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Publisher’s Corner
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e are growing and have three new contributors! I’m excited to introduce you to Sara Burke, Corrina Belllizi, and Julie Lokun.
Sara Burke is an international content expert, podcaster, and ghostwriter. She has penned over 100 bestselling books, ebooks, and workbooks. Sara will be writing articles to help our readers understand how content builds and nurtures audiences.
Acknowledging the good that you already have in your life is the foundation for all abundance” ~Eckhart Tolle
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Corinna Bellizi and Julie Lokun are the creators of the Femcaster podcast and event. These ladies are at the intersection of media, speaking, and publishing. They will be writing about the importance of integrating all of these modalities to grow your book sales and business. This month is also about fulfillment options and the art of the swag bag to connect with your audience in a more personal way. For authors who are using their book as a nurture tool, having a swag bag and using a fulfillment house may create a more intimate relationship experience with their audience. Love and Gratitude, Juliet
PERSONAL MYTHOLOGY AND WRITING YOUR MEMOIR
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tories are the medium of our lives, giving us a context for relating our key life memories to others. All religions, cultures, and traditions are based on collective storytelling or mythology. An individual has their own personal mythology that if realized can bring greater understanding to the events of one’s life and their significance in one’s personal evolution. One’s personal mythology is based on their own interpretive framework for the events of their life. The highlights and turning points in one’s life are like key scenes in the movie of our lives. Writing your memoir is not writing your autobiography. An autobiography and a memoir are both written as first-person accounts, yet a memoir is not an entire life story. Rather, the memoir might focus on one event in one’s life, such as a struggle with cancer or climbing
Mt. Everest. Your memoir wants to capture the events and narratives that will intrigue the reader and serve the wisdom you have culled from your most dynamic experiences. These timeless universal roles we tend to play in the drama of life are shaped around life events where many times something of high value is at stake. This fosters both intrigue and a dynamic tension to carry the reader through the story arc and create greater rapport with the reader. A story arc is the chronological structuring of your story that takes the reader through the rising actions, climax, and resolution. It all begins on page one with the first paragraph, this is where you need to emotionally engage the reader as if the book was written for them.
AUTHOR BIO Jared Rosen is the founder Of DreamSculpt. As an innovator in digital media publishing, he has published over 50 media enhanced e-books for many best-selling authors and filmmakers and has published dozens of books in print. Jared is the author of three books including the groundbreaking book The Flip. As a thought leader he has presented in venues ranging from TED X Malibu, to McKinsey and Company, Sydney, Australia. In 2000, Jared co-created the Children’s Emotional Literacy Project endorsed by Mayor Richard Riordan and Norman Lear.
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You’re More Than A Book: Smart Ways to Market Your Personal Brand
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ou might think, as a publisher, that all I talk about is books, books, and more books. This common misconception is everywhere, even with most authors during our initial consultations. The thing about writing and selling books, that every author needs to understand, is how much more there is to the process if you want to be successful. Writing a book is like delivering a baby. From pregnancy to birth, you are exhausted, you never stop working and you aren’t sure if it will ever end. Then the day finally comes - your book is finished - and you find out that this is where the real work begins. 1,000 Pieces Your book is one piece of a huge puzzle. And in the beginning you might be thinking, “What did I do?” But it’s important, as you move through this process, to understand how you can hand pieces off to experts and stay focused on the pieces you are really good at putting in their rightful places. Let’s Talk About Marketing One of my favorite parts of building up author
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platforms is helping writers develop an understanding of marketing. As an author, you are a brand. You’re more than a book, and the quicker you understand this - the easier your success will be. Marketing a book presents several clever ways to get in front of and stay in front of your readers long after they’ve purchased your book. Alyson Landis of Inkcentric is an expert in marketing, printing, and fulfillment. She helps businesses put their brand on blast with smart products that customers actually want. What Is Fulfillment? Done for you services, when it comes to shipping, all fall under the umbrella of fulfillment. At Inkcentric, they work with USPS, UPS, FedEX, DHL, to make it easy to
get your book in the hands of your readers in the most efficient way possible. And that’s not all. On the printing side of it, the options suddenly become endless. If you’ve ever thought about a swag bag or a pen, a hat, a coffee mug, a journal… Inkcentric helps authors personally brand the most in-demand products and they actually ship right along with your book. And my favorite part is the fact that they can print custom boxes so the excitement is created the moment your package is delivered, before your reader ever even opens their package. As an author, these are the kinds of things I am talking about when I suggest you come up with a strategy to successfully market your personal brand and build up your author platform. There are businesses out there like Inkcentric who pull the pieces together for you so you can focus on what you’re good at without being pulled in too many directions. “Whether you need a cutting-edge specialized piece or just need to fit a tight budget, our industry
relationships save you time and effort in finding the perfect resource for your particular requirements.” -Alyson Landis, Inkcentric Free Shipping Book Funnel One last thing I want to share with you… I know you’ve seen the ads on Facebook and Instagram - Get A Free Copy of My Book, You Only Pay Shipping! This is a free shipping book funnel. So you click the ad and you’re taken to a landing page where you put your information in and you pay shipping for your free copy of whatever the book is. On that page there is also an option for you to add some swag to your shipping: a water bottle, a bottle opener, a blanket, a swag bag, etc.
