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Global Tourism explores the dynamic and interconnected nature of the worldwide tourism industry, examining its economic, cultural, social, and environmental impacts. Students will investigate major trends, destinations, and markets, while considering the roles of globalization, technology, and policy in shaping travel experiences. The course also addresses issues such as sustainable tourism, cross-cultural interactions, tourism marketing, and global challenges, preparing students to understand and critically analyze the complexities and opportunities within the global tourism sector.
Recommended Textbook
Tourism Principles Practices Philosophies 12th Edition by Charles R. Goeldner
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Q1) Referring to the previous question what will most affect tourism's future?
A) government policies.
B) the manner in which it is planned and developed.
C) the input of the public which is involved.
D) environmental factors.
E) all of the above.
Answer: E
Q2) Which of the following is not an approach to studying tourism?
A) accounting.
B) economic.
C) sociological.
D) product.
E) institutional.
Answer: A
Q3) To be tourists, travelers may be:
A) traveling for business purposes.
B) traveling to set up a new business in another country.
C) studying in a university for the freshman year.
D) All of the above are tourists.
Answer: A
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Q1) The founders of travel for modern humanity were the:
A) early Polynesians.
B) Sumerians.
C) Romans.
D) Greeks.
E) Egyptians.
Answer: B
Q2) Why did hardly anyone travel for pleasure during Medieval times?
A) because of the dangers
B) lack of incentive
C) Costs were too high for most people
D) Governments refused passports, for the most part
E) all of the above
Answer: A
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Q1) WTTC estimates that in 2020 tourism jobs will increase to:
A) 100 million.
B) 25 million.
C) 50 million.
D) 75 million.
E) 303 million.
Answer: E
Q2) Jobs such as general manager, accountants, director of sales, bellhops, and maintenance workers can be provided by:
A) airlines
B) food service
C) gaming
D) hotels, motels, resorts
E) attractions
Answer: D
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Q1) The World Travel and Tourism Council WTTC) is:
A) a branch of the World Bank.
B) replacing the World Tourism Organization.
C) the forum of global business leaders in travel and tourism.
D) All of the above.
E) None of the above.
Q2) The official U.S. government tourism organization is:
A) United States Travel Service.
B) United States Travel and Tourism Administration.
C) United States Tourist Organization.
D) United States Travel Data Center.
E) Office of Travel and Tourism Industries.
Q3) Which of the following organizations is the primary source of travel statistics and data in the United States?
A) United States Travel Association
B) Department of Transportation
C) U.S. Bureau of Census
D) Bureau of Tourism Research
E) Department of Commerce
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Q1) Motor coach travel appeals mostly to:
A) business people making intercity trips of 150 miles or less.
B) single vacation travelers.
C) those living in rural areas or in small towns.
D) lower income, non-business travelers.
E) c and d.
Q2) The cruise industry using U.S. ports) has:
A) actually tripled business in the past 10 years.
B) carried over 12 million people in one year.
C) only attracted about 5-6 percent of the U.S. population.
D) All of the above.
E) None of the above.
Q3) Rail passenger travel world-wide is expected to:
A) stay about the same but with perhaps a little gain.
B) grow in Europe with high-speed trains.
C) increase with the "chunnel" English channel).
D) serves a growing market in the U.S. in certain corridors.
E) b, c, and d
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Q1) Franchised restaurants are big business. This is because they:
A) benefit from national advertising.
B) enjoy mass buying power.
C) obtain advice from experienced management.
D) have low unit costs.
E) all of the above.
Q2) According to the AH&LA, the typical lodging customer consists of approximately:
A) 20 percent business travelers.
B) 30 percent business travelers.
C) 45 percent business travelers.
D) 65 percent business travelers.
E) 75 percent business travelers.
Q3) Meeting planning is a growing profession because:
A) the profession involves practically all corporations.
B) it is mainly used by associations.
C) the convention market is growing.
D) all of the above
E) none of the above.
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Q1) A current travel agencies trend is:
A) increasing numbers.
B) decreasing volume.
C) growth of home-based agents.
D) decline of consortia.
Q2) American Society of Travel Agents ASTA) agencies report that approximately which of the following percentage of their sales are accounted for by corporate sales?
A) 25%
B) 40%
C) 60%
D) 75%
E) 90%
Q3) Which of the following airlines is generally recognized as the first low-fare carrier in the United States:
A) American Airlines.
B) Alaska Airlines.
