Strategic Analysis
Exam Questions
Course Introduction
Strategic Analysis is a comprehensive course designed to equip students with the tools and frameworks necessary to evaluate and formulate effective business strategies. The course covers key concepts including industry and competitive analysis, internal resource assessment, SWOT analysis, and the application of strategic models such as Porters Five Forces, value chain analysis, and the Blue Ocean Strategy. Students will learn how to gather and interpret relevant data, critically assess an organizations internal and external environments, and develop recommendations that align with organizational goals. Emphasis is placed on real-world case studies and hands-on projects to enhance analytical and decision-making skills essential in dynamic business settings.
Recommended Textbook business strategy development application 1st Canadian Edition by Gary Bissonette
Available Study Resources on Quizplus 15 Chapters
2132 Verified Questions
2132 Flashcards
Source URL: https://quizplus.com/study-set/2500 Page 2
Chapter 1: What Is Business
Available Study Resources on Quizplus for this Chatper
142 Verified Questions
142 Flashcards
Source URL: https://quizplus.com/quiz/49719
Sample Questions
Q1) What is a value proposition?
Answer: Simply stated,a value proposition is a statement which summarizes whom a product or service is geared towards and the benefits which the purchaser of the product or service will realize as a result of using the product.It is made up of Service Benefits,Product Benefits,Brand Benefits,Cost Benefits,Emotional Benefits.The strength of the value proposition is the perceived sum of your company's ability to deliver in each of the areas noted within the value proposition equation,versus the strength of your competitors' value propositions measured across these same benefit areas.
Q2) The goal of business activities is profit.
A)True
B)False
Answer: True
Q3) From a strategic marketing viewpoint,a total product offer includes all of the tangible attributes of a good or service,and excludes any intangible attributes.
A)True
B)False
Answer: False
To view all questions and flashcards with answers, click on the resource link above. Page 3
Chapter 2: The Canadian Economic Environment
Available Study Resources on Quizplus for this Chatper
123 Verified Questions
123 Flashcards
Source URL: https://quizplus.com/quiz/49720
Sample Questions
Q1) If we graph the supply and demand curves for a product at a specific time,the point on the graph where the two curves intersect is called the stress point.
A)True
B)False
Answer: False
Q2) Economic contraction occurs when
A) Spending increases
B) Spending declines
C) Jobs increase
D) Inflation decreases
Answer: B
Q3) The Law of Supply and Demand,refers to the ability of the market,independent of external influences,to determine the:
A) amount of product or service that will be bought or sold
B) price for which a product or service will be bought and sold
C) amount of product or service that will be produced
D) speed at which a product or service will be bought or sold
E) relative stability of demand for a product or service
Answer: B
To view all questions and flashcards with answers, click on the resource link above.
Page 4
Chapter 3: The Global Marketplace
Available Study Resources on Quizplus for this Chatper
101 Verified Questions
101 Flashcards
Source URL: https://quizplus.com/quiz/49721
Sample Questions
Q1) Socio-cultural forces that affect global businesses include customs,language,and religion.
A)True
B)False
Answer: True
Q2) serves in managing and supporting the international trading system.
Answer: Focused on strengthening the global financial system,the IMF contributes to the international trade framework by 1)monitoring global economic and financial development with an emphasis on crisis prevention (and global responses to crises which may occur),exchange rate stability,and balanced economic growth,2)the issuance of temporary or short-term loans to countries which have balance of trade imbalances,thereby eliminating liquidity issues within these countries,and 3)the lending of credit facilities to low-income countries for the purpose of poverty reduction and economic development and providing technical support in the development of such poverty-reduction strategies.
Q3) Effective human resource management styles are transferable from one culture to another.
A)True
B)False
Answer: False
To view all questions and flashcards with answers, click on the resource link above. Page 5
Chapter 4: The Environment and Sustainable Business Practices
Available Study Resources on Quizplus for this Chatper
100 Verified Questions
100 Flashcards
Source URL: https://quizplus.com/quiz/49722
Sample Questions
Q1) Many Canadian companies are demanding socially responsible behaviour from their international suppliers.
A)True
B)False
Q2) All else held equal,socially responsible firms:
A) are viewed more favourably by consumers.
B) enjoy significantly higher profits.
C) often experience customer loyalty problems.
D) fail to earn sufficient profits for their owners.
Q3) What do organizations and their management teams need to recognize to be successful in an integrative approach?
Q4) peer countries in terms of _________.
A) environmental stewardship
B) regulatory environmental compliance
C) water conservation
D) energy conservation
E) deforestation
Q5) current estimate for the population growth of our planet in 2050 is 9.2 billion.
A)True
B)False
To view all questions and flashcards with answers, click on the resource link above. Page 6
Chapter 5: Ethics and Corporate Social Responsibility
Available Study Resources on Quizplus for this Chatper
102 Verified Questions
102 Flashcards
Source URL: https://quizplus.com/quiz/49723
Sample Questions
Q1) Which of the following should help reduce the incidence of unethical behavior in an organization?