about ways to differentiate yourself and really make your readers experience something special they will want to talk about and share. Funnels like this and promotional products, like the ones at Inkcentric, are truly the gift that keeps on giving. LinkedIn Post: You’re More Than A Book Have you ever thought about offering promotional products as part of your marketing strategy? I had so much fun talking to Alyson Landis, Owner of Inkcentric, about how important it is for authors to go beyond the book and dig into smart marketing that will help build up their personal brand.
What’s happening here is that the shipping cost you just paid covers the wholesale price of the book as well. So the author just covered their cost and shipping and if you opted in for an extra gift or piece of swag, they just put their brand in front of you into the foreseeable future.
We talked about everything from swag bags to coffee mugs, and how to use these products as a way to create a customer experience that is unique and effective. We even talked about fulfillment, the difficulties of shipping and how to take some of that stress off your plate.
Learn to Compete The market is competitive for authors and book sales so it’s important that you are thinking
Don’t miss this fun conversation, full of ideas on how to market your personal brand and build your author platform.
AUTHOR BIO My career journey truly started right out of high school. While going to college, I worked the front office for a commercial photographer. I handled accounting and customer service but was asked to do sales. I let them know about my lack of sales training and they threw the yellow pages at me and said Go for it! (Not to age myself but Google did NOT exist then.). So I wrote myself a spiel and picked up the phone to start making cold calls. And it worked! From photography I moved into prepress and then into printing, giving me the best training at all areas of marketing. Inkcentric started in 2000 and I took over full ownership in 2008. That year we also became a corporation and a female-owned business. We have digital equipment up through offset, which means we can be cost effective at 100 business cards but also 100,000, if need be. In addition to printing, we also offer all promotional products with a fantastic search engine on our site. As well as graphic design, warehousing & fulfillment and all of your embroidered or silk-screened apparel needs.
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BRAND LIKE A By Corinna Bellizzi,MBA & Julie Lokun, JD
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s an author, there is one rule to live by. This rule is simple, yet critical to your creative work. The rule is: You Are Your Brand. You are the brand of your book. Regardless of whether you self-publish or go the traditional publishing route, your online and offline presence is the roadmap that grows an audience of dedicated readers. This one rule can be the stumbling block that holds many authors back. For authors, the easy part is writing the
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book, the difficult part is keeping it alive.
background, unnoticed and underappreciated.
