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Introduction to Business provides students with a foundational understanding of the key concepts, functions, and operations underlying the world of commerce. This course covers topics such as the economic environment, forms of business ownership, management and organization, marketing, accounting, finance, and the ethical and social responsibilities of businesses. Students will examine how businesses are started, managed, and grown, and will explore the roles that technology, globalization, and innovation play in shaping the modern business landscape. By the end of the course, students will have gained critical insights and practical skills to help them navigate and succeed in any area of business.
Recommended Textbook
Business Communication 16th Edition by Carol Lehman
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Q1) Communication in successful work teams
A)is the same as the process of communication in traditional organizations.
B)is affected primarily by trust building and shared leadership.
C)places reduced emphasis on listening, problem solving, and conflict resolution.
D)replaces vertical information flow with horizontal flow.
Answer: B
Q2) A benefit of videoconferencing is that it restores the nonverbal elements of interpersonal communication that are lost over the telephone.
A)True
B)False
Answer: True
Q3) When ABC Company makes a legal decision that complies with contractual agreements,one can accurately assume that it is an ethical decision because it is legal. A)True
B)False
Answer: False
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Q1) Performance appraisal interviews between supervisors and employees frequently combine listening intensively and empathetic listening.
A)True
B)False
Answer: True
Q2) An ultimate requirement of listening for information is that the listener
A)is judgmental.
B)takes copious notes.
C)avoids focusing on nonverbal cues.
D)is able to separate fact from fiction and humor from seriousness.
Answer: D
Q3) In the traditional Japanese culture,business people consider direct eye contact disrespectful or aggressive.
A)True
B)False
Answer: True
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Q1) Which of the following best describes the appropriate use of euphemisms?
A)Eliminate euphemisms because people can recognize such expressions for what they are-unpleasant ideas presented with a little sugar coating.
B)Avoid euphemisms with excessive sugar coating and those that appear sarcastic.
C)Use euphemisms whenever possible because they show your attempt to be polite and positive.
D)None of the above describes appropriate use.
Answer: B
Q2) Which of the following statements is MOST sender-centered?
A)Congratulations on your new job with the sales department.
B)I want to take this opportunity to offer my thanks for the service provided.
C)Please send a copy of your annual report.
D)All customers receive a discount with the coupon.
Answer: B
Q3) A corporation searching for ways to improve its customer service should consider the age ranges of its customer service representatives as well as its customers.
A)True
B)False
Answer: True
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Q1) Providing for coherence means
A)using writing techniques that provide conciseness.
B)using various techniques to link ideas together.
C)varying the length of sentences and paragraphs.
D)selecting words that indicate the communicator's wide vocabulary.
Q2) Which of the following is NOT a technique for achieving coherence?
A)Repeat a word used in a preceding sentence.
B)Use a pronoun to represent a noun from the preceding sentence.
C)Use connecting words.
D)Use active voice.
Q3) "When you complete the assignment" is an example of
A)an independent clause.
B)a dependent clause.
C)passive voice.
D)deductive statement.
Q4) Which of the following sentences illustrates passive voice?
A)The clerk made five errors.
B)Susan had been in sales for five years.
C)She asked for an adjustment.
D)The report was completed by the entire team.
Page 6
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Q1) When leaving a voice mail for a client concerning an upcoming meeting,you should A)discuss your schedule for the entire week, detailing each meeting you have.
B)start talking about the meeting immediately, without giving your name if your client should recognize your voice.
C)leave your name, telephone number, and enough details for the listener to understand what you want.
D)leave your name and telephone number and no other details to save time.
Q2) Email is a channel of choice for business messages that must be sent to several recipients in a timely manner.
A)True
B)False
Q3) Under the Electronic Communications Privacy Act,employers need only provide a legitimate business reason for monitoring employee email communication and are not required to notify employees of the monitoring.
A)True
B)False
Q4) What questions should you ask yourself in determining whether electronic communication is an appropriate message channel?
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Q1) Zappos focuses on customer service throughout the company as the means to building customer loyalty.
A)True
B)False
Q2) Which is the recommended format for writing the date of February 10,2011,in an international business document?
A)2/10/11
B)10.2 2011
C)February 10, 2011
D)10th of February, 2011
Q3) Discuss the impact of culture in delivering good- and routine-news messages.
Q4) You have just received your cell phone bill,and realized that you have been charged this month and for several previous months for a calling feature you did not authorize.You called the cell phone provider but were told that only the charge for this month can be credited.You are planning to write a letter to get your bill adjusted.What tone should your letter have? Why?
Q5) Explain what is meant by resale and sales promotional material.How are they different from sales messages?
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Q1) What is the correct order for the inductive writing sequence?
