2,557M Cheil Worldwide
IC
+ TBWA\WORLDWIDE
+ Cheil
IC
Hakuhodo
+ DDB Worldwide
+
AG
+ Interpublic
www.rthree.com
Havas
Annex88
BLKJ
Field Day Fuel
+ Constellation 72andSunny
Brand Citizens Colle McVoy
+ Attivo
+ Bluefocus + BrandTech
AG
OMD
IM
McCann
Annalect
DaC
Casanova//McCann
ML
Hearts & Science
IM
Chase Design
DeB
Amnet
DM
EM
IM
Craft
Pro
Amplifi
OS
Hakuhodo CreativeVox
PrC
L'Agence Verte
OS
Team Epiphany
EM
Imagination
EM
DP6
OS
Publicis Sport Entertainment
PHD
OS
FutureBrand
DeB
Cardinal Path
DM
HAKUHODO Gravity
Pro
Providence
IC
Tinsel
EM
INNOCEAN
IC
Gravity Road
DC
DC
AG
McCann Health
HC
Cox Inhall Ridgeway
PrC
HAKUHODO KEY3
W3
Republica Havas
IC
AG
isobel
IC
Mobkoi
DC
Publicis•Poke
IC
+ DAS Group of Companies
IM
Publicis Wangfan
Ptarmigan Media
Momentum Worldwide
EM
Data2Decisions
DaC
HAKUHODO Medical
HC
Shobiz Havas
EM
Doner
IC
Klick Health
AG
Oliver
OS
Rokkan
IC
MRM
DC
dentsu One
IC
HAKUHODO PLANNING HOUSE
DeB
TRIPTK
Re
Dyversity Communications
ML
LiveRamp
DaC
Sapient AG2
IC
Agency 720
OS PrC
RafterOne
OS
dentsu Redder
IC
HOLOGRAM
DeB
Uncommon
IC
Harris X
Re
M&C Saatchi
IC
IC
PrC
Dwi Sapta
IC
HYTEK
IC
Vale Network
IC
KWT Global
PrC
Match Marketing
AG
IC
AG
Gleam Futures
OS
RaE
W&Cie
DeB
Veritas
PrC
Mother
IC
IC
AG
ICUC
SoI
DC
Riverorchid
IC
SoI
MSQ
AG
Welcomm Publicis
IC
fluent360
ML
Figment
VCCP
IC
The Pub
Doremus
IC
iichi
CSM
IC
The Community
Dieste
ML
Weber Shandwick
Chime360
IC
Talent Marcel
Bright Red
IC
FCB
IC
M8
IC
Kingdom Digital Solutions
DC
Wolfgang
IC
Next 15
AG
DC
FCB/SIX
DaC
Mediasal
IM
AG
DC
FCBX
EM
MKTG
EM
Saatchi & Saatchi
AG
Martin Williams
OS
Media Intelligence Group
TWG
OS
DigitasWysiwyg
GSD&M
IC
MA&TH Entertainment Network
Deloitte Digital
AG
Wiredcraft
GS&P
M+P
IC
FCBRed
RaE
MWO
IM
Serino Coyne
EM
Hellocomputer
DC
People & Screens
The Marketing Arm
IC
HelloFCB+
IC
Posterscope
Third Ear
ML
Zimmerman
IC
Saatchi & Saatchi
IC
Saatchi & Saatchi X
EM
Team One
IC
Conill
IC
Kitchen
IC
Like A Rainbow
IC
BBH
AG
BBH
IC
Zag
IC
Leo Burnett
AG
Leo Burnett
IC
Arc Worldwide
RaE
Beacon Communications
IM
Fallon
IC
Turner Duckworth
DC
Metadesign Digitas
The Collective
+ MullenLowe Global + FCB
New Honor Society
+ IPG DXTRA
Cappucino
Omnicom Precision Marketing Group
IC
+ Other Agencies
Underground Digital
Pro
Project Worldwide
AG
IM
PrC
Yamamoto
IC
Real Chemistry
HC
Media Insight
Havas PR
IM
PrC
AG
Reply
DC
IM
NJYN
Llorente & Cuenca
IC
PrC
Assembly
IM
Rodgers Townsend
IC
IM
OZMA
