International Business
Exam Materials
Course Introduction
International Business explores the dynamics of conducting commerce across national borders, focusing on the strategies, challenges, and opportunities faced by firms operating in the global marketplace. This course examines topics such as international trade theories, foreign direct investment, cross-cultural management, global supply chains, economic integration, and the impact of political, social, and legal environments on international operations. Students will analyze case studies and real-world scenarios to understand the complexities of developing and implementing successful business strategies in diverse markets and how global economic trends influence managerial decision-making.
Recommended Textbook
International Marketing 14th Edition by Philip
R. Cateora
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19 Chapters
2061 Verified Questions
2061 Flashcards
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Page 2
Chapter 1: The Scope and Challenge of International Marketing
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105 Verified Questions
105 Flashcards
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Sample Questions
Q1) Your ____________ can prevent you from being aware that there are cultural differences or from recognizing the importance of those differences.
A)self-space
B)personality
C)demographic character
D)self-reference criterion (SRC)
E)concept of integration
Answer: D
Q2) To date,the lesson for international commerce in the 21<sup>st</sup> century is "expect the unexpected."
A)True
B)False
Answer: True
Q3) The leading U.S.multinational with foreign revenues of $345 billion plus annually is Wal-Mart.
A)True
B)False
Answer: True
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Chapter 2: The Dynamic Environment of International Trade
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109 Verified Questions
109 Flashcards
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Sample Questions
Q1) As a trade representative of the United States,you have become alarmed at the increasing number of nations that are using quotas as a means of controlling trade and protecting domestic interests.You believe that utilization of voluntary export restraints (VERs)or orderly market agreements (OMAs)is a far superior approach to quota systems.Explain how quotas,VERs,and OMAs work to justify your position. Answer: A quota is a specific unit or dollar limit applied to particular type of good (such as limiting the number TV sets imported from Japan).Quotas tend to add as much as 50 percent to the final selling price of the good.This increases inflationary pressures.Common in textiles,clothing,steel,agriculture,and automobiles,VERs are agreements between the importing and exporting countries for a restriction on the volume of exports.Signing an OMA would bring order to a market by restricting product flow.OMAs also result in many foreign goods manufacturers bringing manufacturing facilities to the importing country (a plus for jobs in a sense)but negative results can still thwart market stability.For more information and examplessee page 38-39.
Q2) The country that is the home to the largest percentage of the top 100 largest industrial corporations is ______________.
Answer: the United States of America
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Page 4
Chapter 3: History and Geography: The Foundations of Culture
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Sample Questions
Q1) A world map sold in the United States shows the United States in the center of the page and the rest of the world surrounds it.A world map sold in England shows Great Britain at the center.Which of the following phrases best describes how these differences might occur?
A)The mapmakers are wrong in their perception of the world.
B)The mapmakers are expressing cultural bias and self-reference criterion perspective.
C)The mapmakers have been told what to draw by their respective governments.
D)The mapmakers have recognized the truth about geography.
E)The mapmakers are idiots and should be corrected.
Answer: B
Q2) Each revolution in electronic technology has had a profound effect on human condition,economic growth,and the manner in which commerce functions.
A)True
B)False
Answer: True
Q3) The ___________ prohibited further European colonization in the New World. Answer: Monroe Doctrine
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Page 5
Chapter 4: Cultural Dynamics in Assessing Global Markets
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110 Verified Questions
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Sample Questions
Q1) Culture deals with a group's design for living.Comment and explain.
Q2) The family,religion,schools,the media,government,and corporations are all illustrations of what are called:
A)social institutions.
B)cultural icons.
C)internal variables.
D)external variables.
E)demographic variables.
Q3) If the consequences of diffusion on an innovation on a society are undesirable,then the innovation can be said to have had a(n)____________ impact on the society.
A)functional
B)dysfunctional
C)symmetrical
D)parallel
E)dynamic
Q4) If there is anything constant about culture is that it is constantly changing.
