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Foundations of Tourism introduces students to the core principles, concepts, and history of tourism as a global phenomenon. The course explores the economic, social, cultural, and environmental impacts of tourism, as well as the key factors driving its development and transformation over time. Students will examine the structure and organization of the tourism industry, including its major sectors such as transportation, accommodation, attractions, and destination management. By analyzing contemporary issues and trends, learners gain a comprehensive understanding of tourism as both a business and a field of study, preparing them for further exploration of specialized topics within the discipline.
Recommended Textbook
Tourism Principles Practices Philosophies 12th Edition by Charles R. Goeldner
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Q1) Disadvantaged rural and ethnic areas in the United States:
A) usually have little to offer tourists.
B) might possibly benefit from tourism.
C) have extraordinarily good prospects to prosper from this business.
D) can use tourism to diversify and improve their economic base.
E) are often so unique that they have a great future in tourism.
Answer: D
Q2) Which of the following travelers are tourists?
A) bus drivers
B) commuters
C) airline crew members
D) All of the above.
E) None of the above.
Answer: D
Q3) To be tourists, travelers may be:
A) traveling for business purposes.
B) traveling to set up a new business in another country.
C) studying in a university for the freshman year.
D) All of the above are tourists.
Answer: A
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Q1) The world's first scheduled airline service was provided by:
A) Pan American Airways.
B) Deutsche Lufthansa.
C) Varney Airlines.
D) Western Airlines.
E) United Airlines.
Answer: B
Q2) The founders of travel for modern humanity were the:
A) early Polynesians.
B) Sumerians.
C) Romans.
D) Greeks.
E) Egyptians.
Answer: B
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Q1) An internship provides the opportunity to:
A) learn practical skills
B) acquire valuable experience
C) develop a further understanding of a field
D) develop professionalism
E) all of the above
Answer: E
Q2) Jobs such as general manager, accountants, director of sales, bellhops, and maintenance workers can be provided by:
A) airlines
B) food service
C) gaming
D) hotels, motels, resorts
E) attractions
Answer: D
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Q1) Which of the following is true of UNWTO?
A) It is a non-governmental organization.
B) It accelerates world understanding of the contributions of tourism.
C) Helps raise standards of living in less developed areas through tourism development.
D) All of the above.
E) b and c
Q2) The ultimate purpose of a regional tourist association is to:
A) market effectively its attractions.
B) supersede efforts of the state tourism organization.
C) amplify the work of the city convention and visitors bureaus.
D) support the programs of the national tourism organization.
E) supplement the work of the World Tourism Organization WTO).
Q3) The official U.S. government tourism organization is:
A) United States Travel Service.
B) United States Travel and Tourism Administration.
C) United States Tourist Organization.
D) United States Travel Data Center.
E) Office of Travel and Tourism Industries.
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Q1) Rail passenger travel world-wide is expected to:
A) stay about the same but with perhaps a little gain.
B) grow in Europe with high-speed trains.
C) increase with the "chunnel" English channel).
D) serves a growing market in the U.S. in certain corridors.
E) b, c, and d
Q2) The U.S. Scenic byways program is:
A) found in all 50 states.
B) sponsored by each of these 50 states.
C) made up of about 14 million miles of roads.
D) averages about 19 routes per state.
E) coordinated by the U.S. Department of Transportation.
Q3) Amtrak is promoting and upgrading passenger rail service. All but one of the following are facts:
A) Total passenger miles have grown since 1981.
B) In the northeast corridor it is the dominant carrier.
C) It operates some commuter agencies under contract.
D) It operates without any government subsidy.
E) It has high-speed train service between New York and Boston.
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Q1) The American Hotel and Lodging Association is:
A) a federated association.
B) a hotel company-owned trade group.
C) mainly a promotion and marketing organization.
D) chiefly an information and educational group.
E) primarily a lobbying body in Washington, D.C.
Q2) The world's oldest commercial business is:
A) prostitution.
B) foodservice.
C) providing overnight accommodations.
D) public transportation on land.
E) water borne passenger service.
Q3) Meeting planning is a growing profession because:
A) the profession involves practically all corporations.
B) it is mainly used by associations.
C) the convention market is growing.
D) all of the above
E) none of the above.
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Q1) Which of the following airlines is generally recognized as the first low-fare carrier in the United States:
A) American Airlines.
B) Alaska Airlines.
C) Virgin Airlines.
D) Southwest Airlines.
E) JetBlue Airways.
Q2) The largest and most prominent travel agency association is:
A) ARTA.
B) ASTA.
C) CLIA.
D) NTA.
E) ARC.
Q3) A current travel agencies trend is:
A) increasing numbers.
