RA Magazine is published quarterly by the Royal Academy of Arts. Established in 1983, it is one of the most widely read and respected art magazines in Europe, with a print run of 80,000.
It is mailed to Friends of the Royal Academy as part of their membership. It is also distributed to an exclusive network of Academy patrons, collectors and supporters, as well as journalists and art-world professionals. Over 95% read the magazine regularly.
Articles explore a diverse variety of visual art and design, from Old Masters to modern and contemporary art, from exhibition previews to interviews and opinion pieces.
RA Magazine readers are culturally active, visiting ten exhibitions on average each year. Over 650,000 visits are made to the Royal Academy annually, and around half are combined with visits to other galleries.
Response to advertising in RA Magazine has always been very positive. It reaches an active group of art collectors, and offers brands a discerning audience in a well read editorial environment. 60% of our readers state they prefer reading in print to online.
Why Print
Reach 80,000 of the UK’s wealthiest, most culturally sophisticated consumers. Our readers don’t just appreciate quality, they actively purchase it.
Exceptional Wealth & Spending Power
• 86% Social Grade A/AB - median wealth
£500,000 - £700,000 †
• 58% household income over £50,000 (21% over £100,000) †
• 82% are active art buyers
55% buy contemporary art †
This is the luxury market: established professionals and collectors who regularly purchase high-value goods, from art to experiences to premium brands.
Active Luxury Consumers
• 54% dine at restaurants when visiting the RA †
• 45% go shopping, 26% attend theatre/opera/ concerts †
• Visit 10 exhibitions annually - culturally active and experience-seeking †
• 61% visit the Royal Academy 4+ times a year †
• 49% based in London, 14% South Eastaffluent postcodes †
Unmatched Engagement
• 95% read RA Magazine regularly - 62% read most articles †
• 56% readership beyond primary subscriber (2-3+ readers per copy) †
• 84% keep issues for weeks/months or permanently †
Print commands attention and builds trust that digital cannot replicate:
• Physical presence - kept for weeks or months, delivering repeated brand exposure
• Premium perception - 60%+ say print feels “more special” than online*
• Focused attention - no ad blockers, scrolling past, distractions
• Trusted environment - readers rate
RA Magazine 4.2/5 for quality †
• Voted favourite membership magazine
- ahead of Tate, V&A, National Trust †
Your advertisement receives extended, repeated exposure in readers’ homes - impossible to achieve with digital advertising.
59% prefer reading in print – only 3% prefer online †
Position your brand alongside world-class art content in an environment that rewards quality, craftsmanship, and cultural sophistication.
This is where your brand belongs.
Sources:
† RA Magazine Readers Survey 2024. Online survey conducted 2024.
* Title Media, ‘Media Habits in 2025: Evolving Preferences and the Role of Print’ (October 2025).
Production schedule 2026
Spring 2026
Copy deadline: 17 January 2026
Inserts delivery: 13 February 2026
Publication date: 27 February 2026
Summer 2026
Copy deadline: 13 April 2026
Inserts delivery: 14 May 2026
Publication date: 29 May 2026
Autumn 2026
Copy deadline: 13 July 2026
Inserts delivery: 7 August 2026
Publication date: 4 September 2026
Winter 2026
Copy deadline: 5 October 2026
Inserts delivery: 30 October 2026
Publication date: 13 November 2026
Technical specifications
Artwork checklist
• Advert files to be supplied as press-ready PDFs
• All images 300dpi
• All images in CMYK (not RGB or Spot colours)
• Fonts to be embedded
• Full page adverts supplied with 3mm bleed and crop marks
• No bleed required on half and quarter pages
Insert delivery
Alan Skinner, Walstead Roche Ltd, Victoria Business Park, Roche, St Austell, PL26 8LX. t 01726 892 451.
Please mark as RA Magazine, stating quantity. Inserts should be delivered two weeks prior to publication date. Artwork catherine.cartwright@royalacademy.org.uk