Writing a book is like giving birth. You put all your heart and soul into creating a compelling story. You have done everything right. You hired editors, produced a dynamic book-cover, and found the perfect publishing fit. When your first edition is live, your book is met with adoration and praise. And then… it sits, rubbing shoulders with millions of other books in the nebulous world of Amazon. Your pride and joy drifts into the
The good news is that you have the power to revive your book at any moment. You can course-correct your book’s destiny. We suggest mapping out your media strategy with a few clear and concise steps. First, you’ll want to clarify the audience you seek to reach. What is your reader passionate about? What keeps your reader up at night? Second, you’ll need to figure out the best spaces to
connect with this audience. Where do they hang out? What do they read? What types of podcasts do they listen to? And last, but not least, you’ll need to arrange a media tour that helps you connect with your existing and future super-readers and fans. Get More Post-Publishing Media Tips: We are obsessed with podcasting, publishing, and presenting. And we know this powerful trifecta is the tried-andtrue way to amplify your brand. You are invited to connect with us in our Mighty Network: https:// themediacasters.mn.co where we host weekly office hours and a thriving, collaborative community of authors, podcasters, and public speakers. Our Go-To List: • Create an SEO rich website & create funnels to build your email list. • Hire a public relations company – Expensive option! • Write a press release and send it out via a presswire service. • Publish the PR on your website under a “press” section. Remember to list the logos of the organizations that featured your story! • Pitch podcasts that have a listenership that reflects your target audience. • Contact local newspapers & TV stations to pitch your story and offer to be a guest contributor. • Set up a book signing tour of indie bookstores and coffee shops. • Initiate conversations with corporate heads about your book. • Utilize, but do not depend on, social media. • Establish a presence on social audio (we like Clubhouse and Wisdom). • Speak at local libraries and create online events (we like eventbrite). • Collaborate with like-minded authors and set up ongoing workshops. • Remember to network (Meetups, Chamber of Commerce, LinkedIn).
AUTHOR BIO Corinna Bellizzi, MBA is a natural products industry executive who pioneered the growth of the omega-3 giant, Nordic Naturals, from less than $1 million in annual revenues to over $100 million. As a mom of two young boys, podcaster, and executive, and future author of “Audiocasters”, due out this spring. Her mission is to leave the world a little better than she found it, while inspiring others to do the same. Corinna began her broadcasting journey as a guest on many nationally syndicated radio shows and even acted as an MC for fashion shows in her spare time to improve her public speaking skills. As part of her lifelong education journey, she earned her MBA from Santa Clara University, graduating at the top of her class with a triple focus in Entrepreneurship, Leadership and Marketing in June 2021. Corinna launched her first podcast show, Care More Be Better, to share the stories of inspired individuals and conscious companies to show us all that one person with one idea can have a big impact. It now ranks in the top 2.5% of all podcasts globally.* Julie Lokun, JD. a legal eagle and facilitator of dreams, is changing the trajectory of underserved
entrepreneurs who are using their voice to make an impact. As a mom of four (4) boys, Julie has learned to leverage her power to lead a bustling household while also serving as the head maven of Crown & Compass Life Coaching. She adeptly “anoints and points” -- directing the strategic growth of businesses and professionals around the globe. Julie has delivered presentations on the big stage, and in virtual events. With a background in law, she teases through complex information and gets to the root of issues, telling deep, compelling stories that resonate with audiences far and wide. She is a celebrated best-selling author of the entrepreneurial series, Hustle Smart, the owner of The Mediacasters Publishing House which boasts several bestselling titles, and is a 5-star business coach. In the spring of 2021, Julie launched a swiftly growing podcast, Obsessed with Humans On The Verge of Change which is already in the top 3% of all podcasts globally.* In November 2021 these two business besties and podcasting partners (with 6 boys between them) co-founded Femcasters to elevate the voices of women through podcasting, branding and public speaking. In February 2022 they merged this effort with The Media Queens Publishing House to form The Mediacasters. The Mediacasters is a podcast, a community, a publishing house and a launch platform that elevates the voices of inspired people of all ages and identities with the power of “The 3 P’s”: Podcasting, Publishing and Presenting/Performing. *as reported by Listennotes.
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Anand Mehrotra
Spotify Radio host and author of This and That says,
I have been personally a witness to Denise’s journey, and having known her and seen her journey, I know what powerful a soul she is. I highly recommend this book for anyone who is going through their personal journey, or is interested in learning about it, to catch a glimpse of how a journey of transformation goes. I am sure that through these words this book will be a doorway to healing for many.”
Spirit Speaks Experiencing Loss of Self to Discover Love of Self I slowly open the door and push the kitchen chairs away to crawl out into the light. The tiny clean kitchen is broken and ransacked. Everything is in chaos. My eyes strain to see what has happened. My feet are cold on the gold shag carpet. The living room is dark except for the light filtering through the drapes. I wander around the room, lost and alone. I find my mommy naked on the floor. I approach her, no response. Crying, I shake her bloody body. “Mommy, Mommy, please wake up.” Mommy won’t wake up. She’s dead! “Mommy, wake up. Please wake up, Mommy, wake up. I will be a good girl. Just wake up, and I will take care of you. Mommy, please wake up. Mommy, please wake up, and I will never leave you. I will always take care of you if you wake up.” The front door swings open and I freeze. A man grabs me. I scream for Mommy.
