International Business Management Test Preparation - 1560 Verified Questions

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International Business Management Test Preparation

Course Introduction

International Business Management explores the complexities and dynamics of conducting business across national borders. The course covers fundamental concepts such as international trade theories, global market strategies, cross-cultural communication, foreign direct investment, and the impact of political, legal, and economic environments on international business operations. Students will also analyze case studies on multinational corporations and develop skills in global strategic planning, negotiation, and risk management, preparing them to navigate and manage the challenges and opportunities in the global business landscape.

Recommended Textbook

Global Marketing 3rd Edition by Kate Gillespie

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16 Chapters

1560 Verified Questions

1560 Flashcards

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Chapter 1: Introduction to Global Marketing

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23 Verified Questions

23 Flashcards

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Sample Questions

Q1) When practicing international marketing,a company becomes more involved in local marketing environments than it does in export marketing.

A)True

B)False

Answer: True

Q2) Coca-Cola offering life insurance to small retailers in Mexico is an example of standardizing services across markets.

A)True

B)False Answer: False

Q3) Regional and political integration favor a pan-regional marketing strategy. A)True

B)False Answer: True

Q4) Competition is becoming increasingly domestic.

A)True

B)False Answer: False

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Page 3

Chapter 2: The Global Economy

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105 Flashcards

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Sample Questions

Q1) Which was not a founding principal of GATT?

A)Reciprocity

B)Transparency

C)Orderly marketing arrangements

D)Nondiscrimination

Answer: C

Q2) The General Agreement on Tariffs and Trade was the precursor to

A)the IMF.

B)the European Union.

C)the WTO.

D)NAFTA.

Answer: C

Q3) The volume of international trade has been steadily decreasing over the last few decades.

A)True

B)False

Answer: False

Q4) When a currency falls in value,it is said to ____________________. Answer: depreciate

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Chapter 3: Cultural and Social Forces

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100 Flashcards

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Sample Questions

Q1) Hofstede's measures

A)describe every individual in every society.

B)are useful in identifying cultural differences.

C)are absolute measures.

D)are available for every society in every country.

Answer: B

Q2) Ward Sayre is at a bar in Spain with his Spanish business partner.Suddenly,Mark Smith,Ward's old college friend,taps him on the shoulder.The two old friends chat for a couple of minutes about their college experiences at The University of Texas at Austin,home of the Texas Longhorns.As Mark begins to leave,Ward holds up his hand,displaying the hand gesture for the Texas Longhorns,and says "Hook 'Em." Ward's Spanish client is confused,and asks him "I thought he was your friend? How could you do that to him?" The hand gesture in Spain is a deep insult.This miscommunication is due to differences in the meaning of ____.

A)body language

B)transcription

C)temporal orientation

D)All of the above

Answer: A

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Page 5

Chapter 4: Political and Regulatory Climate

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Sample Questions

Q1) Domestication is defined as

A)the seizure of an asset without payment.

B)the seizure of a company with payment.

C)host-government initiated actions that result in a loss of ownership.

D)the limiting of certain economic activities to local citizens.

Q2) International education has been directly affected by terrorism.

A)True

B)False

Q3) OPIC insurance covers losses due to

A)currency inconvertibility.

B)expropriation.

C)war and revolution.

D)All of the above.

Q4) Restrictive behaviors by governments occur only in developing countries.

A)True B)False

Q5) The poor state of the Soviet Union and North Korea governments was a consequence of their government's ideology of attaining self-reliance.

A)True

B)False

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Chapter 5: Global Markets

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103 Flashcards

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Sample Questions

Q1) If a country has a surplus of labor,then

A)high labor rates are likely.

B)labor-intensive methods of manufacturing are appropriate.

C)sophisticated high-technology machinery will be commonly used.

D)None of the above.

Q2) Explorasis,an American company,pays their Swiss lawyer US$1 million and asks them to give the money to a Russian general.They hope that the US$1 million will encourage the Russian general to choose their contract bid.Explorasis has ____.

A)violated the Foreign Corrupt Practices Act

B)not violated the Foreign Corrupt Practices Act

C)violated the Overseas Bribery Act

D)not violated the Overseas Bribery Act

Q3) To influence the buying decision of the Indian general,Airbus transferred 1 million Euros into his Swiss bank account.This is an example of ____.

