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Introduction to Business Test Questions - 700 Verified Questions

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Introduction to Business Test Questions

Course Introduction

Introduction to Business provides learners with a broad overview of the fundamental concepts, principles, and operations that define the world of business. The course explores various topics such as business environments, organizational structures, management, marketing, finance, entrepreneurship, and the ethical and social responsibilities of businesses. Through real-world examples and case studies, students gain insights into how businesses are created, managed, and sustained in a global marketplace, equipping them with the foundational knowledge essential for further study and for navigating todays dynamic business landscapes.

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Business A Canadian Perspective for a Networked World 4th Edition by Gerald Trites

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14 Chapters

700 Verified Questions

700 Flashcards

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Page 2

Chapter 1: Introduction to Ebusiness

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Source URL: https://quizplus.com/quiz/54020

Sample Questions

Q1) MySpace, Facebook, and LinkedIn are all examples of ________.

A) cloud computing

B) software as a service

C) electronic data interchange

D) ebusiness

E) social media

Answer: E

Q2) Which of the following statements is true with regard to ERP systems?

A) ERP systems are large software applications used to automate activities across a business.

B) ERP systems are predominately used in small to medium sized companies.

C) ERP systems usually use a number of different databases.

D) ERP systems are simple to implement in a business.

E) ERP systems serve the same purpose as CRM systems.

Answer: A

Q3) List four domains of ebusiness transactions.

Answer: B2B (business-to-business)

B2C (business-to-consumer)

B2G (business-to-government)

G2B (government-to-business)

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Chapter 2: Internet Business Models and Strategies

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Source URL: https://quizplus.com/quiz/54021

Sample Questions

Q1) There are a large number of brokerage sites that make money by charging a fee for transactions they enable on their site. Which of the following is a type of brokerage site?

A) buyer aggregators

B) market makers

C) buy/sell fulfillment sites

D) booksellers

E) none of the above

Answer: C

Q2) An affiliate model can be described by which of the following statements?

A) a good example of this model is a banner and ad exchange

B) www.amazon.com is an example of this model

C) affiliate programs can be joined through affiliate manager sites

D) affiliate manager sites can offer a point of contact for all those interested in exchanging banners.

E) all of the above

Answer: E

Q3) Why are brokers often referred to as market makers?

Answer: Because they bring buyers and sellers together and facilitate transactions between them.

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Page 4

Chapter 3: Evolution and Applications of the Internet

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Sample Questions

Q1) A point of presence (POP) is an access point to the internet that has a unique IP address.

A)True

B)False

Answer: True

Q2) How does the Virtual Private Network (VPN) transfer information?

Answer: By encrypting the data in IP packets and sending the packets over the internet by a process called tunnelling.

Q3) Software with a user-friendly, graphics-cable interface that enables users to connect to and navigate websites on the internet is called:

A) Graphical User Interface.

B) a web browser.

C) HTML.

D) windows media.

E) TCP/IP.

Answer: B

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Chapter 4: Enterprise-Wide and Inter-Enterprise Systems

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Sample Questions

Q1) The first step in ERP implementation is:

A) organize the project team.

B) develop a training plan.

C) map the current business processes.

D) document business procedures.

E) backup existing data.

Q2) The development of collaborative business practices requires:

A) email applications only.

B) advanced information technology and integration.

C) state of the art ERP systems.

D) customer relationship management.

E) business intelligence.

Q3) The scope of the modules (e.g., accounting, human resources, etc.), the fact that an ERP system works across an entire organization, and the sheer size of an ERP system are the defining characteristics of ERP systems.

A)True

B)False

Q4) How does middleware differ from the idea of importing and exporting information between applications?

Q5) Identify four ways that collaborative systems are being managed.

Page 6

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Chapter 5: Security and Controls

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Sample Questions

Q1) There are two broad categories of controls. These are:

A) general and applications controls.

B) security and access controls.

C) firewall and biometric controls.

D) logical and operations controls.

E) management and business process

Q2) Lack of standards, regulations and rules, and support systems are examples of internal risks associated with new business models.

A)True

B)False

Q3) Define the meaning of the term "hash".

Q4) Biometrics include all of the following except:

A) signatures.

B) fingerprints.

C) passwords

D) voice recognition.

E) retina scans

Q5) With current technology, security risks are becoming much less of a concern. A)True

B)False

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Chapter 6: Billing and Payment Systems

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Sample Questions

Q1) Registering credit card information in a personal profile that is kept in a secure area by a vendor means that:

A) the customer needs to only log in once to that vendor.

B) risk of detection increases.

C) they are legally protected from fraud.

D) credit card information is only transmitted once per vendor.

E) personal information is encrypted with that vendor.

Q2) EChecks contain the same information as paper cheques.

A)True

B)False

Q3) SET Protocol is a short term for systems electrifying transmission.

A)True

B)False

Q4) Radio Frequency Identification (RFID) technology uses electronic waves to transfer data between a reader and device and an item such as a smart card or mobile phone. A)True

B)False

Q5) What does RFID stand for?

Q6) Explain how smart cards work.

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Chapter 7: Supply-Chain Management

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Sample Questions

Q1) The implementation of an ERP system may result in the following:

A) less training required for employees

B) a substantial decrease in network usage

C) reduction in manual processes

D) improved decision making

E) business intelligence

Q2) _____ is an arrangement whereby companies shift facilities and activities to other organizations and then integrate them into their global supply chains.

