ISSUE 2_AUTUMN 2023
FINANCIAL PROMOTER CAMPAIGNS | CONTENT | COMMS | CONTEXT
CONSCIOUS UNCOUPLING The payments promoter relishing going it alone
SECONDS OUT, ROUND ONE Retail bank marketers are spoiling for a fight
Trust and taxonomies JP Morgan shows how to build engagement and turn sustainability interest into inflows
+ GET READY FOR THE FCA’S INFLUENCER PROBE
RHOTIC Content for financial services
+ USING EVENTS TO DO MORE WITH LESS