A)bribery

B)an expediting payment

C)a linkage screen

D)All of the above

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Chapter 6: Global Competitors

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97 Flashcards

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Sample Questions

Q1) A major European chemical company is planning a merger with a major U.S.-based chemical company.The merger is likely to prove more difficult legally in A)Japan.

B)USA.

C)EU.

D)There will be no differences among these regions.

Q2) A country-of-origin bias is only observed among buyers of consumer goods and not among buyers of industrial goods.

A)True

B)False

Q3) When consumers harbor political objections to purchasing products from a specific foreign country due to difficult historical relations between their country and the other country,this is called ____________________.

Q4) In developing countries,governments may limit competition by

A)market liberalization.

B)licensing local production.

C)anti-trust laws.

D)All of the above.

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Page 8

Chapter 7: Global Marketing Research

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Sample Questions

Q1) Yoshinoya,a Japanese fast-food company,is preparing to open its first location in Canada.Yoshinoya has been operating in the United States for several years.They know that on average,a new location in the United States yields approximately $850,000 per year in annual sales.They estimate that the new Canadian location will yield about 1/10 less in annual sales since Canada's GNP is about 1/10 of the GNP of the United States.This is an example of which type of inferential market assessment analysis?

A)Related products

B)Relative market size

C)Demand pattern analysis

D)All of the above

Q2) The emic research approach assumes that a research question developed in one culture can be more or less translated for use in another cultural context.The main benefit of using secondary data is its cross-cultural comparability.

A)True

B)False

Q3) A translation technique in which two or more translators translate a questionnaire,compare their translations,and resolve any differences between their translations is called ____________________.

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Page 9

Chapter 8: Global Market Participation

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Sample Questions

Q1) Tunetoy Industries is considering entering the Egyptian market.The manager in charge of assessing foreign markets is surprised to see that Egypt receives a high level of remittances.What is the implication of remittances to the Egyptian market?

A)Exchange rate instability is increased.

B)Psychic distance is increased.

C)Buying power is increased.

D)None of the above

Q2) ____________________ is defined as the process in which a firm expands from its domestic market into new foreign markets.

Q3) Developed economies attract many multinational companies because they account for a disproportionately large share of the world's gross national product.

A)True

B)False

Q4) Which country is not part of the triad?

A)Japan

B)Belgium

C)Brazil

D)France

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Chapter 9: Global Market Entry Strategies

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117 Flashcards

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Sample Questions

Q1) Export agents

A)handle all aspects of export operations.

B)export directly to their customers.

C)assist in exporting to one country or one part of the world.

D)All of the above.

Q2) The agreement between Harvard Business School and Infopro to produce a Chinese version of the prestigious HBR management journal is an example of

A)contract manufacturing.

B)franchising.

C)a licensing agreement.

D)an export consortium.

Q3) Action Toys is considering entering a new market in Central America and is thinking of establishing a marketing subsidiary.Which of the following facts should be of concern to the firm?

A)Local contract manufacturers are difficult to find.

B)Local licensees are difficult to find.

C)Local laws require the use of a local agent.

D)Tariffs on toys are low.

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Chapter 10: Global Product Strategies

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106 Flashcards

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Sample Questions

Q1) A French court required Yahoo! to block French users from accessing Nazi memorabilia on its U.S.-based website.This is an example of a(n)____ product adaptation.

A)discretionary

B)heterogeneous

C)mandatory

D)modular

Q2) A highly competent subsidiary in a market of strategic importance that is responsible for developing a new range of products to be used by the entire company is a(n)

A)lead marketer.

B)contributor.

C)strategic leader.

D)implementer.

Q3) Subjecting a new product creation to a series of tests in actual use conditions in order to determine commercial feasibility is known as ____________________ testing.

Q4) The lead markets for a given industry never change.

A)True

B)False

Page 12

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Chapter 11: Global Strategies for Services,Brands,and Social Marketing

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70 Flashcards

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Sample Questions

Q1) Jaiwen Cho is skeptical of the quality of global brands.He prefers to buy local brands.Jaiwen would fit into the ____ segment in the consumer attitudes toward global brands study mentioned in the text.