A)True
B)False
Q5) Elements of culture include values,rituals,symbols,beliefs,and ______________.
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Chapter 5: Culture, Management Style, and Business Systems
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Q1) Gen Akoi has worked for Mitsubishi for all of his adult life.In fact,Mitsubishi is his life.When asked what he does for a living he immediately responds,"I work for Mitsubishi!" Even though he is a crane operator,Mr.Akio most closely identifies with his employer.Which of the following terms most accurately describes the work identification present in Gen Akoi's life?
A)feudalism
B)dictatorship
C)complete servitude
D)group
E)hopelessness
Q2) The giant toy maker Mattel Inc.changed its strategy and began designing and marketing worldwide one standardized version of its doll,Barbie,instead of different variations for children in different countries only to have its sales plummet.
A)True
B)False
Q3) Culture,profoundly affects management style.
A)True
B)False
Q4) A cultural ___________ is a custom that must be recognized and accommodated.
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Chapter 6: The Political Environment: A Critical Concern
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Sample Questions
Q1) The government in Chile recently informed Clint Travis' company that his retail grocery chain in Chile would have to be gradually turned over to the people of Chile by the year 2050.Additionally,starting next year fifty percent of the board of directors of the Chilean operation must be Chileans.Which of the following political risk actions is Mr.Travis facing in Chile?
A)Confiscation
B)Expropriation
C)Domestication
D)Nationalism
E)Dictatorship
Q2) Brazil would like to increase its control and ownership of foreign investments in its country.However,Brazil does not want to cut off or discourage foreign investment.Cite and describe a political risk strategy that Brazil could follow that would meet the aforementioned objective.
Q3) __________ occurs when a government seizes an investment but some reimbursement for the assets is made.
Q4) __________ is the only country that appears to be still completely in the dark ages with regards to suffrage.
Q5) ___________ is the seizing of a company's assets without payment.
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Chapter 7: The International Legal Environment: Playing by the Rules
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Sample Questions
Q1) China,Russia,Japan,and Vietnam have made major progress in reducing software piracy.
A)True
B)False
Q2) Another term for civil law is __________ law.
Q3) U.S.firms,their foreign subsidiaries,or foreign firms that are licensees of U.S.technology cannot sell a product to a country in which the sale is considered by the U.S.government to affect:
A)the competitive balance of world trade.
B)the competitive balance of free competition inside the U.S.
C)relationship with the world community.
D)the overall balance of payments of the United States.
E)the national security of the United States.
Q4) Another term for conciliation is __________.
Q5) A creative non-traditional way for companies with intellectually property to make money in China is to employ the oldest strategy of all,i.e.,charging what the market will bear.
A)True
B)False
Q6) What is the purpose of the Foreign Corrupt Practices Act? Page 9
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Page 10
Chapter 8: Developing a Global Vision Through Marketing Research
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108 Verified Questions
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Sample Questions
Q1) If research has already been collected by some other agency other than the research department,the research should be called ___________ research.
Q2) Which of the following reasons best describes why much of secondary research provided by foreign governments is suspect with respect to reliability?
A)The data in foreign countries is usually written in a foreign language and there are translation difficulties that are often insurmountable.
B)The data will not be released to any foreign government or foreign corporation.
C)The data is prone to being overly optimistic and unreliable in reporting relevant economic data about their countries.
D)The data contains political statements about the current regime that foreigners would object to reading or hearing.
E)The data tend to be sparce,incomplete,and outdated.
Q3) ____________ is the key component in developing successful marketing strategies and avoiding major marketing blunders.
Q4) Demonstrate the difference between quantitative and qualitative research.
Q5) Give the traditional definition for marketing research.
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Chapter 9: Emerging Markets
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Sample Questions
Q1) An entrepreneurial commercial society is based on agriculture and raw materials production and has achieved a level of surplus where the surplus can be sold.
A)True
B)False
Q2) ___________ development is generally understood to mean an increase in national production that results in an increase in the average per capita gross domestic product (GDP).