A) vendor-managed inventory

B) application hosting

C) supply chain management

D) offloading

E) outsourcing

Q3) The major difficulty in legacy systems was:

A) cost of implementation and maintenance.

B) outdated technology.

C) coordinating and synchronizing data sets.

D) poor operating systems.

E) inconsistent performance.

Q4) What is the supply chain?

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Chapter 8: Eprocurement, Trading Exchanges, and Auctions

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Sample Questions

Q1) The acquisition of computer equipment represents another major category where businesses have begun to use eprocurement.

A)True

B)False

Q2) A benefit of eprocurement is:

A) profitability.

B) unauthorized buying.

C) cost and efficiency.

D) channel effectiveness.

E) revenue optimization.

Q3) What type of auction would you be involved in if the buyer receives bids from potential suppliers?

A) English auction

B) Reverse auction

C) Revised auction

D) Dutch auction

E) Sealed-bid auction

Q4) Bid evaluation is an important part of the trading exchange process.

A)True

B)False

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Chapter 9: Customer Relationship Management

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Sample Questions

Q1) The following is an example of potential customer touch points where data capture occur during the CRM process:

A) web, customer's home, phone centre, and customer identification

B) web, call centre, point of sale, and direct mail

C) registration/warranty, wireless, and email campaigns

D) ordering, invoicing, and payment

E) ordering, payment, and delivery

Q2) The primary goal of CRM is:

A) marketing

B) sales

C) service

D) personalization

E) all of the above

Q3) A company's management team makes decisions from information identified in the data capture stage of the CRM process.

A)True

B)False

Q4) Describe the benefits social CRM provides for a company.

Q5) Explain how computer telephony integration (CTI) works.

Q6) Define Voice over Internet Protocol (VoIP).

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Chapter 10: Business Intelligence

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Sample Questions

Q1) What are key performance indicators (KPIs)?

Q2) A data repository that is dedicated to specific user groups and is often integrated into the data warehouse is a ________.

A) metadata

B) data mart

C) data cube

D) data mine

E) BI application

Q3) The use of relational databases reduces:

A) employee training requirements.

B) data accuracy.

C) duplication of data.

D) the level of security.

E) ease of use.

Q4) ROLAP (Applications that allow multi-dimensional analysis within a relational database) stands for Removable Online Analytical Processing.

A)True

B)False

Q5) What is business intelligence (BI)?

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Chapter 11: E-marketing and Advertising

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Sample Questions

Q1) Emarketing operates independently of Customer Relationship Management (CRM).

A)True

B)False

Q2) Search engines use simple equations to decide where a website will rank in the list of results delivered in response to a search term entered by a user.

A)True

B)False

Q3) The process of unsolicited sending of email to individuals in an attempt to gain commercial advantage is known as:

A) market segment.

B) permission marketing.

C) spam.

D) superstitials.

E) interstitials.

Q4) What standard unit is often used to measure costs of banner advertising?

Q5) Primary data is data that has not been developed specifically for the task at hand but may be useful for decision-making.

A)True

B)False

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Chapter 12: Metrics for Performance Measurement in

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Sample Questions

Q1) A _____ is a website where materials can be posted and edited by a group of interested participants.

A) wiki

B) blog

C) cloud

D) data mart

E) log file

Q2) Which of the following statements about cookies is true?

A) Cookies are primarily used in B2B environments.

B) Privacy concerns surround cookie usage.

C) Data stored in cookie files cannot be deleted by the user.

D) Cookies are rarely used today because of user dislike.

E) all of the above

Q3) Ebusinesses use infomediaries that report on web activity because:

A) it is very difficult to internally collect and analyze metric data.

B) the service is free.

C) the information provided extends beyond internal information and includes industry comparisons.

D) the internet has changed the landscape in which privacy must be protected.

E) all of the above

Page 14

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Chapter 13: Privacy, Legal, and Taxation Issues in Ecommerce

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Sample Questions

Q1) According to PIPEDA, individuals have the right to request whether information about them exists and to request the ability to review that information and challenge its accuracy and completeness.

A)True

B)False

Q2) PIPEDA is designed to protect which of the following?

A) your name and age

B) medical records

C) education

D) marital status and religion

E) all of the above

Q3) The development of legislation in Canada and other countries has been pressured by the lead taken with regard to privacy in ________.

A) Asia

B) Sweden

C) Australia

D) the United States

E) Europe

Q4) Describe the new "do not track" legislative initiative in the United States.

Page 15

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Chapter 14: Ecommerce and Small Business

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Sample Questions

Q1) Emailing press releases to the media, getting their message out on social networking sites, and including testimonials from well-known community members on a company website are all examples of using the internet for improving ________.

A) public relations

B) customer relationship management

C) market intelligence

D) employee retention and morale

E) media campaigns

Q2) The selection of a domain name is extremely important. Explain.

Q3) Soon after the ecommerce era started, larger organizations and many high-growth firms have shifted their focus from the _____ market to the _____ market.

A) B2B, B2C

B) B2C, B2B

C) B2B, B2E

D) B2B, B2G

E) B2E, B2G

Q4) Describe the two basic ways in which small businesses can use to go into ebusiness.

Q5) Name five opportunities for ecommerce use in small businesses.

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