A) Understanding that individual moral standards, the influence of managers and coworkers, and opportunity influence ethical behavior
B) Maximizing ethical conflict in work groups
C) Expanding opportunity by providing punishments for violations of the rules
D) Overlooking violations of codes of ethics
E) All of the answers are correct
Q2) All of the following are reasons why a business should be managed ethically except:
A) because it is the right thing to do.
B) because strict global regulations require it.
C) to attract new customers and retain existing customers.
D) to please customers, employees, and society.
Q3) Do Canadian Not-for-profit leaders need to worry about CSR?
Q4) Business ethics refers to principles and standards that define acceptable conduct in business organizations.
A)True
B)False
To view all questions and flashcards with answers, click on the resource link above.
Chapter 6: Developing a Business Strategy
Available Study Resources on Quizplus for this Chatper
117 Verified Questions
117 Flashcards
Source URL: https://quizplus.com/quiz/49724
Sample Questions
Q1) Purpose is one of the six key areas that business managers answer in the development of a business strategy.
A)True
B)False
Q2) Strategic,Business,and Operating are the three parts of formulating the strategic plan?
A)True
B)False
Q3) __________ that outlines the fundamental purposes of their organization.
A) organization chart
B) value statement
C) mission statement
D) PERT diagram
Q4) Macro-economic is one of the key areas in which the I/E Analysis is assessing business risk and change.
A)True
B)False
Q5) How is the mandate different for for-profit leaders compared to the not-for-profit leaders?
Q6) What is the internal analysis portion of the I/E Analysis?
Page 8
To view all questions and flashcards with answers, click on the resource link above.
Chapter 7: Entrepreneurship and Forms of Business
Ownership
Available Study Resources on Quizplus for this Chatper
217 Verified Questions
217 Flashcards
Source URL: https://quizplus.com/quiz/49725
Sample Questions
Q1) Nature of the work refers to the number of subordinates a manager will have reporting to him or her.
A)True
B)False
Q2) As a result of rapidly changing markets and global differences in consumer tastes,more firms are considering centralized authority.
A)True
B)False
Q3) A Divisional organizational structure takes into consideration that individuals will have specific expertise related to defined departmental areas.
A)True
B)False
Q4) The concept of customer "touch points" encompasses designing structure that considers the manner in which we interact with customers,and design the organization's framework in a way which best facilitates these interactions.
A)True
B)False
Q5) Describe a situation where a Matrix-style structure would be appropriate.
Page 9
To view all questions and flashcards with answers, click on the resource link above.
Chapter 8: Developing Your Business Structure and Culture
Available Study Resources on Quizplus for this Chatper
153 Verified Questions
153 Flashcards
Source URL: https://quizplus.com/quiz/49726
Sample Questions
Q1) Once in the position,a new employee needs to be allowed time to understand all of the following,EXCEPT:
A) the culture of the organization
B) the decision-making structure and process
C) their financial impact on the bottom line
D) the organization's customer base
E) the operational processes driving the organization's products and services.
Q2) Human relations is not concerned with what motivates employees on the job.
A)True
B)False
Q3) Conceptual Skills is one of the key competencies that managers must have in order to be successful in their planning,organizing,developing,directing,and leading endeavours.
A)True
B)False
Q4) What two bases of power do managers have at their disposal?
Q5) ,thereby forfeiting any potential return on our investment.
A)True
B)False
Q6) What is position power and provide an example?
Page 10
To view all questions and flashcards with answers, click on the resource link above.
Chapter 9: Managing and Leading the Organizations Talent
Available Study Resources on Quizplus for this Chatper
176 Verified Questions
176 Flashcards
Source URL: https://quizplus.com/quiz/49727
Sample Questions
Q1) In recent years,operations management has become more focused on providing services,because that is where the growth and profit potential is greatest.
A)True
B)False
Q2) ___________ is one of the predominant challenges facing the small business owner.
A) Operational efficiency and effectiveness
B) Strategy implementation
C) Process design, layout, and execution
D) Materials resource planning
E) Materials management
Q3) TQM focuses on how organizations transform production and manufacturing processes to improve the way that people work.
A)True
B)False
Q4) Upgrading the quality performance results is part of the Six Sigma methodology?
A)True
B)False
Q5) Explain operations management including the three categories of responsibility.
To view all questions and flashcards with answers, click on the resource link above. Page 11
Chapter 10: The Marketing Challenge
Available Study Resources on Quizplus for this Chatper
164 Verified Questions
164 Flashcards
Source URL: https://quizplus.com/quiz/49728
Sample Questions
Q1) Identifying needs and solutions is part of the process of marketing.
A)True
B)False
Q2) Promotion is built around a value proposition which clearly differentiates an organization's brands,products,and/or services from those of its competitors and,based on a solid understanding of market fundamentals,effectively delivers on the identified target customer's needs.