A)Market
B)Export
C)Import
D)Economic
E)Supply
Q3) When countries sell off state-owned enterprises,it usually results in a:
A)surge in domestic savings to spend.
B)decline in productivity throughout the private sector.
C)release of capital to invest elsewhere.
D)change in political leadership which often reduces social tension.
E)increase in unemployment rate.
Q4) Economic planners are frequently more _____________ than marketing oriented.
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Chapter 10: Multinational Market Regions and Market Groups
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Q1) Essentially,a ___________ provides its members with a mass market without barriers to impede the flow of goods and services.
Q2) The primary multinational trade group in Asia is the Association of Southeast Asian Nations (ASEAN).
A)True
B)False
Q3) MERCOSUR is the largest common-market agreement in Latin America.
A)True
B)False
Q4) The United Nations efforts in support of expanding trade among nations include mutual economic development
A)True
B)False
Q5) The most basic economic integration and cooperation is geographically local federation (GLF).
A)True
B)False
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Q6) The primary multinational trade group that represents Asia is known as
Chapter 11: Global Marketing Management: Planning and Organization
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Sample Questions
Q1) The final phase of the international planning process is called as ___________ and ____________.
Q2) With indirect exporting the company sells to a customer in another country.
A)True
B)False
Q3) Which of the following would be subjects analyzed or explored in the second phase of the international planning process?
A)company character
B)product adaptation
C)situation analysis
D)budgets
E)standards
Q4) Considerations of where decisions will be made,by whom,and by which method constitutes a major element of organizational strategy.These decisions fall in the realm of what is called __________ of decision.
Q5) _________ planning is essentially long term,incorporating generalized goals for the enterprise as a whole.
14
Q6) With _________ exporting the company sells to a customer in another country.
Q7) Another name for tactical planning is _______ planning.
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Chapter 12: Products and Services for Consumers
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Sample Questions
Q1) McDonald's has just required that all of its paper packages that are used to contain its food products be biodegradable,contain no harmful inks,and be recyclable whenever possible.This would be an example of which of the following marketing strategies?
A)envo-marketing
B)planet marketing
C)socialist marketing
D)green marketing
E)political marketing
Q2) ___________ is a term used to identify concern with the environmental consequences of a variety of marketing activities.
Q3) Because a service's creation cannot be separated from its consumption,the service is said to have:
A)intangibility
B)inseparability
C)profitability
D)heterogeneity
E)perishability
Q4) Quality can be defined on two dimensions: ____________ and ______________.
Q5) Services are ___________ because they (the services)cannot be touched.
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Chapter 13: Products and Services for Businesses
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Sample Questions
Q1) Perhaps the most significant environmental factor affecting the international market for industrial goods and services is the degree of industrialization.
A)True
B)False
Q2) Along with industrial goods,the most rapidly growing sector of U.S.international trade today consists of:
A)industrial products.
B)consumer products.
C)computer products.
D)business services.
E)governmental services.
Q3) The first and foremost characteristic of industrial goods markets is the motive of the buyer--to make a profit.
A)True
B)False
Q4) In the Rostow economic development model,Stage 5 countries purchase the highest technology products and services most from Stage ________ (#)countries.
Q5) Demand dependent on another source is called ___________ demand.
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Chapter 14: International Marketing Channels
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Sample Questions
Q1) Which of the following illustrations would provide the domestic producer the most control with respect to a distribution channel in a foreign market?
A)the domestic producer sells directly to a foreign consumer
B)the domestic producer sells to an exporter who then sells to an importer
C)the domestic producer sells to an importer who then sells to a foreign agent
D)the domestic producer sells to a foreign agent who then sells to a foreign retailer
E)the domestic producer sells to an export management company who sells directly to the foreign consumer
Q2) Cumulative rebates are one way that manufacturers (or middlemen)_____________ the channel.
