Introduction to Business Communication Review Questions
Course Introduction
Introduction to Business Communication explores the principles and practices essential for effective communication within business environments. The course covers key topics such as verbal and nonverbal communication, business writing, presentation skills, and the use of digital communication tools. Students will learn how to craft professional messages, conduct productive meetings, and develop strategies for communicating across diverse audiences. Emphasizing real-world applications, this course aims to equip students with the foundational skills needed to succeed in various professional settings through clear, concise, and purposeful communication.
Recommended Textbook BCOM7 7th Edition by Carol M. Lehman
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Page 2
Chapter 1: Establishing a Framework for Business Communication
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Q1) In successful teams, leadership is likely to be shared, which requires more direct and effective communication within the organization.
A)True
B)False
Answer: True
Q2) Jeff hears about a change in the leave policy of the company and shares this information with his colleague Judy. Judy passes on the information to her teammates. A human resource manager overhears the information and makes it clear that no such change will take place in the company leave policy. In this context, the information was exchanged through _____.
A)formal communication
B)upward communication
C)external communication
D)grapevine communication
Answer: D
Q3) The study of body language is known as chronemics.
A)True
B)False
Answer: False
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Chapter 2: Focusing on Interpersonal and Group Communication
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Q1) Janet is the manager of Printennia, a content writing firm. During a project briefing session, Janet turned to her subordinate, Juan, and said, "Don't be late for work." Although Janet did not say it verbally, she implied that Juan is not dependable, and she assumed that Juan understood what she was implying. In this scenario, Janet tried to express her message through _____.
A)upward communication
B)electronic communication
C)metacommunication
D)telecommunication
Answer: C
Q2) Positive strokes might include receivinga hurtful comment, being avoided or leftout of conversation, and receiving a reprimandfrom a superior.
A)True
B)False
Answer: False
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Chapter 3: Planning and Decision Making
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Q1) What are the four channels of communication?
Answer: The four channels of communication are visual, written, oral, and nonverbal. However, these broad categories can be broken down further. The four channels of communication can be broken down in the following ways:
Written communication: Written communication can be disseminated using a variety of media or forms, including memos, letters, emails, instant or text messaging, faxes, press releases, company websites, blogs, blog applications, wikis, and reports.
Oral communication: Oral communication can also use various media or forms such as face-to-face or interpersonal, telephone,voice messages, teleconferences and video conferences, speeches, meetings, and podcasts.
Nonverbal communication: Nonverbal communication supplements oral forms, but it shouldn't be underestimated because most communication in face-to-face situations is often nonverbal.
Visual communication: Visual communication supplements both written and oral forms of communication in the form of slide presentations, diagrams, photographs, charts, tables, video, and artwork.
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Chapter 4: Preparing Written Messsages
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Q1) A difference between active voice and passive voice is that active voice:
A)places greater emphasis on the subject's concerns.
B)conveys ideas less vividly.
C)avoids finger-pointing.
D)conceals the doer.
Q2) The first step in proofreading a document is to use the spell checker.
A)True
B)False
Q3) To emphasize a word or an idea, position it first or lastin a sentence, clause, paragraph, or presentation.
A)True
B)False
Q4) A best practice to communicate concisely is to:
A)incorporate redundancies.
B)restate ideas that are sufficiently implied.
C)include clichés that are wordy.
D)use compound adjectives.
Q5) List and briefly explain five visual enhancements a writer can use to draw attention to important information.
Page 6
Q6) Discuss the significance of proofreading a document to improve its quality.
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Chapter 5: Communicating Electronically
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Q1) A(n) _____ is a type of online journal typicallyauthored by an individual and does not allow visitorsto change the original posted material, but to only addcomments.
A)voicemail
B)email
C)weblog
D)website
Q2) Social networking sites are for communities of peoplewho share common interests or activities.
A)True
B)False
Q3) Stuart is agitated by the political developments in his country in the last couple of months and decides to air his views. He hosts the concerns online and allows users to post comments by filling a simple online form from their browsers. The technology used in this scenario is an example of:
A)text messaging.