A)global citizen

B)global dreamer

C)antiglobal

D)global agnostic

Q2) Marketing services are difficult to standardize because

A)they need to be tailored to the local culture.

B)there are fewer opportunities to realize economies of scale.

C)there is a high potential to realize economies of scale.

D)Both a and b

Q3) McDonald's provides separate dining areas for men and women in Saudi Arabia.This is an example of an adaptation in a service firm's ____ elements.

A)top-down

B)bottom-up

C)back-stage

D)front-stage

Q4) ____________________ is the illegal use of a registered trademark.

Page 13

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Chapter 12: Pricing for International and Global Markets

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Sample Questions

Q1) A firm acting as the sole supplier of a product in a given market enjoys greater pricing flexibility.

A)True

B)False

Q2) ____________________ costs change directly with volume of output produced.

Q3) Variable costs change directly with the volume of output.

A)True

B)False

Q4) Texas Tents,a U.S.firm,wants to stop parallel imports between Italy and Germany.Why might this be difficult to do?

A)Italy applies the national exhaustion principle.

B)Germany applies the national exhaustion principle.

C)The U.S.applies the national exhaustion principle.

D)None of the above

Q5) Outside of the United States,many countries have longer distribution channels thereby increasing channel costs.

A)True

B)False

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Chapter 13: Managing Global Distribution Channels

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115 Verified Questions

115 Flashcards

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Sample Questions

Q1) Which has not been a contributing factor to the expansion of international retailers?

A)Enhanced data communications

B)New forms of international financing

C)Lower governmental barriers to entry

D)Lower political risk

Q2) The highest penetration of on-line purchasers is found in ____.

A)China.

B)South Korea.

C)United Kingdom.

D)United States.

Q3) Retailers such as Starbucks that export their retail model virtually unchanged are called ____________________.

Q4) Which country heavily regulates door-to-door selling?

A)Germany

B)China

C)Russia

D)Saudi Arabia

Q5) ____________________ is the illegal transport of legal or illegal products across national borders.

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Chapter 14: Global Promotion Strategies

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101 Verified Questions

101 Flashcards

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Sample Questions

Q1) Chinese consumers are less accepting of product placements than are Americans.

A)True

B)False

Q2) Word of mouth is especially crucial to marketing in

A)Hong Kong.

B)Indonesia.

C)South Korea.

D)All of the above

Q3) While selling through a bidding process,the buyer is first interested in

A)detailed tender document.

B)general company background.

C)bid amount.

D)unformatted tender document.

Q4) Japanese corporate buyers rarely rely on word of mouth when seeking suppliers.

A)True

B)False

Q5) French is the language spoken by most customers in the aerospace industry.

A)True

B)False

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Chapter 15: Managing Global Advertising

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100 Verified Questions

100 Flashcards

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Sample Questions

Q1) ABC Autos is planning a new advertising campaign in the Japanese market.It should A)appeal to consumers' emotions.

B)stress how its autos are better than competitors.

C)avoid U.S.themes.

D)not use any English words.

Q2) Omniturkia is a local advertising agency in Turkey seeking account of Karavel Foods in Turkey.What advice would you give the agency?

A)U.S.firms only use international advertising networks.

B)U.S.firms rarely use advertising firms that are not based in the U.S.

C)You will have to discount your price considerably in order to compete with the preferred global advertising firms.

D)Stress your local knowledge and experience.

Q3) WTO is negotiating a treaty to establish global regulations on cigarette advertising. A)True B)False

Q4) In the European Union,advertisers use ____________________ communications to overcome language barriers.

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Chapter 16: Organizing for Global Marketing

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100 Verified Questions

100 Flashcards

Source URL: https://quizplus.com/quiz/17771

Sample Questions

Q1) The proper organizational structure for a firm never changes,and it is determined by the industry.

A)True

B)False

Q2) French Bakery Breads primarily controls its foreign subsidiaries by setting behavioral standards.These could include

A)sales and profits.

B)customer satisfaction.

C)market share.

D)None of the above

Q3) Alice Adams' U.K.-based family business exports 4 percent of its total sales to other countries within the EU.The business has no other operations abroad.Which organization for international sales would you suggest the company adopt?

A)Regional organization

B)Country-based organization

C)Global product organization

D)Export department

Q4) A task force called a(n)____________________ may be assigned a global mandate.

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