Denise Schaad, Spiritual Teacher, Self -Awareness Coach, Thought Leader who amplifies Leaders by Illuminating their knowledge that they are co-creators. Denise has a natural gift to see and clear emotional energy from the physical body. Her purpose is to guide and teach Leaders to trust their inner leader through releasing the emotional energy and embodying their Spiritual Currency. www.SpiritSpeaksBook.com
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Write a Non-Fiction Book that Bursts into the Marketplace By Kristy Boyd Johnson
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here’s no doubt about it – writing a book can feel perilous. When you’re in the Zone and sailing on, great. But what happens when a storm hits? It’s all too easy to abandon ship. The problem happens when you don’t start writing again and that book begins to haunt you. Okay, belabored metaphors aside, there are some techniques to help you stay in the flow and not get too discouraged as you write.
TIPS:
And here’s the biggee:
1. DO include a simple and easy action step. This is a huge benefit for your readers, especially if you are an expert who teaches others how to do something. An easy-to-complete action step allows the reader to feel empowered. This is a gift that you, the author, gave them. They will love you for helping them move forward. 2. DO include an inspirational quotation. Who doesn’t like to feel inspired? 3. DO take frequent breaks. Talk a walk, breathe some fresh air, drink some water or tea, stretch, and just allow yourself to detach for a while. 4. DO have strategies for taking notes. Use the voice memo app on your phone or go old school and carry a notebook with you. Ideas tend to come in when you are focused on something else.
5. DON’T feel you have to write in sequence. Many times, what happens is that the ideas start to flow, but the author will shut them down because “it doesn’t fit here.” DON’T DO THAT! When those ideas are zooming in, start a new section and get them down on paper before you lose them. You can organize the materials later, in editing. When you are in the writing phase, avoid the temptation to block yourself.
Those are the best tips for getting out of your own way and keeping at it. After all, if writing a book were easy, everyone would be an author. Stick to it and most of all, have fun with it!
Kristy Boyd Johnson is an award-winning children’s author, and has ghostwritten over 30 books for entrepreneurs over the years. She is a sought-after developmental editor and transformational book coach. She recently launched Starseed Journey Retreats because she can’t imagine anything better than being a beautiful location with beautiful people who want to reconnect with their deepest selves through writing.
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WHAT TO DO WITH YOUR BOOK TO TRULY MAKE IT A SUCCESS Your book is really just the beginning…
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ll that effort (not to mention time and money) that you’ve put into writing, editing, re-editing, and finally publishing your book may be enough to want to make you jump on the first plane to a tropical island and spend a month lounging in an overthe-water hut, sipping margaritas and napping. But your work isn’t over. The finished book in your hands is the first step of your journey as an author. Now that you’re published, it’s your job to be a marketer too! You can do some of the best promotion for your book, even if you’ve never done any marketing in your career. Here are some tips to help you become your book’s best marketer. 1. Tell everyone you wrote a book. Sounds pretty obvious right? But the truth is, many authors think
that if they post about their book on social media one time, they’ve done what’s needed. You have to post about it a lot more than that. I mean like 3 times a week for months at a time. I know that may sound like an awful lot, but when you think about how the average person needs at least a dozen touchpoints to make a purchase, if you aren’t repeating yourself online consistently, you won’t get noticed. 2. Share your mission. To get your ideal reader invested in your work (and to invest in your book) you have to tell them why you wrote the book. This includes: • who the book is for • how it can help the reader • what transformation the reader can expect from it When people know your reasons for writing and the mission you have in your heart, they’re much
more likely to jump in if it resonates with them too. 3. Invite them to take action. Again, this is something really simple that often gets overlooked. This is formally known as a Call To Action or CTA. It doesn’t have to be “buy my book” every time, but it should certainly invite your ideal reader into your community and more. My client Lin Hawthorne has been working with me on her marketing as she’s developed the Mom’s Not book series for children that promotes confidence and independence. Her clear calls to action with her audience helped her have a fully funded Kickstarter campaign within only a matter of days! If you’re ready to take action to create a marketing plan that gets your book into the hands of your ideal readers, I’d love to connect with you. Schedule your complimentary call with me at contentstrategycall.com.