B) decreasing volume.
C) growth of home-based agents.
D) decline of consortia.
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Q1) Probably the most challenging issue facing Adventure Travel firms is:
A) finding enough locations that have market appeal.
B) overcoming the fears of "white knuckle clients."
C) attracting a sufficient number of clients to make their operations viable.
D) obtaining adequate levels of appropriate insurance.
E) the cost of equipment and facilities to provide the kind of adventure travel that is most popular.
Q2) Historic sites have always been popular attractions for travelers. What percentage of adults traveling is considered to be historic/cultural travelers?
A) 20%
B) 40%
C) 60%
D) 80%
E) 100%
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Q1) The Plog model of tourism motivations asserts that "allocentrics":
A) are very religious.
B) are highly adventurous.
C) prefer the familiar.
D) use aloe vera to calm their nerves when flying.
E) are bi-polar.
Q2) Today's researchers surveying travelers often try to pinpoint motivation:
A) such surveys are actually of little value.
B) often these are to identify the rewards expected from travel.
C) there is an indirect link between satisfaction and motives.
D) usually employ 12 benefit statements.
E) All of the above.
Q3) Travel for religious reasons such as pilgrimages:
A) was really quite inconsequential.
B) established travel as an important activity in one's life.
C) was confined to the Middle Ages.
D) is seldom engaged in today.
E) was limited to visiting early cathedrals and basilicas.
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Q1) The preservation of history and the quality and management of museums is of utmost importance for successful tourism. Which of the following is one of the greatest criticisms of today's historical museums?
A) the cleanliness of most museums "leaves much to be desired" in the view of most visitors
B) the contents of most museums are very old
C) the cost of entrance is much too high relative to other types of attractions
D) the explanations of the exhibits are provided in only one language
E) the use of technology in museums has overwhelmed the true significance of their contents
Q2) Tourism:
A) offers a strong incentive for cultural development.
B) makes it virtually impossible to distinguish between countries.
C) has little effect on culture in most cases.
D) tends to dull people's appreciation of their cultural heritage.
E) has only a slight connection with culture.
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Q1) The main purpose of mass tourism is:
A) social.
B) to experience novelty.
C) cultural.
D) visiting attractions.
E) c and d
Q2) Which of the following is not one of the "extremities" of international traveler preferences?
A) order-disorder
B) familiarity-novelty
C) pleasurable-distasteful
D) relaxation-activity
E) dependence-autonomy
Q3) Contemporary institutionalized tourism:
A) is really a mass production industry.
B) provides maximum novelty of experience.
C) does not provide an attractive tourist experience.
D) does little to develop the tourism potential of a developing country.
E) c and d
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Q1) A number of systems for grading and classifying hotels are in use throughout the world. According to your text, which system is the most satisfactory?
A) A, B, C, D, E
B) first class, second class, etc.
C) deluxe to good
D) the 5 star system
Q2) How do we match the supply of hotel rooms with demand?
A) by projecting the room supply by computer simulations
B) by noting new hotel construction in the area and then estimating our own new hotel rooms
C) by application of a mathematical formula based on factual data and estimates concerning visitors
D) obtaining the demand data and then meeting that demand
Q3) To turn potential tourism supply into actual supply, the first obstacle to overcome is:
A) the lack or inadequacy of access routes.
B) the development of personal and professional services.
C) the lack or shortage of accommodations.
D) the lack of restaurants
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Q1) Which of the following is true regarding aggregate demand for international pleasure travel?
A) the traveler wishes to maximize utility or opportunities but is subject to budget restraints
B) international travel expenditures are price-sensitive
C) international travel expenditures are not very price-sensitive
D) expenditures create substantial cross-elasticities of travel demand
E) future demand can be accurately forecasted
Q2) Visitor days as a measure of demand is:
A) the number of visitors arriving at a destination each day for a year.
B) visitor arrivals x average length of stay.
C) number of days spent by visitors of one community/area in another destination.
D) expenditures by tourists in an area.
E) the total number of days spent by tourists at commercial lodging establishments in an area.
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Q1) The particular blend of controllable marketing variables that a firm uses to achieve its objectives in a target market is called:
A) the target market analysis.
B) the macro environmental control system.
C) the marketing mix.
D) the micro marketing analysis.
E) the selling mix.
Q2) How successful are the joint promotional efforts of private industry and government?
A) rarely successful.
B) a cooperative effort is often successful.
C) one of the best plans, effective and efficient.
D) a very poor, seldom used plan.
Q3) Market segmentation is a process of:
A) assembling various market segments into a complete market.
B) using segmentation variable in the marketplace.
C) thinking like the customer.
