www.berlincitizen.com
Volume 25, Number 36
Thursday, September 7, 2023
All about the look for Perno’s growing business By Robert Mayer Special to The Citizen
Growing up in the small town of Berlin, Michael Perno understood the concept of community and supporting family owned businesses.
Photo courtesy of the Berlin Fair
The Berlin Fair: History in the making By Mike DeRienzo Special to The Citizen
For many, this time of year is a reminder that all things change. Days become shorter, the weather becomes a bit cooler, and the once green,
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luscious trees have, almost overnight, transformed into a beautiful tapestry of orange, yellow, and red colors. The fall is the time when kids return to school, parents get a much needed break, and new television shows begin to air (when
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there is not a strike). Some changes can be scary, like those nerves before the first day at a new school, or exciting, like finally getting your driver’s license, but in the end, the See History, A10
His parents were well-respected entrepreneurs and had a work ethic he hoped to inherit. His father, Roger, owned Roger’s Marketplace for over 20 years and his mother, Fran, has owned Fran’s Hair on the Ave for as many years as he can remember. Perno’s vision to own his own business transpired from his parent’s success. That’s when Giovanni Louise was born.
Michael Perno’s tailored clothing business promotes itself as the perfect spot for soon-to-be grooms looking for something special on their special day. Submitted photo
football championship team in 2009. “I don’t have a college degree and I went into an intense sales job, selling “I figured I would take over medical equipment that cost my dad’s supermarket and $100,000 and everyone worked there as the General around me had 15, 20, 30 Manager for two years beyears of experience and I fore it closed so it was at that had a couple years in a gropoint, I had to figure out cery store.” what was next,” said Perno, “I had to do something to who graduated from Berlin make a difference and I High School in 2011 and played on the only BHS state
See Clothier, A6
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