One Green Bean
PrC
PrC
Brand New Galaxy
RaE
RPA
IC
IC
Propeller Films
Pro
Pilot Hakuhodo
PrC
AG
Red8
IC
PMG
IC
DC
Re:Production
Pro
PRODUCTS
Pro
Credera
DC
Current Global
PrC
SMG
OS
SIX
Critical Mass
DC
Devries Global
PrC
The Story Lab
OS
Socius
IC
The KERN Agency
DaC
dna Communications
HC
Southpaw Communications
IC
Organic
EM
Flipside Health
HC
Spontena
AI
RAPP
DC
Genuine
DC
Spicebox
DC
Smart Digital
AI
Golin
PrC
Square Communications
EM
sparks & honey
OS
Hugo & Cat
DC
TBWA Hakuhodo
IC
Targetbase
DC
Jack Morton
EM
TBWA G1
IC
TLGG
DC
KRC Research
Re
The Joy Agency
OS
Octagon
EM
The Thinc Group
IC DC
Adelphi
HC
Powell Tate
PrC
Winter Egency
AG
Archbow
HC
R&CPMK
SoI
Wolf BKK
IC
wondertrunk & co.
OS
Digitas
DM
HC
R/GA
IC
Liquorice
Biolumina
DM
HC
Resolute Digital
DM
3Share
BioPharm
DM
CDM
HC
That Lot
Pro
Razorfish
DM
HC
United Minds
OS
MSL
DDB Health
AG
Virgo Health
HC
MSL
entree Health
HC
PrC
HC
20:20 MSL
Harrison & Star
PrC
HC
AKA
Healthcare Consultancy Group
PrC
Domaines Publicis
Link9
PrC
Kekst CNC
PrC
Luminous
EM
North Strategic
PrC
Notch Video
PrC
Publicis Consultants
PrC
Publicis Live
EM
Taylor Herring
PrC
The Practice
PrC
Publicis Production
AG
+ IPG Health
AG
+ Daiko Advertising + IREP + SoldOut + YOMIKO Advertising + Hakuhodo DY Media Partners
AG AG AG
RaE
AXIS
ML
SP EXPERT’S
RaE
RaE
Avrett Free Ginsberg
IC
stepdays
DM
Big Family Table
DC
STORIES
IC
OS
Super Network
+ D.A. Consortium DAC
IM
IC
IDAC
IM
IC
ADPRO
IM
Pro
ARROVA
W3
PrC
Futures Sport + Entertainment
Re
eMFORCE
DC
PrC
hedy
DaC
HAKUHODO I-STUDIO
DC
Porter Novelli
PrC
Huge
DC
Infocubic
DM
Siegel + Gale
DeB
IPG Studios
Pro
Innity Corporation
RaE
Sterling
DeB
IW Group
EM
Platform One
IM
Wolff Olins
DeB
Performance Art
DC
Torchlight
SoI
sociedAD
IC
UNITED
DM
Yengage
DC
Advertise BG
Pro
DC
Bizon
OS
CJ Affiliate
IM
Performics
IM
+ Other Agencies Flywheel Digital
RaE
Steelhead
Pro
Grabarz & Partner
IC
The Famous Group
EM
CPM
OS
The Martin Agency
IC
TRAVERSE32
Pro
Perlu
IM
Integrated Merchandising Systems
RaE
Profitero
IM
Signature Graphics
OS
Publicis Collective
DM
Spark Foundry
IM
Starcom
IM
VIVnetworks
IM
Zenith
IM
Publicis Sapient
AG
Changi
DC
Corra
DC
Practia
DC
PS AI Labs
AI
Publicis Sapient
DC
Tquila
DC
Tremend
DC
Health
AG
BBK
HC
Digitas Health
HC
Discovery
HC
RaE
HC
BPG Group
Heartbeat
IC
HC
Johannes Leonardo
insync
IC
Langland
HC
Kantar
Re
HC
Majority
Payer Sciences
ML
HC
Millipede
PlowShare Group
DC
HC
RessourcenReich
Publicis Health