C) Virgin Airlines.
D) Southwest Airlines.
E) JetBlue Airways.
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Q1) Travelers are seeking destinations that provide a wide range of activities in which to participate while traveling on vacation. Which of the following activities do travelers regularly put at the top of their list of things to do?
A) visit national parks
B) participate in local festivals
C) visit historic sites
D) go shopping
E) go camping
Q2) Entertainment attracts ________ percent of all travel in America.
A) 25
B) 10
C) 33.3
D) 5
E) 20
Q3) Disney World lures over _________ million visitors each year.
A) 30
B) 25
C) 20
D) 17
E) 50
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Q1) All of the following were motivations for Middle Ages travelers except:
A) social interaction and social comparison.
B) escape.
C) study and personal self-actualization.
D) religious motives.
E) revelry and feasting.
Q2) In Pearce's travel needs ladder shows that:
A) several levels can work together.
B) the levels rarely work together.
C) each level is similar for each traveler.
D) travelers visit a place with standard objectives.
E) a traveler usually emphasizes one main motive at a destination.
Q3) The Plog model of tourism motivation asserts that "psychocentrics":
A) are very religious.
B) are highly adventurous.
C) prefer the familiar.
D) require psychotic drugs when flying.
E) are bi-polar.
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Q1) Which of the following is the best statement concerning culture as a factor in tourism?
A) Tourism creates greater understanding.
B) Tourism improves knowledge of other people.
C) An exchange of knowledge makes for world peace.
D) Tourism creates good will.
E) Tourism actually stifles culture.
Q2) Which of the following cultural aspects of a destination do you feel are least likely to attract visitors to most destinations?
A) the architecture of the destination
B) the traditions of the destination
C) the probiotic cultures of the destination
D) the food of the destination
E) the leisure activities of the destination
Q3) Theaters, museums, libraries and similar national institutions usually are:
A) too high priced to appeal to the average tourist.
B) not very important in attracting tourists.
C) excellent tourist attractions.
D) not created for tourists.
E) of little interest to most tourists.
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Q1) One result of mass tourism has been:
A) that attractions and facilities previously frequented by local residents are often abandoned by them.
B) that people really understand better the culture of other countries.
C) that variety, novelty and strangeness in the travel experience have increased.
D) All of the above.
E) a and b
Q2) Which of the following is not one of the "extremities" of international traveler preferences?
A) order-disorder
B) familiarity-novelty
C) pleasurable-distasteful
D) relaxation-activity
E) dependence-autonomy
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Q1) The superstructure of a tourism destination includes those facilities that:
A) are constructed primarily to attract and serve international visitors.
B) are constructed primarily to support and reinforce the value of the destination's infrastructure.
C) are constructed primarily to support tourism visitation and visitor activities.
D) are constructed more than 10 meters above ground in urban areas.
E) meet the standards of the United Nations World Tourism Organization UNWTO).
Q2) Which of the following would not normally be viewed as an element of a destination spirit of hospitality and culture?
A) programs to welcome airport arrivals in a destination
B) program for the protection and ethical treatment of travelers PETT)
C) program to educate visitors about the religions of the residents of the destination
D) in-house programs to share resident spouses with visitors
E) programs to ensure that all visitors have access to recreation facilities in the destination
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Q1) Which is the most meaningful measure of demand?
A) visitor arrivals
B) visitor days or visitor nights
C) visitors
D) excursionists' visits
E) amounts spent
Q2) Tourism is the backbone of the economy of Nirvana. The industry is given top priority by the government that recognizes the high stakes involved. Given only data on annual arrivals of tourists to Nirvana, which method of projecting future demand should be recommended?
A) multiple regression
B) trend analysis
C) simple regression
D) computer simulation
E) any of the above depending on size of research budget
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Q1) The difference between a selling and a marketing approach is that:
A) marketing focuses on selling a product.
B) marketing emphasizes profits through customer satisfaction.
C) marketing emphasized promotion and personal selling.
D) the selling approach focuses first on customer needs and then on promotional activities.
E) the seller must be well compensated.
Q2) Market segmentation is a process of:
A) applying the four Ps.
B) cutting up the best markets for public relations.
C) recognizing groups of buyers on the basis of meaningful characteristics.
D) promotion in specific planned installments.
Q3) The maturity stage of a product life cycle is characterized by:
A) a decline in sales.
B) steady growth of sales accompanied by rising profit.