A)True
B)False
Q3) An example of a Consumer-driven marketing technique is Point of Purchase Displays.
A)True
B)False
Q4) Market penetration focus managers on assessing opportunities which lie outside of the organization's current products and/or services,and represent the creation or development of new markets served by new products and/or services.
A)True
B)False
Q5) What is Target Marketing?
To view all questions and flashcards with answers, click on the resource link above. Page 12
Chapter 11: Understanding the Marketing Effort
Available Study Resources on Quizplus for this Chatper
192 Verified Questions
192 Flashcards
Source URL: https://quizplus.com/quiz/49729
Sample Questions
Q1) The right product/service value proposition components is a key to "message rifling".
A)True
B)False
Q2) The revised the Growth/Share Matrix model recognizes that market potential may not always be categorized as high or low,but that a given,acceptable level of market potential may offer managers opportunities to further grow a product line and/or service opportunity via selective strategies.
A)True
B)False
Q3) Viewing the product strategy as that of tangible attributes brings into play a considerably broader range of attributes which can be used to more fully align the organization's offerings to the needs of the target market and create greater opportunity for differentiation.
A)True
B)False
Q4) Explain the creation of the marketing mix via the four pillar components.
Q5) What can result in viewing product strategies through value proposition attributes?
To view all questions and flashcards with answers, click on the resource link above. Page 13
Chapter 12: Technology and Operations Management
Available Study Resources on Quizplus for this Chatper
150 Verified Questions
150 Flashcards
Source URL: https://quizplus.com/quiz/49730
Sample Questions
Q1) Virtual Electronics utilizes a strategy to charge a very high introductory price for their automobile video theater.After identifying that their rival firms did not carry this new product,they chose this strategy to achieve maximum profits.Virtual Electronics has chosen a bundling strategy.
A)True
B)False
Q2) Gourmet Pets feels its target market is more concerned with perceived quality than actual product cost.They also feel that the newness of this concept offers an opportunity to make high profits since they are the first firm to enter this market,so they face no direct competition.Their decision to charge a high price is consistent with the market price strategy.
A)True
B)False
Q3) What impact does a change in selling price make to the breakeven point?
Q4) Cost-based pricing is the process used to determine the profitability of a product at various levels of sales.
A)True
B)False
Q5) Why do managers need to understand the cost structure?
To view all questions and flashcards with answers, click on the resource link above. Page 14
Chapter 13: Understanding Business Finances
Available Study Resources on Quizplus for this Chatper
102 Verified Questions
102 Flashcards
Source URL: https://quizplus.com/quiz/49731
Sample Questions
Q1) Long-Term Credit Facilities are debts that will be repaid over a number of years.
A)True
B)False
Q2) Long-Term Credit Facilities are assets.
A)True
B)False
Q3) An essential part of our strategic plan is where and how to use and obtain capital.
A)True
B)False
Q4) A method of long-term financing that requires repaying funds with interest is issuing bonds.
A)True
B)False
Q5) For many individuals,commencing business operations is easiest via the establishment of a Partnership.
A)True
B)False
Q6) What is the risk of using credit for funding?
To view all questions and flashcards with answers, click on the resource link above. Page 15
Chapter 14: Financial Statements Structure and Interpretation
Available Study Resources on Quizplus for this Chatper
162 Verified Questions
162 Flashcards
Source URL: https://quizplus.com/quiz/49732
Sample Questions
Q1) SWOT analysis is a step in the forecasting and budgetary process.
A)True
B)False
Q2) Ratio Analysis is the process by which we assess and interpret the relationships between the financial results shown on an organization's financial statements.
A)True
B)False
Q3) Name and briefly describe the four specific areas of financial analysis.
Q4) One of the fundamental types of business transactions that managers are constantly making decisions about and reviewing is capital asset transactions.
A)True
B)False
Q5) _______ refers to a longer-term assessment of the financial stability of the organization.
A) Solvency
B) Liquidity
C) Current assets
D) Capacity
E) Efficiency
To view all questions and flashcards with answers, click on the resource link above. Page 16
Chapter 15: Analyzing New Business Ventures
Available Study Resources on Quizplus for this Chatper
131 Verified Questions
131 Flashcards
Source URL: https://quizplus.com/quiz/49733
Sample Questions
Q1) Using the _______,is an excellent way to assess the overall legitimacy of the operational model being proposed within the new venture.
A) value chain model
B) PESTEL analysis
C) five forces model
D) sustainability analysis
E) market analysis
Q2) Target market is a component of the Value Analysis Litmus Test.
A)True
B)False
Q3) Using the value chain model is an excellent way to assess the overall legitimacy of the operational model being proposed within the new venture.
A)True
B)False
Q4) Upon reading a business plan,it should be apparent how the business will reach venture capitalists.
A)True
B)False
Q5) What is arguably the most important skill a manager/entrepreneur can learn?
To view all questions and flashcards with answers, click on the resource link above. Page 17