B)instant messaging.
C)blogging.
D)emailing.
Q4) What are the advantages of electronic mail communication?
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Chapter 6: Delivering Good- and Neutral-News Messages
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Q1) Extension of Credit to InfoSearchYou have received a request for credit from a company called InfoSearch for online databases available from your company. You are a vendor for information databases, and subscribers to your services may contract for 12-month access to this information. You offer various service packages that provide access to specific databases. InfoSearch wants the Standard Package which allows access to a selection of your company's available databases. The extension of credit will allow InfoSearch to order additional levels of service as needed and pay for them on a monthly basis.Required: Send a letter stating that credit is granted to Andrea Schmidt at InfoSearch.
Q2) Which of the following is a feature of the deductive sequence approach for a good-news message?
A)The first sentence is very difficult to write, so it makes it difficult for the details to follow.
B)The last sentence is emphasized, while the first sentence is ignored.
C)The first sentence mentions the good news making the audience more receptive to the details that follow.
D)The arrangement of the message makes it extremely time consuming to understand the idea and move through the details.
Q3) Summarize the guidelines that should be followed when extending credit.
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Chapter 7: Delivering Bad-News Messages
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Q1) The best reason to give the receiver for a refusal is "company policy" because it requires no further explanation.
A)True
B)False
Q2) Which of the following is a true statement about messages denying credit?
A)They do not maintain the goodwill of the recipient.
B)They are reviewed by legal counsel.
C)They do not include reasons for refusal.
D)They are written deductively.
Q3) Nancy, a recruiter at Zendyll Inc., often has to deliver negative news to job applicants who were not hired by the company. Which of the following techniques could Nancy use to subordinate bad news?
A)Focus on the pleasant instead of the unpleasant.
B)Position the bad news in the first sentence.
C)Use active voice and action verbs.
D)Use definite statements about the bad news.
Q4) Determine the different techniques that can be used to subordinate bad news in a bad-news message.
Q5) Describe the legal implications for denying credit.
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Chapter 8: Delivering Persuasive Messages
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Q1) Which of the following is a difference between routine and persuasive claim messages?
A)Unlike routine claims, persuasive claims do not use the inductive sequence.
B)Unlike routine claims, persuasive claims decrease goodwill toward the company.
C)Unlike routine claims, persuasive claims do not begin with an adjustment request.
D)Unlike routine claims, persuasive claims are unjustifiable and cannot avoid problems.
Q2) What are the techniques that can be used to overcome people's natural resistance to price
Q3) Retail Store Online SurveyAs marketing director for a large chain retail clothing store for young people, it is your job to collect data on the buying habits of 18- to 24-year-old customers. You want each of your customers to complete an online survey within five days after the date of their purchase. This information provides the current information you need for product development, marketing, and customer service.Required: Write a persuasive message asking buyers to complete the online survey.
Q4) Summarize the information that is required before writing a persuasive sales message.
Q5) Discuss the principles to be followed while preparing persuasive messages.
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Chapter 9: Understanding the Report Process and Research Methods
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Q1) Cindy is conducting a research on consumer buying habits in department stores. However, on looking at the enormous volume of data on the subject, she decides to limit the scope of the project. Which of the following measures would help Cindy achieve this?
A)Sticking to the maximum number of pages allowed
B)Using the what, why, when, where, and who questions
C)Using a single secondary source for all data
D)Gathering as much information from primary research as possible
Q2) Conducting a pilot test of a survey instrument on a small group of the population can:
A)correct problems in clarity and lead to better response and quality of answers.
B)serve to develop more complex questions for a larger sample group.
C)provide trends that may preclude the use of a larger sample group.
D)show misleading trends that may tamper with the validity of the study.
Q3) When interpreting data, it is good for the researcher to assume the constancy of human behavior.
A)True
B)False
Q4) Explain the difference between a finding, a conclusion, and a recommendation.