A)exercise control over B)control consumers in
C)specialize production output
D)provide personal service in E)push old merchandise through
Q3) ___________ middlemen take title to the goods and buy and sell on their own account.
Q4) ______________ accumulate,transport,and distribute goods from many countries.
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Chapter 15: Exporting and Logistics: Special Issues for Business
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Sample Questions
Q1) With respect to tariffs,a compound duty is based solely on a stipulated amount per unit weight or some other measure of quantity.
A)True
B)False
Q2) Under the FOB Inland Carrier at Point of Shipment,the buyer is responsible for costs or charges of all of the following EXCEPT:
A)port charges.
B)forwarder's fee.
C)consular fee.
D)export packing.
E)customs duties.
Q3) In _____________,the price quoted covers costs only at the point of origin.All other charges are the buyer's concern.
A)CIF
B)C&F
C)FAS
D)FOB
E)EX
Q4) Another name for terms of sale is ________ ___________.
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Chapter 16: Integrated Marketing Communications and International Advertising
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Q1) With respect to advertising coverage,international marketers frequently A)offer less for coverage American consumers abroad.
B)overcome the lack of information through Internet communications.
C)send design staff to oversee international creative coverage.
D)struggle with the difficulty of reaching certain sectors of the population.
E)enjoy having alternative media readily available.
Q2) In many international markets,the two problems with coverage are the difficulty of reaching certain sectors and the lack of information on coverage.
A)True
B)False
Q3) Janet is assisting the IMC manager with the design and language to be used in an upcoming promotional campaign.The manager knows what she wants to say but is having trouble coming up with the right language.Janet will try to help her _______ the communication message.
A)discuss feedback to B)encode
C)choose the advertising channel for D)decode
E)minimize noise in
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Chapter 17: Personal Selling and Sales Management
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Sample Questions
Q1) Virtual expatriates now manage operations in other countries but don't move there.
A)True
B)False
Q2) The number of companies relying on expatriate personnel is:
A)declining as the volume of world trade increases.
B)increasing as the volume of world trade increases.
C)staying about the same as the volume of world trade increases.
D)flattened but on a steady positive trend because of the number of number of local nationals that are being employed.
E)declining in Western nations and increasing in other nations.
Q3) The main disadvantage of hiring local nationals is the tendency of headquarters personnel to:
A)ignore the cost.
B)treat them with disrespect and bias.
C)forget that they are even out there.
D)block them from company promotions.
E)ignore their advice.
Q4) With respect to nationality,what three choices does a company have to field its international sales force?
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Chapter 18: Pricing for International Markets
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Q1) When PepsiCo first began to market Pepsi Cola in Russia,it was asked to accept an equal amount of Russian vodka as payment in return for permission to sell Pepsi Cola.The formal name for this trading strategy is called:
A)bargaining.
B)countervailing trade.
C)buy-back.
D)countertrade.
E)bribery.
Q2) One approach to defining the pricing policy of dumping is to say that it is a case where a product is sold in the international arena:
A)below the cost of production.
B)to only those that can pay for it.
C)to get rid of excess supply.
D)to get rid of old or useless merchandise.
E)to rid the domestic market of potentially harmful substances and products.
Q3) Setting the right price for a product can be the key to success or failure in the international marketplace.
A)True
B)False
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Page 21
Chapter 19: Negotiating With International Customers,
Partners, and Regulators
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Q1) It is OK to be outnumbered (one party has more negotiators)in a negotiation as long as the negotiator is a good one.
A)True
B)False
Q2) In most places in the world,particularly in relationship-oriented cultures,__________ and ______________are not separate issues.
Q3) A good indication that a business meeting is important is if higher-level executives are included in the discussion.
A)True
B)False
Q4) Negotiators from which of the following countries are most likely to touch others (excluding handshaking)during negotiations?
A)Japan
B)Germany
C)United Kingdom
D)Brazil
E)United States
Q5) In general,__________ (gender)are more comfortable talking one-to-one.
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