A)Buffer, reasons, bad news, counterproposal, and desire to continue the relationship
B)Reasons, neutral idea, bad news, and desire to continue the relationship
C)Bad news, reasons, counterproposal, and desire to continue the relationship
D)Buffer, bad news, reasons, counterproposal, and desire to continue the relationship
Q2) Which sentence is a good example of a buffer for a bad news message?
A)Your letter dated April 14 has been referred to me for reply.
B)I can understand how you felt when you had to pay $168.
C)Your credit application was reviewed by two loan officers.
D)Your claim has been denied, but let us explain why.
Q3) Which of the following is NOT a technique for writing a bad-news message?
A)Use positive language to accentuate the positive.
B)Use the deductive writing approach.
C)Sandwich the bad news between the buffer and positive closing.
D)Use passive voice, general terms, and abstract nouns.
Q4) Discuss the implications behind the statement that "the customer is always right" in light of the fact that a company must at times deny a customer's request.
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Q1) Paragraphs in a persuasive message are typically long in order to achieve the writer's persuasive purpose.
A)True
B)False
Q2) How are effective persuasive memos different from routine memos?
A)Persuasive memos are written deductively.
B)Persuasive memos are shorter.
C)Persuasive memos include an appeal and evidence.
D)All of the above are correct answers.
Q3) Under the Federal Trade Commission's Telemarketing Sales Rule,callers must disclose the company's identity,the purpose of the call,the product or service offered,and any requirements for obtaining it.
A)True
B)False
Q4) Which of the following is FALSE concerning a persuasive claim message?
A)It should use a deductive sequence.
B)It should ask for the adjustment late in the message.
C)It should stress an appeal throughout the message.
D)It should remind the receiver of a benefit that occurs from doing as asked.
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Q1) Brigit,head of a bank's internal auditing division,has prepared a report on current auditing procedures.The report which presents suggested solutions to the bank's auditing problems is what kind of a report?
A)Informational
B)Analytical
C)External
D)Functional
Q2) The results of product research conducted within a particular cultural setting
A)can be applied broadly as long as all words are corrected translated. B)has proven suitable for global application by such companies as Disney and Coca Cola.
C)can prove inappropriate and cause serious problems when applied on a global scale. D)has proven the constancy of human behavior.
Q3) As a business researcher,one may safely accept published material as being objective.
A)True
B)False
Q4) What problems are caused by information overload,and how are some companies dealing with it?
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Q1) Which of the following statements about statistics is FALSE?
A)Statistics can be used to support virtually anything.
B)Statistical methods and interpretation should not be included in the report process because they are easily misinterpreted.
C)Statistical interpretation is the only practical and valid method by which some data can be interpreted.
D)The use of statistical interpretation often seems valid and objective, even when it is not.
E)All of the above statements are incorrect.
Q2) When viewing tabulated research results,readers or listeners need exact statistics rather than rounded fractions and percentages.
A)True
B)False
Q3) Which of the following is an example of an effective talking title?
A)Interest Rates in the U.S.
B)U.S.Rates of Interest from January-April
C)U.S.Interest Rates Declined January-April
D)News on Interest Rates
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Q1) When the reference list of a report includes sources not cited in the report,it is referred to as a bibliography or works consulted.
A)True
B)False
Q2) Which of the following is correct concerning the analysis sections of a formal report?
A)An informational report typically ends with recommendations and has no summary or conclusions.
B)An analytical report typically has no summary or conclusions and ends with recommendations.
C)For short reports, the writer may place the summary, conclusions and recommendations together in one section.
D)None of the above is correct.
Q3) An appendix contains supplementary information that supports the report but is not appropriate for inclusion in the report itself.
A)True
B)False
Q4) Discuss guidelines for the writing process when preparing a proposal.
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Q1) Explain the value of knowing an audience in preparing a presentation.
Q2) Presentation Media that Match the Audience
A speaker must choose the appropriate medium or combination of media to accomplish the purpose of a presentation and to meet the needs of a specific audience.Caleb is developing a two-hour supervisory workshop on effective techniques for conducting performance appraisals.The previous trainer relied solely on providing information through use of a PowerPoint presentation.Caleb wants to integrate several presentation visuals to effectively provide the training information and maintain the interest of the audience.
Required:
Discuss the appropriate presentation visuals for Caleb's supervisory workshop on performance appraisals that will best achieve his purpose with the audience.
Q3) Simplified English,with a core vocabulary of 1,500 words,is recommended when presenting to an audience of people who speak English as a second language.
A)True
B)False
Q4) Discuss four guidelines to follow when your dialect differs from that of your audience.
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Q1) Completing a self-,career,and job analysis will assist you in the employment process by
A)identifying your qualifications as they relate to an employer's needs.
