CORPORATE PARK EAST
7
ALTA ROAD, CABOOLTURE
Est 2022
FOR SALE AND LEASE Carefully designed & crafted warehouse with offices, anticipating the needs of today’s businesses
CORPORATE PARK EAST
Thank you for choosing to work with our team. The stand-alone, usable design of your building will ensure it is attractive to a diverse range of businesses. In the following pages we have spelled out the unique challenges that come with off-plan marketing of commercial property and the detailed plan we are ready to execute to overcome these challenges for you.
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Key outcomes we aim to help you achieve: Secure binding commitments as early as possible in the construction process Achieve premium rates with deal structures that protect values Limit costs associated with redesign and custom fit out works
With this plan you will benefit from the combined efforts of our team and the estate’s developer who are helping to brand Corporate Park East as the premier destination for business in the Northern Corridor.
FEAR & UNDERSTANDING OF THE OFF-PLAN PROCESS Many business owners are not comfortable with the off-plan process as they can not picture how building plans will convert into real life functionality. There is often apprehension about the additional steps and cost/timing variables of the process. Their tendency is always to want to wait until the walls are up and they can “touch and feel” the space.
THE SOLUTION: THE CHALLENGES & SOLUTIONS
Our Off-plan Roadmap provides businesses with a clear set of steps and answers to
TIMING
frequently asked questions that gets them more comfortable with the process.
The average business looking for a new property to
Success stories of other businesses who will
lease or buy first makes contact with us between 60
be moving in play a big part in increasing
and 100 days from their intended relocation date. The
comfort, as well as adding urgency and
smaller the building, the shorter this lead time tends to
a fear of missing out. We will need your
be. Leasing enquiry is particularly time sensitive due
assistance when arranging design meetings
to notice periods required by their existing leases. This
with you and your key consultants to help
creates an obvious challenge if relying solely on inbound
guide buyers through their journey.
enquiry to secure commitment in the early stages of design and construction.
THE SOLUTION: Our Active Targeting activities are designed to find business owners before they are looking and get them engaged with your development. Direct targeting of operators allows us to establish their tenancy completion dates or franchise expansion plans well in advance and provides the opportunity to educate them on the timelines involved with securing a design & construct premises. The result is a pipeline of potential tenants we can qualify through construction with regular updates and success stories.
CORPORATE PARK EAST
So how exactly will we find a business for your building:
We find businesses before they are looking
Direct targeting through lease expiry calls Surveys & flyer drops Facebook retargeting
We keep them engaged with your property
Newsletters, build progress updates Welcome to Neighbourhood updates
We alleviate their fears and make the process easy
D&C Roadmap High levels of communication
We generate urgency and a need to act or miss out
Just Leased sold updates
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CORPORATE PARK EAST
CHECKPOINT ACTIVITIES
Checkpoint CURRENT STAGE Plans & artist impressions complete & prices set
Machines begin site works
Once walls are erected
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Custom branding is designed Brochure is prepared Property is added to the Estate Catalogue Internet listings are activated (enhanced realcommercial.com)
Social media posts
Social media posts
Featured link in Estate email update for the month
New photos added to brochure and online listings
I nternet Listings are upgraded - 13 Weeks
lyer drop to key estates F highlighting projected completion time
oming soon 500 DL C flyer drop
Featured link in Estate email update for the month Email update to previous enquiry Phone calls to previous enquiry with update
Activity
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With each sale/lease commitment
Once Lock up stage is reached
At Completion
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Social media posts Featured link in “Welcome to the Neighbourhood” section of newsletter Email update to previous enquiry
New photos added to brochure and online listings Email update to previous enquiry
Social media posts New photos added to brochure and online listings eatured link in Estate F email update for the month Email update to previous enquiry hone calls to previous P enquiry with update
CORPORATE PARK EAST
MARKETING INVESTMENT
INVESTMENT
1
Custom branding is designed Plans & artist impressions complete & prices set
Brochure is prepared Property is added to the Estate Catalogue
$850
Internet listings are activated
2
Social media posts Machines begin site works
Featured link in Estate email update for the month Internet Listings are upgraded - 13 Weeks
$3,000
Coming soon 500 DL flyer drop
Social media posts
3
New photos added to brochure and online listings Once walls are erected
Flyer drop to key estates highlighting projected completion time
$500
Featured link in Estate email update for the month Email update to previous enquiry Phone calls to previous enquiry with update
4
Social media posts With each sale/lease commitment
Featured link in “Welcome to the Neighbourhood” section of newsletter
FREE
5
Email update to previous enquiry
Once Lock up stage is reached
New photos added to brochure and online listings Email update to previous enquiry Paid internet listing extension post 13 weeks
FREE $2,800 (If required)
Social media posts
6
New photos added to brochure and online listings At Completion
Featured link in Estate email update for the month Email update to previous enquiry Phone calls to previous enquiry with update
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FREE
BRANDING Online Listing
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REF
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STAFF OUTDOOR
NORTH
Digital Brochure
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50 E VA N S D R I V E THE SUMMARY
Social Media Posts
WB
whirlybird
WAREHOUSE
1,212m2 WB
Address
50 Evans Drive, Caboolture QLD
Land
2,001m2
Warehouse
1,039m2
Building
Warehouse: 1,128m2 Ground Office: 23m² First Floor Office: 150m² Total: 1,212m2
whirlybird
15 14
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Zoning
CAR PARKING
15
3
12 11
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General Industry The flexible General Industry zoning is designed to accommodate a wide range of uses.