C) steady sales accompanied by steady profits.
D) modest growth or leveling off of sales accompanied by declining profits.
E) a leveling off of sales accompanied by rising profits.
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Q1) One of the major induced or indirect) effects of tourism economically is on:
A) balance of payments.
B) income the multiplier).
C) export levels.
D) propensity to save.
E) import levels.
Q2) Which of the following is not an economic benefit of tourism?
A) increases tax revenues
B) may cause changes in patterns of family life
C) stimulates investments
D) increases employment
Q3) Tourism is an "invisible" export because:
A) monies spent by tourists are hard to trace.
B) tourist dollars are usually exported after being received, and disappear.
C) tourism constitutes non-merchandise transactions.
D) most business people never see the money.
E) money flow is in the opposite direction as tourist flow.
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Q1) The main purpose of tourism policy is to:
A) ensure maximum benefits to all the stakeholders of the destination.
B) raise the maximum in hotel taxes.
C) keep out undesirable visitors.
D) protect environmentally sensitive areas.
E) to promote the destination as a place to visit.
Q2) In general terms, a formal tourism policy for a given destination will address such areas at the national level) as:
A) the nature and direction of product development and maintenance.
B) transportation access and infrastructure.
C) regulatory practices e.g., airlines, travel agencies).
D) environmental practices and restrictions.
E) All of the above.
Q3) Which of the following factors contribute the least to the competitiveness of a tourism destination?
A) cost levels at the destination
B) the quality of service at the destination
C) culture and history of the destination
D) minimum wage levels at the destination
E) the physiography/climate of the destination
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Q1) For an undeveloped country considering expansion of tourism, the first step should be to:
A) plan the location and number of access roads.
B) decide on the best location for needed hotels.
C) inventory their tourist attractions.
D) hire expert consultants.
E) review the likely demand.
Q2) Which of the following is an example of tourism infrastructure?
A) roads
B) public utilities
C) parks
D) airfields
E) All of the above.
Q3) Prior to investing in lodging enterprises, data should be gathered concerning the:
A) traveling and vacation habits of the prospective guests.
B) number of rooms to be provided.
C) services which the hotel will offer.
D) prices to be charged per room.
E) how many dining facilities should be offered.
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Q1) Which of the following statements best defines the Global Sustainable Tourism Council GSTC)?
A) A council comprised of ministers of the environment from the world's eight leading tourism destinations.
B) An organization which seeks to ensure that ecotourism is supported by the residents of all global tourism destinations.
C) A global initiative dedicated to promoting sustainable tourism practices around the world.
D) A consortium of tourism destination around the world that believes the health of global tourism can best be maintained through the adaptation of the UNWTO Code of Ethics.
E) A council comprised of tourism destinations that seeks world peace through sustainable tourism.
Q2) The most devastating economic results) of environmental degradation is/are:
A) stunted growth of the plant and animal life.
B) siltation of rivers and water bodies.
C) slow or non-existent regrowth of the forest.
D) lowering living standards of the indigenous people.
E) loss of interest by the potential ecotourist.
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Q1) Personal interviews and mail or telephone interviews are a part of the ____________ method in tourism research.
A) observational
B) survey
C) test-marketing
D) experimental
E) mechanical recorder
Q2) An advantage of the survey method of gathering data is that:
A) it is inexpensive.
B) it takes very little time to plan and execute.
C) it is more realistic simulation of market performance than observation or experimentation.
D) errors are not likely to enter the project.
E) it goes directly to original sources of information.
Q3) Which of the following is not a use of travel research?
A) to delineate significant problems for the manager
B) to aid in sales promotion
C) to create good will
D) to reduce waste
E) to take the burden of decision-making from managers
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Q1) Because of the inevitable aging of the population of tourist generating countries in the future, which of the following changes is most unlikely?
A) Leisurely, rather than highly programmed vacations will increase.
B) Since nearly half of all travelers are now headed by persons who are not married, greater efforts will be required to ensure that members of these households are given separate rooms at a reasonable rate.
C) More grandparents will be traveling with their children.
D) Concern for health and medical facilities will be driven by both physiological and psychological needs of likely travelers.
E) Educational hotels will meet the growing desire of tourists both to learn and to acquire new skills.
Q2) The trend toward ______________________ is of concern to all travel suppliers:
A) increased income
B) a better educated traveler
C) time poverty
D) increased automobile ownership
E) None of the above.
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