B)ensuring that you have selected the right career.
C)comparing your qualifications to the duties and responsibilities of the job you are seeking.
D)achieving all of the above.
Q2) Employers generally prefer not to receive information that provides information about gender,age,marital status,religion,national origin,or disability because questions could be raised about whether the information was used in the hiring decision.
A)True
B)False
Q3) Adam is back in the job market after five years of employment at his former company.What should he emphasize most in his résumé?
A)His work experience
B)His education
C)His salary history
D)His professional affiliations
Q4) Discuss five guidelines for producing a résumé for posting to YouTube.
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Q1) Which of the following is NOT recommended behavior in a job interview?
A)Initiate a handshake if the interviewer does not.
B)Wait for the interviewer to ask you to be seated.
C)Lean slightly forward to show interest.
D)Emphasize a rising intonation at the end of sentences.
Q2) It is generally acceptable to be a few minutes late to a job interview with a U.S.company,as long as you call and explain the reason for the delay.
A)True
B)False
Q3) Which of the following is FALSE concerning the handshake?
A)The initial handshake in an interview helps to form a favorable first impression.
B)Candidates with an impressive handshake are viewed by interviewers as having stronger social skills.
C)The handshake is more important for men than for women in making a positive impression in the interview.
D)All of the above are true.
Q4) List five types of employment interviews and describe when each would be used.
Q5) Discuss appropriate ways to respond to illegal interview questions.
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Q1) In the block letter format,all lines (including beginnings of paragraphs)begin at the left margin.
A)True
B)False
Q2) Many companies are moving toward using the new wider line and paragraph spacing defaults in current word processing programs rather than traditional single and double spacing.
A)True
B)False
Q3) When an attention line is used in a letter,it appears as the first line of the letter address.
A)True
B)False
Q4) A watermark on business stationery detracts from the impression of quality.
A)True
B)False
Q5) For consistency,all headings in a report should be typed in the same way,regardless of the level of importance.
A)True
B)False
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Q1) In some reference styles,it is permissible to include subheadings that denote the types of publications documented,such as books,articles,websites,etc.
A)True
B)False
Q2) When in doubt on the format for a reference you have cited,good advice is to provide more information rather than less.
A)True
B)False
Q3) Both MLA and APA styles support the use of in-text citations.
A)True
B)False
Q4) A reference list at the end of the paper that includes sources that provided information but did not result in citations is called
A)References
B)Works Cited
C)Bibliography
D)Resources
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Q1) The following sentence is grammatically correct: She is the fastest of the two data clerks.
A)True
B)False
Q2) Which of the following sentences does NOT use proper capitalization?
A)It was a difficult winter for traveling.
B)Bryan Morris, vice president, is responsible for that account.
C)Students entering the MBA program must complete accounting 6093 and finance 5133.
D)The manager approved the quarterly report.
Q3) Which of the following is NOT correct concerning the use of pronouns?
A)Use a singular pronoun with each, everyone, and no.
B)Use pronouns that agree in number with the intended meaning of collective nouns.
C)Use a singular pronoun when it represents two or more singular antecedents connected by and.
D)Use a singular pronoun when two or more singular antecedents are connected by or or nor.
Q4) Describe three situations in which numbers should be spelled out.
Q5) Describe five appropriate uses of a comma.
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Q1) The most effective means for delivering an unpleasant or highly emotional message to a single employee is to
A)meet with the employee face to face.
B)leave the message on the employee's voice mail.
C)send a memo addressed to the specific employee.
D)place a message on the company's website.
Q2) Which of the following statements about Internet resources is correct?
A)Resources must be reliable and credible to appear on the Internet.
B)Internet resources may be used without concern for copyright, since materials must be cleared for posting before appearing on the Internet.
C)Because of the vast material available on the Internet, the technologically capable business researcher no longer needs to rely on traditional library research.
D)Partial text of articles and documents are often available via the Internet, while full texts may only be available in published form.
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Q1) Which of the following is NOT true of nonverbal communication?
A)Nonverbal messages may be intentional or unintentional.
B)While verbal messages have different meanings for different people, nonverbal messages have consistent meanings for different people.
C)Nonverbal messages can contradict the accompanying verbal message.
D)A nonverbal message can be more powerful than the accompanying verbal message.
Q2) Which of the following would be the least advisable technique to use when delivering a business presentation?
A)quotes from prominent people
B)jokes and humor
C)anecdotes
D)numerous exact numbers and statistics
Q3) Which of the following is good advice for writing a routine claim message?
A)Use a persuasive, forceful tone.
B)Use the indirect approach.
C)Assume the request will be granted.
D)Use an accusatory tone.
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