AUTHOR BIO Melanie Herschorn wants to make your book and brand sparkle online. As a content marketing strategist for coaches, consultants, and speakers worldwide, she’s on a mission to support and empower her clients to create clear messaging and content that shines a light on their individual experience, skillset, and books. With her unique combination of entrepreneurship, award-winning journalism and PR experience, Melanie guides her clients to attract and nurture leads and position themselves as industry experts. She also loves to provide book marketing tips on her show, AUTHORity Marketing LIVE!
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Open for Business!
LinkedIn Just Added New Features to Help You Sell More New elements to your ‘services’ listing are designed to help you generate business. upgrade, allowing authors and entrepreneurs to to highlight what you’re really good at. This new “digital word of mouth” feature shows that you are open for business and exactly what you have to offer. With over 10 million small businesses using LinkedIn, the more you can narrow down your expertise and skills, the more likely you are to match with new clients and even readers!
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inkedIn has come a long way over the past few years. I’ve seen many of my clients make the successful transition from Facebook to the more grown-up platform but I still think there’s more authors and entrepreneurs can do on LinkedIn to boost sales and get in front of more readers. LinkedIn recently announced two new elements that let users list specific services they provide directly on their profile, while displaying examples of projects they’ve completed to show off those services. This means your profile is: 1- more searchable when using the services feature, because your profile can now be found in search results for those service
listings, and 2- clients can see examples of your work directly from your profile. LinkedIn says their goal with this new feature is to add credibility to a profile and who doesn’t want to generate more authority in their field? Here’s how it works: Services pages connect to your profile, so rather than being associated with an organization, your services are linked directly to you. On the flipside, if you are a match for a service search, your profile is displayed in those search results. If I’m searching for marketing, and you have marketing displayed in your services list, LinkedIn will serve you up on a silver platter and I can get to know more about you in one place. This is definitely an
The second feature just launched, that you should be taking advantage of, is LinkedIn’s new media showcase. The showcase lets potential clients preview your favorite completed projects to further highlight the services you can offer them. This creates a space for you to provide realtime proof, to show that you can do what you say you can do. So go ahead and show off by taking advantage of everything new LinkedIn is offering. To find out if you’re eligible for this new rollout, head over to your profile page, and look for a box under your profile photo that allows you to “add services”. Fill out the form with as much detail as possible and the services you add will be directly added to your profile. If this doesn’t show as an option for you, you will see a link to join the waitlist to be eligible in the Fall.
AUTHOR BIO International Content Expert Sara Burke is the Founder of HLCC, a content creation firm dedicated to boosting small businesses around the world. Sara has authored three books, and ghostwritten over 100 books, ebooks and workbooks. Sara recently launched The New American Dream, a podcast dedicated to helping business owners understand how our changing business ecosystem can support their success.
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How to Become A Bestseller By Breaking the Rules
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here are some authors who walk through my door and immediately get it. They know that profit isn’t the first line item. They understand that there will be work involved. And they are committed to showing up every day. Merrill Chandler is a perfect example. His bestselling book, The New F* Word keeps selling and keeps proving that the old rules of book sales and marketing are not the only path to success. Stop With the Short Sell When authors and entrepreneurs want to give away as little as possible, it never works in their favor. A book isn’t enough this is why we talk about building your personal brand and putting yourself out there. Readers are expecting to build a relationship with you in some way. They want to know that you are committed to what you are telling them and if you continue to show up and give away more than you ask for, you put yourself in a different category completely. Instead of trying to push people into sleazy sales funnels, see how you can serve them instead. Build A Smart System When he’s talking on stage, Merrill will tell attendees a very valuable piece of information and let them know that he can’t do a deep dive into that area right at the moment, but that everything else they want to know is in his book. He directs them to the book, where it’s free and they only pay shipping . This is where it gets really smart.
