REMENYKA BENSON
Fashion Communication and Marketing student with experience in brand strategy, digital marketing, and human insight research Skilled in turning cultural and consumer insights into campaigns, content, and storytelling across fashion, wellness, and lifestyle Experienced in styling, curating, and photoshoot collaboration, with a strong understanding of how imagery shapes brand identity Passionate about creating innovative strategies that engage audiences, build loyalty, and drive growth in the evolving fashion landscape.
Researched fashion, wellbeing, psychology, and creativity to uncover cultural shifts influencing identity, body image, and self-expression
Translated insights into engaging narratives to inform marketing strategies and media projects
Analysed cultural patterns and consumer behaviours to identify opportunities for ethical and sustainable storytelling
Applied fashion psychology and foresight methodologies to shape content concepts and strengthen audience engagement in narrative-driven formats such as podcasts
Delivered personalised shopping experiences that reinforced Mulberry’s luxury brand identity and exclusivity
Produced client-facing email marketing content to promote collections and drive engagement
Liaised with head office to support product launches and ensure brand consistency across communications.
Strengthened client loyalty and sales through expert product knowledge and tailored brand storytelling
University of Chester BA Fashion Communication & Marketing (Ongoing)
Expected Graduation: 2026
Marketing & Branding: Social media strategy, content creation, campaigns, brand storytelling, Google Analytics Design & Technical: Adobe Creative Suite (Photoshop, InDesign, Premiere Pro, Lightroom), Canva, WordPress Communication & Projects: Client engagement, event coordination, project management A W A R D S :
Duke of York Award
Duke of Edinburgh Bronze Award
BSL Level 1 Award
Sports Leaders Award
Upton Hall Grammar School, A Levels: Psychology, Law, Geography GCSEs: 10 ranging from grades 5–9 C O N T A
Supported fashion brand Sisters & Seekers in launching a new collection, contributing to campaign planning.
Designed influencer outreach strategies for jewellery brand Chlobo, identifying creators to expand brand visibility
Collaborated with makeup artists and photographers to produce styled campaign photoshoots for brand storytelling
Produced a consumer trend report with brand owners, fashion journalists, and forecasters, analysing cultural and behavioural shifts.
Mentored by independent fashion designers, gaining insights into creative direction, branding, and business strategy.
Applied Adobe Creative Suite (Photoshop, InDesign, Premiere Pro, Lightroom) to live campaign projects
Developed and executed multi-channel marketing strategies across Instagram, Facebook, and LinkedIn to grow brand presence.
Produced marketing materials including brochures, blogs, email campaigns, and digital ads in collaboration with agencies and stakeholders
Designed and implemented social media and email content using Canva, Campaign Monitor and Contact Builder
Maintained the company website via WordPress and supported fundraising and community events, showcasing strong organisational skills.