D) identifying groups of customers with similar characteristics.
E) deciding on a specific market and staying with it.
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Q1) What reason can be given for the importance of price stabilization for tourist purchases?
A) Tourists are always hunting for bargains.
B) Rising prices automatically tend to reduce the volume of demand.
C) Tourists probably will not return so we can charge them more just so long as we keep the prices stable.
D) Tax collections to the government will be more favorable.
E) Demand will probably rise.
Q2) Tourism from Brazil to the U.S.:
A) is an export for the U.S.
B) is an export for Brazil.
C) is an import for the U.S.
D) should not be considered either an export or an import.
Q3) The optimum price for a hotel room would be one that:
A) maximizes per unit profit.
B) maximizes occupancy for the entire hotel.
C) maximizes profits.
D) maximizes total revenue.
E) maximizes guest satisfaction.
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Q1) Tourism policy fulfills which of the following functions:
A) provides a common direction and guidance for all tourism stakeholders.
B) provides a framework for public/private discussions on the role and contributions of the tourism sector to the economy and to society in general.
C) facilitates consensus around specific strategies and objectives for a given destination.
D) allows tourism to more effectively interface with other sectors of the economy.
E) All of the above.
Q2) In general terms, a formal tourism policy for a given destination ignores such areas at the national level) as:
A) the type of destination that will most effectively fulfill the desired roles.
B) the selection of magazines for week-end get-a-way ads.
C) taxation - types and levels.
D) financing for the tourism sector - sources and terms.
E) the roles of tourism within the overall socioeconomic development of the destination region.
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Q1) Which of the following concepts apply best?
A) Planning, though desirable, is not really needed for success.
B) Planning is absolutely essential to successful tourism.
C) Planning is needed for hotels but is unnecessary for other components of tourism.
D) Planning is so expensive and controversial that it is seldom used.
E) Planning is good to start with, but many changes must be made, rendering the process of little value.
Q2) Prior to investing in lodging enterprises, data should be gathered concerning the:
A) traveling and vacation habits of the prospective guests.
B) number of rooms to be provided.
C) services which the hotel will offer.
D) prices to be charged per room.
E) how many dining facilities should be offered.
Q3) How important is cleanliness and maintenance at tourism destinations?
A) desirable but not essential
B) actually of minor importance
C) important for the hotel and its grounds
D) essential for the entire community
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Q1) Establishing the optimum capacity destination will depend upon the:
A) the size of the attraction.
B) welfare of the plants and animals.
C) satisfaction of the visitors.
D) the resources preservation.
E) All of the above.
Q2) Carrying Capacity of a tourism destination is best defined as:
A) the ability of the destination to meet UNWTO standards concerning acceptable levels of tourism visitation.
B) the ability of the destination to support different levels of tourism.
C) the intensity of use in peak periods.
D) the level of economic tourism generated by the destination.
E) the total number of tourists visiting a destination during a one-year period.
Q3) Capacity standards are important, thus:
A) these should seldom be exceeded.
B) these should never be exceeded.
C) with adequate supervision and controls, they may be exceeded occasionally.
D) it's virtually impossible to set standards.
E) optimal visitor numbers really aren't practical.
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Q1) Why would the U.S. Census Bureau be considered the best organization for developing comprehensive travel statistics?
A) It is well staffed in those parts of the country in which tourism is popular and thus could do the job.
B) It has an adequate current budget to do the job.
C) It is operated under the Department of Transportation and thus is vitally interested.
D) It is experienced in making such surveys.
E) It makes frequent surveys.
Q2) Primary sources of data:
A) include statistical data provided by the Census Bureau.
B) should only be gathered after secondary sources have been exhausted.
C) are free from investigator bias.
D) rely on the direct observation of physical phenomena in the gathering of data.
E) are the first sources that should be explored.
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Q1) Developing countries have not enjoyed the increase in tourism. They have:
A) extremely rich cultures and histories.
B) actually little to offer tourists.
C) well educated, trained but underutilized personnel.
D) usually an adequate infrastructure.
E) very little leakage of what tourist expenditures they receive.
Q2) "Virtual reality" in tourism means that:
A) tourists will experience all aspects of a destination.
B) visitors will also be shown the "bad aspects" of any destination.
C) tourists will become familiar with the economic realities of places visited.
D) there are technological devices supposedly simulating an actual visit.
E) visitors will spend some time living almost the same lives as residents in the destination area.
Q3) Considering world tourism market shares trends in 2020:
A) Europe and the Americas will increase.
B) East Asia/Pacific will decrease.
C) Europe and the Americas will decrease.
D) Africa, Middle East and South Asia will increase.
E) a, b, and d
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