International Journal of Management and Commerce Innovations ISSN 2348-7585 (Online) Vol. 7, Issue 2, pp: (521-526), Month: October 2019 - March 2020, Available at: www.researchpublish.com
JOINER’S TOUR; AN ETHNOGRAPHY STUDY 1
Shiela Mae P. Navarro, 2Krajiceck Estiada, 3Dr. Jimford U. Tabuyo 1,2,3,4
DE LA SALLE UNIVERSITY - DASMARINAS
College of Tourism and Hospitality Management Tourism Management Department
Abstract: This research tackles about the new trend in Tourism industry which is Joiners tour. It opens new ideas for everyone that can help to boost the tourism industry. Conducting this research of joiner’s tour gives a different perspective on tour packages. What is the difference in joining between travel agency and freelance tour organizers. It also shows the reasons why they choose between travel agency and freelance tour organizer. In line with these researchers are using semi-structured questionnaires to the interviewee so that they can have a deeper conversation about the said topic that can help the researcher to know further about the joiner’s tour. This research aims to help the tourism industry and other stakeholders for the growth of this Industry and acknowledge this new concept of tour in the country. Keywords: Tour, Joiners Tour, Travel packages, organizer, travel agency.
I.
INTRODUCTION
A dollar can now take you farther than you imagine. A new trend is surfacing in the traveling industry. It makes traveling possible for those who are in tight budget. It is most commonly known as “Joiner‟s Tour”. Tour is an arrange journey wherein the participants or guest will go to a certain destination or attractions that interest them with a coordinator or organizer. The said kind of tour is always having the same concept that is only good for family, Circle of friends and couple category of participants (Cooper, C., Fletcher, J., Gilbert, D., and Wanhill, S., 2005). Tour is a kind of activity, which you will visiting places that interests you (Collins, 2014). In the early part of twentieth century, travel was constantly changing because of the innovation in different transport systems and products. However, after the first world war international and domestic tourism decreased. By 1919 most UK domestic resorts are overflowing with guest that initiate Thomas cook to sell a new luxury travel product- a regular London to Paris air service. In 1919, Thomas cook also began to encourage tourist about coach tours throughout the UK, one example is the 14-guinea tour to the west country for a period of one week. The company also began to endorse provincial towns as emerging destinations and promotes domestic travel. Operating coach tour was developed by purchasing army vehicles that converts into coaches (Connell, J., 2012). By the 1930s, holiday and vacation had become more essential part of living. Some took advantage of the nature-based resources such as sea and rich individuals took advantage of technological progress in transportation systems. Other early tours organized by cook are trips from Bombay to Jeddah for Muslim pilgrims. He also organized Battlefield tours that illustrates a new form of attraction and travel experience integrated in focus of the reenactment of national fallen soldiers (Connell, J.,2012). In general understanding tourist as consumer with different needs and wants are the main ingredient to comprehend underlying motivation in travelling. This new trend in the tourism industry is now emerging on social media site especially of Facebook. Joiner‟s tour is a new concept of travelling wherein planned and directed by a freelance tour organizer or travel agencies who offered also this,
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