RaE
Publicis LifeBrands
HC
Smollan
RaE
Publicis Resolute
HC
Two Circles
DaC
HC
Yonder Media
Razorfish Health
SoI
HC
Urban Vision
Real Science
OS
UWG
Saatchi & Saatchi Wellness
ML
WPP Government and Public Sector Practice
PrC
Health@WPP
HC
WPP Sports Practice
OS
Epsilon Epsilon
HC AG DaC
CitrusAD
OS
Retargetly
DaC
Yieldify
DaC
+
DC
AG
Wieden+Kennedy
IC
Inviqa
DC
PrC
Valtech
DC
MFG Labs
DC
Nohup
DC
+
+ Comms & Advocacy Group Allison
All Told
IC
Headstand
PrC
Plastic Mobile
DC
Mono
Project House
DC
SKDK
PrC
Think Design
DC
Sloane & Company
PrC
Targeted Victory
DM
+ Havas Content at Scale Network
kyu ATÖLYE
AG DeB
BEworks
OS
C2 International
EM
Gehl
OS
Godfrey Dadich Partners
PrC
IDEO
OS
Kepler Group
DaC
Lexington
PrC
Public Digital
DC
Red Peak Group
DeB
Sid Lee
IC
SYPartners
OS
+ Hakuhodo DY Matrix + HAKUHODO Technologies DY + Hakuhodo Corporate Initiative
+ + + +
IM AG
PLUS Communications
VideoNerve
Intellignos
Prose on Pixels
Pro
+ Code and Theory
DeB
TEKNOPOINT
EM
Two Bulls
IC
WEB3
OS
Jellyfish
DC
+ Fimalac
AG
Code and Theory
BETC
IC
STUDIO DUMBAR
+
Globant
+
IBM
Gut
InC
Aperto
DC
DC
Bluewolf
DaC
OS
Marina Maher Communications
+ Publicis Media
PrC
TradeX Partners
Pro
Pro
WE Communications
DC
Pro
Translate Plus
IC
Stagwell Tech
Prodigious
Pro
Observatory
EM
Re
Optix PXP
DaC
OS
SHOPTALK
National Research Group
DeB
EP+Co
Havas CX helia
RAYBEAM
IM
ONESTORY
PrC
IC
Media.Monks
OS
Ketchum
UNLIMITED
DM
Acxiom
OpticNerve
RaE
Multiview
RaE
Pro
Kenna
IC
HUUM
Elephant
OS
OS
Data Stadium
Deutsch LA
Gate One
Locaria
Neon
Re
IC
PrC
IC
DeB
TRG
DC
IM
Interbrand
IM
PwC Digital Services
Asahi Advertising
Hall & Partners
Goodstuff
DM
HC
Pro
DC
EM
INK
HC
IQ Productions
fullsix PT
DC
MELON
OS
FINE
Harbor
IC
Re
HC
IC
Transmission
Emerald Research Group
Wildtype
Carmichael Lynch
DM
IC
IM
OS
GALE
Maison BETC
ALL BLUE
FP1 Strategies
DC
DC
HELLO MONDAY
OS
HC
Pro
Front Networks
FEED
DC
IPGHealth
Everyday Content
TIPi Group
BETC Fullsix
HC
IC
DeB
Happy F&B
OS
TBWA\WorldHealth
Campbell Ewald
DC
Hakuhodo DY Sports Marketing
OS
DC
Ekino
AG
Advertisement EDI Center
Black Glass Consulting
IC AG
Vivant Digital
HC
PrC
The Marketing Store
OS
Humancure
DeB
IC
IC
HC
Fleishman Hillard
Forsman & Bodenfors
Rosa Paris
SSCG Media Group
C Space
DC
RaE
AG
IM
DC
Boondoggle
IC
FACTOR-A/DEPT
DC
Hakuhodo DY Outdoor
Content Factory
AG
IBM iX
HC
Cheat
Sideshow Group
Ecx.io
FCBHealth
Communications Consultancy
IC
DC
HC
Pro
CPB
OS
DOGSTUDIO
Rhythm