Page 11
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Chapter 10: Managing Data and Using Graphics
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Q1) Graphics must be saved for data that that are difficult to communicate in words alone.
A)True
B)False
Q2) When interpreting and analyzing a graphic presented within the text,
A)restate what the graphic obviously shows to facilitate a deeper level understanding.
B)emphasize the main point with a summary, comparisons to other sources, and speculations on outcomes.
C)include extra graphics in order to reiterate what the main graphic states.
D)list all the statistics already presented in the text emphasizing their importance.
Q3) What questions should be asked to help determine whether using a graphic presentation is appropriate and effective in a written or oral report?
Q4) Interpretation and analysis of a graphic should appear before the graphic is shown.
A)True
B)False
Q5) Discuss the guidelines for interpreting and analyzing a graphic.
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Chapter 11: Organizing and Preparing Reports and Proposals
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Q1) Which of the following points is true of the use of headings in outlines?
A)Use different font style and color for headings of the same level that address different parts of the report.
B)All first-level headings should contain one second-level heading only.
C)Add up to six-level headings in each report to make a report more organized.
D)All headings of the same level must be treated consistently.
Q2) Typically, an executive summary is included to assist the reader in understanding a long, complex report.
A)True
B)False
Q3) What is research credibility How can you enhance your credibility as a researcher?
Q4) All report headings that are of the same level must be consistent in position, appearance, and grammatical construction.
A)True
B)False
Q5) Explain the significance and contents of an executive summary in a report.
Page 13
Q6) Describe short reports. List some features that may be incorporated in short reports.
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Chapter 12: Designing and Delivering Business
Presentations
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Q1) Explain the value of knowing an audience in the preparation of a presentation.
Q2) Regina runs into her supervisor in the hallway and updates him on a current project on his request. Such a briefing is a type of oral briefing.
A)True
B)False
Q3) Identify an important factor of phonation.
A)Articulation
B)Pronunciation
C)Volume
D)Intensity
Q4) Which of the following is a type of presentationin which aspeaker plans, prepares, and rehearses but does not write everythingdown?
A)Extemporaneous presentation
B)Impromptu presentation
C)Manuscript presentation
D)Memorized presentation
Q5) What is crisis communication
Discuss the steps to be followed by an organization during a crisis.
Q6) List five communication benefits of videoconferencing.
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Chapter 13: Preparing Resumes and Application Messages
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Q1) To survive the skepticaleye of an interviewer scanning for ways to reject anapplicant, allow yourself time to produce a professional-lookingdocument regardless of the presentation ordelivery option you have chosen.
A)True
B)False
Q2) Managing your career begins with recognizing thatsecuring a new job is more important than assessing theimpact of that job on your life.
A)True
B)False
Q3) In a résumé,a good job/career objective must:
A)be specific enough to be meaningful yet general enough to apply to a variety of jobs.
B)vary depending on the information identified in the analysis of self, career, and job.
C)include personal accomplishments and achievements.
D)include personal information that will strengthen your résumé.
Q4) Discuss the purposes of an electronic applicant-tracking system.
Q5) Discuss in detail the steps involved in the research phase of a job search.
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Chapter 14: Interviewing for a Job and Preparing
Employment Messages
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Q1) _____ensure consistency in the informationreceived from each candidate and can preventdecisions based on illegal topics that might be presentedin a résumé.
A)Follow-up messages
B)Recommendation requests
C)Application forms
D)Job-acceptance messages
Q2) Interviewers need not restrict questionsto an applicant'sability to perform specific job-related functions essentialto the job sought.
A)True
B)False
Q3) You have just returned from an interview with a company and are considering the appropriateness of a thank-you letter or note. The thank-you message:
A)is not necessary if you thanked the interviewer in person after the interview.
B)should be sent promptly in order to be effective.
C)is best sent a few weeks if you have not received a response from the company.
D)should include a reminder that the application for a certain job is on file.
Q4) Why is it essential to ask pertinent questions to an interviewer
What kind of questions should aninterviewee avoid asking aninterviewer?
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