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• They buy the book and pay shipping, which actually nets a profit. But it’s still at a price point readers want to pay. • As soon as the purchase is complete, they are redirected to a bonus page. • On the bonus page, for $37, they are offered several more ebooks and an audio version of The New F* Word. All of these bonuses are digital so the cost is low and it’s a tremendous value for the price point. “To do this, you do have to buy inventory. You do have to have a reliable shipper. The cost of the lead, I profit by. More so than I do with other places I sell. 48% buy the bonus level which is a huge number. And these are all digital products, so there is no shipping or additional cost for that.” -Merrill Chandler, The New F* Word Merrill shared with me that part of the new strategy they are building is to offer a discount in
the bonus package to one of his bootcamps. This way, he is building an ecosystem, where each product he puts online supports and points to other products he has online. Always Build In A Sustainable Way The next piece of this is brilliant. When he goes out and speaks, I’ve watched a room of 100 people where 95% buy the bootcamp or the upsell. Merrill is so good at showing the value people will get and so their conversion rate is very high. And again, they are constantly offering bonus options so people can get more if they want to, and usually they do. Also I’ll just say that the price points are right, they are reasonable and they are in the range his target audience wants to spend so Merrill and his team have done their homework. From a marketing standpoint, they have identified their target market and
spending behavior really well. They are not going out selling $4000 programs right off the bat. The offer is simple, it works, there’s high value, so it’s a winwin for everyone. People are blown away by the sheer amount and quality of the content, so they come back for more. This is the epitome of good sales all wrapped up in great packages. Swag and Fan Clubs Merrill sold over 2,000 books before his book was ever published. The presale and launch party was record breaking! He beat Dave Ramsey and Napoleon Hill for that time period but if you talk to Merrill, you will learn that being bestseller and number one was never the initial goal. Here are a few of the things he does to stay in front of his readers. 1. A postcard with every book order that says something along the lines of: Thanks for getting the book, take a picture with the book, tag us and we will send you a tshirt! His entire language lets people know that he
is interested in building a relationship with them, with keeping it going, not just to sell and book and move onto the next. He’s getting massive buy in and loyalty and earning trust along the way because he is showing up for people. Something as simple as a shirt has created a lot of movement around his book, sales and personal brand. 2. Know. Like. Trust. Be creative, have fun, show your personality, be human, be vulnerable. Merrill developed his book idea and program in prison and he openly shares that with everyone who will listen. 3. Engage at every price point. This actually builds trust because buyers can implement at every stage and see that it works, and then they come back. Because he is building trust by offering free items, $8 items, $50, $97 items, etc. It’s like giving your buyer a stepladder and letting them take each next step when they’re ready.
AUTHOR BIO Over 25 years ago, Merrill Chandler—a personal and business credit pioneer and co-founder of Lexington Law Firm—became dissatisfied with the ineffective results of credit repair. Leveraging his extensive knowledge of credit profiles and lender underwriting requirements, he developed a process that could ‘optimize’ personal and business credit profiles AND improve a borrower’s “fundability.” He founded CreditSense to deliver this revolutionary technology to real estate investors, business owners, and entrepreneurs nationwide. Merrill has helped thousands of borrowers become more FUNDABLE and help them access the capital they need to fulfill their financial dreams.
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uthors strive to do everything in their power to increase their book sales. One powerful tool that is often overlooked is the press kit. Press kits are essential to a successful marketing strategy. The press kit informs the media and other interested parties who the author is, what they have written, and why they should be interested. Press kits are a great way to showcase an author’s work and pique the interest of potential publishers, agents, or readers. The first step in creating a press kit is to gather all of the necessary information. This includes a biography, headshot, book cover, synopsis, and other supporting materials, such as reviews or articles about the author’s work. Be sure to include links to active websites or blogs as well.
In any business, it is imperative that one looks the part. Once all materials are collected, it is time to design a professionallooking package. The press kit should be easy to read and visually appealing. An excellent way to do this is to use a template that will help make the content really stand out. Many free templates are available online, or professional designers can be engaged to create a custom press kit. An Expert Power Bio summarizes the experience and expertise in any given field. This can be helpful for media outlets or potential publishers who may want additional information about the author and the work being presented. Including an Expert Power Bio is a great way to add credibility to the press kit.