Snow
TracyLocke
DC
BYTE
IC
OS
TPN
arnold fullsix CX
DeB
Traction
Hakuhodo DY Music & Pictures
RaE
Serviceplan
DC
BASIC
SoI
HC
Integer Group
DeB
DEPT
Kettle
FCBCURE
+ Other Agencies
Bruce Mau Design
+ DEPT
IC
HC
RaE
AG
AG
+ Deloitte
BETC
HC
haygarth
+ Havas Red + Havas CX
+ Brand Performance Network
+
Chime
AG
Area23
Omnicom Commerce Group
Meat & Produce
PrC
DC
Omnicom Health Group
+ Havas PR Global Creative
+ Doner Partners Network
Havas Formula
DeB
Barrows
+ Practices
GLOBAL 2024
+
Havas Edge H/ADVISORS Buzzman Havas Media Network Havas Media
IM
Arena Media
IM
Havas Business
TrueLogic
+ Stagwell
+ PwC
AG
+ S4 Capital +
OS
Eva Nosidam
Pro
Gallery Media Group
DC
Tingley Lane
IM
IM
The Sasha Group
OS
Havas +
IM
Vayner Commerce
RaE
Havas Market
RaE
VaynerMedia
IM
Havas Play
SoI
Vayner3
OS
CSA
DaC
+ Plus Company
Havas Health & You
55 rush
OS
Arnold (NY)
HC
All Inclusive Marketing
EM
Content Assembly
HC
Aperture 1
EM
Havas Gemini
HC
Camp Jefferson
OS
Havas Health
HC
Citizen Relations
PrC
Havas JUST
HC
Cossette
Havas Life
HC
Hello
Havas Lynx
HC
Impact Research
Re
Havas M&C
HC
Jungle Media
EM
Havas Mango
HC
K72
DC
Havas NOW
HC
Kobe
IC
Havas SO
HC
Level 11
EM
Havas Tonic
HC
Magic Circle Workshop
DeB
Havas Village X
HC
Make My Day
EM
Havas Voice
HC
Mekanism
DeB
Health4Brands
HC
Metta
SoI
HPS
HC
Middle Child
DeB
Raison De Sante
HC
Munvo
SoI
Red Havas Health
HC
Septième
EM
Republica Havas Health
HC
Socialize
SoI
Sciterion
HC
The Narrative Group
EM
Symbiotix
HC
Visionnaire
DC
We Are Social
DC
OS OS
Vayner X
AG Agency Group
AI AI
IC DeB DaC DC Integrated Creative
Design & Branding
Data & CRM
Digital Creative
DM EM HC IM ML PrC Digital Media
Experiential Integrated Healthcare Multicultural Marketing Media
PR & Comms
Pro Re RaE SoI W3 OS Production
Research
Retail & Social & e-Commerce Influencers
Web3
Other Services
DM EM SoI
Agency Tree Revenue Estimates • All revenue is estimated based on FY 2023 company reports, open-source data, and R3 research insights • Japanese agencies are based on Calendar FY2023 • Conversion to US$ uses the average exchange rate for 2023 About R3 • R3 is a leader in global, regional, and local consulting on improving the effectiveness and efficiency of marketers and their agencies. We work with twelve of the world’s top twenty marketers including Unilever, Samsung, Mastercard, Colgate, Procter & Gamble, BMW, L’Oréal, and McDonald’s.
DRIVING TRANSFORMATION FOR MARKETERS & THEIR AGENCIES