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24 hour operation and extensive buffering allows businesses of all types the freedom to operate in confidence. Available
XXXXX
Lease Price
$xxx xxx net per annum
Estimated
To be confirmed
Access
Access to the property is via McNaught Road, only 2.3km from the Bruce Highway and D’Aguilar Highway interchange at Bribie Island Road. A wide internal road network is designed to provide seamless B-Double access from the property to highway.
Information Memorandum - 50 Evans Drive | P5
Printed IM
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Stock Brochure Feature
EVANS DRIVE, CABOOLTURE
Est 2022
44 Evans Drive Corporate Park East
15 1
14
2
50 EVANS DRIVE
13
3
12 11
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THE OPPORTUNITY
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Ray White Commercial Northern Corridor Group are pleased to offer 50 Evans Drive, Caboolture for lease. Carefully designed & crafted warehouse with office, anticipating the needs of today’s business occupants 24hr General Industry zoning 15 Car Parking Spaces Internal amenities Minutes to Bruce Highway
FOR LEASE Carefully designed & crafted 1,039m 2 warehouse with offices, anticipating the needs of today’s businesses
Easy access to freeways, airport & public transport Located in Corporate Park Estate For additional information, please contact marketing agents Chris Massie or Aaron Canavan.
Chris Massie Director 0412 490 840
Aaron Canavan Associate Director
Email Campaign
0447 744 948
Information Memorandum - 50 Evans Drive | P3
500 DL Flyer Drop
CORPORATE PARK EAST
REPORTING
We appreciate the importance of having accurate, timely information at your fingertips when making decisions about your development. With this in mind, we have formulated a regimented reporting structure that will keep you updated with the key information when you need it:
You will be updated immediately: W hen an enquiry has been qualified as a likely candidate W hen inspections are completed W hen an offer is received
You will be updated fortnightly with: A summary of activity and recommended actions relating to your specific project N ew enquiry summary including source and feedback
Previous enquiry status update Marketing engagement and recommendations A summary of overall estate activity T otal enquiry numbers
Transaction summary of all negotiated deals Commentary on market trends and resulting opportunities
Note that we can expect peaks and troughs of activity through different stages of your development. If necessary, we can adjust the frequency and method of communication to suit your preference throughout the process.
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EXCLUSIVE APPOINTMENT:
YOUR TEAM
We will be working with you under an Exclusive Listing arrangement. This is to your benefit, as it provides you with a single source of accountability and the comfort of knowing a consistent message is being told to the market about your property throughout the process. We view this as a long-term partnership with you, from initial planning through to completion of construction. The exclusive appointment allows us to prioritise your long-term best interests by
CHRIS MASSIE Director - Commercial Principal
0412 490 840
chris.massie@raywhite.com
pro-actively targeting prospects and nurturing them over a period of time to negotiate the best deals, rather than the quickest deals.
OUR SUCCESS FEE: Historically, our active targeting process for off-plan project marketing accounts for a success rate of more than 90% sale or lease occupancy prior to completion. In order to further improve this that bring forward any potential businesses with whom they may
AARON CANAVAN Associate Director
have an existing relationship.
0447 744 948
number, we will incentivise and conjunct with any external agents
aaron.canavan@raywhite.com With this in mind, we recommend the following Success Fee structure:
SALE: 3.0% + GST
LEASES: Up to 1 year: 12%+GST of 1st year net rent 2 years to 5 years: 15%+ GST of 1st year net rent 6 years to 10 years: 17%+ GST of 1st year net rent
ASHLEY REES Director - Senior Analyst
0411 707 410
ashley.rees@raywhite.com
Prelease Commitments: 20%+ GST of 1st year net rent We appreciate the importance of cashflow during construction, so no commission will be payable until settlements are completed or the tenant has taken occupancy.
We are excited to be working with you to help make your vision for 7 Alta Road a reality.
MICHAEL TUTTICCI Sales Associate
0466 247 602
michael.tutticci@raywhite.com
CORPORATE PARK EAST
7
ALTA ROAD, CABOOLTURE
Est 2022
Chris Massie Ray White Commercial Northern Corridor Group 0412 490 840 chris.massie@raywhite.com
Aaron Canavan Ray White Commercial Northern Corridor Group 0447 744 948 aaron.canavan@raywhite.com