The final step is to distribute the press kit. It can be sent via email, posted on an active website or blog, or even distribute copies at book signings or other events. Printing firms can help with the fulfillment of the printed press kit as well. In short, a fulfillment service is a third-party company that prepares and ships orders for an author’s work. Usually, this happens from the third party’s fulfillment center. Ecommerce fulfillment services are ideal for authors who do not want to print or ship themselves. Partnering with a third-party company can offer quality expertise, technology, support, and the necessary infrastructure to grow an online book business. Further, it is best to include an external hard drive containing recordings of prior media. The most important thing is to make sure it is easy for people to find and download. With a well-crafted Author Press Kit, realizing increased book sales and reaching new heights in a writing career is truly within reach! If looking for more tips and best practices on successfully marketing a book, be sure to check out our other articles. And, if the time has come to request assistance in crafting an Author Press Kit, the team at Superbrand Publishing can undoubtedly design a stellar Press Kit for new and seasoned authors alike! Contact us today for a free consultation at www. MeetShannon.com.
AUTHOR BIO Shannon Procise has successfully attained over $3.2M in FREE publicity and is notorious for being the owner of the “Million Dollar Rolodex” and teaching others how to do the same. She has trained and coached thousands of individuals in marketing, event production, business development, and personal growth. Shannon is the creator of a magnetic community, the Business Acceleration Network, where she guides businesses to build a successful enterprise while having fun and making lots of money.
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Fulfilled? How to Land a Job That Aligns with Your Purpose Wasim Hajjiri
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fter years of working with job seekers and landing hundreds of offers with combined salaries of over 10M$ Wasim summarizes the job search into simple steps that can help you land your dream job within a few weeks instead of many months. 1. How To Be Fulfilled in Your Job 2. Dealing with Failure, Rejection, and Ghosting 3. Balancing Mind, Body, and Spirit 4. Branding: LinkedIn, Resume and Job Board success 5. Networking: How to connect with the right people to land interviews 6. Interview Prep: How to succeed in interviews and negotiate a winning salary Endorsements: Wasim is an energetic and unique individual with a big vision to change the world. His enthusiasm is infectious, and he continues to relentlessly pursue his dreams while helping others achieve greatness. Wasim and others like him continue the legacy of Ernest Rady, the founder of our business school, who believed that Rady alumni will positively impact the world through entrepreneurship and innovation. His insights, stories, and wisdom will help job seekers find fulfilling jobs and a culture to thrive in while unleashing their true potential. - Robert Sullivan, Dean of the UCSD Rady School of Management
Bio Wasim Hajjiri is the definition of relentless. Defying the odds, he journeyed from Jordan with an electrical engineering degree to graduate with an MBA degree from the prestigious UCSD, the Rady School of Management which is one of the best universities globally. With his heart set on getting his dream job at Qualcomm, he finally met victory after going through 55 recruiters, 20 receptionists, and 25 different job interviews! And after eschewing fast food and embracing the joy of broccoli, he whittled his body fat down to a minuscule 5% to win 3 gold medals and a world-class ranking in fitness. He is also a competitive boxer. Wasim is an Executive Career Coach who helps professionals land their dream job in record time with amazing salaries and a #1 bestselling author with numerous TV, Radio, and Magazine features including FORBES, FOX, CBS, IHeartRadio, and more. He is a member of the Forbes Career Coaches Council and publishes articles that cover Career, Health, Personal Development, and more. Buy the book here: http://fulfilled-book.com
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Content Creation
CRASH COURSE
SESSION 1 - JUNE 15, 16, 17 2022
Expert Help to Finish Your Book + Sell More Copies A 3-DAY MASTERMIND COHOSTED BY JULIET CLARK OF SUPERBRAND PUBLISHING WITH CONTENT EXPERTS KRISTY BOYD JOHNSON AND SARA BURKE
The time has never been better to finish your book and establish yourself online as a breakthrough author. This 3-day intensive will provide tangible activities completed during the mastermind to outline and finish book chapters, create social media posts, write a shiny new bio that will get you noticed, and so much more!
ONLY
$797
DAY ONE: Complete your entire book outline inside the mastermind with expert guidance every step of the way. DAY TWO: Get to know your reader, where they spend time and money. Learn how to research and use data , to sell more books, with high-end customized reader insight reports. DAY THREE: Develop an online strategy for social media, create 5 social media posts inside the mastermind, spiff up your bio, and learn how to build a community online.
JUNE 15-17, 2022 9-11 AM PST Sign Up Now, Spaces Are Limited to 15 people: HLCC.ME/MASTERMIND