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Executive Strategy is a course designed to equip current and aspiring business leaders with the frameworks, tools, and analytical skills necessary to develop, implement, and evaluate effective organizational strategies. Through case studies, simulations, and real-world applications, students examine the roles of competitive dynamics, industry positioning, resource-based views, and corporate diversification in shaping long-term success. Emphasis is placed on strategic decision-making in complex and rapidly changing environments, integrating ethical considerations and stakeholder perspectives. This course prepares participants to think critically, lead cross-functional teams, and drive sustainable competitive advantage at the executive level.
Recommended Textbook
Strategic Management Text and Cases 8th Edition by Gregory Dess
Available Study Resources on Quizplus
12 Chapters
1724 Verified Questions
1724 Flashcards
Source URL: https://quizplus.com/study-set/3051 Page 2

Available Study Resources on Quizplus for this Chatper
174 Verified Questions
174 Flashcards
Source URL: https://quizplus.com/quiz/60609
Sample Questions
Q1) A key stakeholder group that appears to be particularly susceptible to corporate social responsibility (CSR)initiatives is customers.
A)True
B)False
Answer: True
Q2) Shell,NEC,and Procter and Gamble have been measuring their performance according to what has been called a triple bottom line.This technique involves an assessment of financial,social,and environmental performance.
A)True
B)False
Answer: True
Q3) The strategic management process should be addressed only by top-level executives.Mid-level and low-level employees are best equipped to implement the strategies of the organization.
A)True
B)False
Answer: False
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Page 3
Available Study Resources on Quizplus for this Chatper
173 Verified Questions
173 Flashcards
Source URL: https://quizplus.com/quiz/60608
Sample Questions
Q1) The more attractive the price/performance ratio of substitute products,the tighter it constrains the ability of an industry to charge high prices.
A)True
B)False
Answer: True
Q2) Crowdsourcing is used by companies to develop products.
A)True
B)False Answer: True
Q3) The use of the strategic group concept is generally not helpful in charting the future directions of the strategies of a firm.
A)True
B)False Answer: False
Q4) Apple used complementors to gain market share in the digital music business.
A)True
B)False
Answer: True

Page 4
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Available Study Resources on Quizplus for this Chatper
174 Verified Questions
174 Flashcards
Source URL: https://quizplus.com/quiz/60607
Sample Questions
Q1) _____________ are typically embedded in unique routines and practices that have evolved and accumulated over time such as effective work teams.
A) Tangible resources
B) Intangible resources
C) Reputational resources
D) Organizational capabilities
Answer: B
Q2) In conducting a SWOT analysis,a risk for strategists is that they rely on traditional definitions of their industry and competitive environment and therefore focus too narrowly on current competitors.
A)True
B)False
Answer: True
Q3) Historical comparisons are most appropriate during periods of recession or economic boom.
A)True
B)False
Answer: False
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Available Study Resources on Quizplus for this Chatper
174 Verified Questions
174 Flashcards
Source URL: https://quizplus.com/quiz/60606
Sample Questions
Q1) Maintaining a competitive workforce is very challenging in the current economy.The role of evaluating human capital,in recent years,has
A) remained the same.
B) increased.
C) become less important.
D) decreased.
Q2) Knowledge-based resources tend to be more ______ in nature and therefore they are ________ difficult to protect against loss (i.e.,the individual quitting the organization)than other types of capital,such as equipment,machinery,and land.
A) explicit; less
B) explicitly; more
C) tacit; less
D) tacit; more
Q3) Once a knowledge asset (e.g.,a software code)is developed and paid for,it can be used many times at very low cost as long as it does not have to be substantially modified each time.
A)True
B)False
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Available Study Resources on Quizplus for this Chatper
163 Verified Questions
163 Flashcards
Source URL: https://quizplus.com/quiz/60605
Sample Questions
Q1) A cost leadership strategy can be at risk of becoming obsolete and must be evaluated regularly in terms of current competitor responses.
A)True
B)False
Q2) During the growth stage of the market life cycle,customers are very likely to establish brand loyalty.
A)True
B)False
Q3) Zulily keeps very little inventory.It orders products from vendors after their customer has completed the purchase.This is an example of how Zulily intends to enhance a cost leadership position.
A)True
B)False
Q4) As markets mature,
A) costs continue to increase.
B) application for patents increase.
C) differentiation opportunities increase.
D) there is increasing emphasis on efficiency.
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Available Study Resources on Quizplus for this Chatper
114 Verified Questions
114 Flashcards
Source URL: https://quizplus.com/quiz/60604
Q1) Diversified public corporations,such as Berkshire Hathaway and Virgin Group,create value through management expertise by improving plans and budgets.This is an example of a related diversification strategy.
A)True
B)False
Q2) One of the reasons it is said that only the investment banker wins when a company is acquired is that they
A) assure the newly acquired company will be successful.
B) continue to work with the two companies involved.
C) collect huge up-front fees regardless of the outcome afterwards.
D) monitor the progress of both companies for long term growth.
Q3) Starbucks acquired the baker chain,La Boulange,with the intention of selling the bakery products at its coffee cafes.The increased market exposure for La Boulange is an example of a revenue enhancing benefit that can arise from the differentiation strategy.
A)True
B)False
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Available Study Resources on Quizplus for this Chatper
140 Verified Questions
140 Flashcards
Source URL: https://quizplus.com/quiz/60603
Sample Questions
Q1) A __________ is a business in which a multinational company owns 100 percent of the stock.
A) wholly owned subsidiary
B) strategic alliance
C) joint venture
D) franchising operation
Q2) Licensing is a contractual arrangement that involves a long period of time and includes factors such as monitoring of operations,training,and advertising.
A)True
B)False
Q3) Because many countries are investing in countries other than their own,each country is becoming more autonomous and independent.
A)True
B)False
Q4) A firm can establish a wholly owned subsidiary by
A) acquiring an existing company in the home country.
B) keeping all of the activity offshore.
C) licensing intellectual property.
D) entering into a franchising agreement.
Page 9
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Available Study Resources on Quizplus for this Chatper
115 Verified Questions
115 Flashcards
Source URL: https://quizplus.com/quiz/60602
Sample Questions
Q1) Because new ventures typically are small,they usually do not have high economies of scale relative to competitors.
A)True
B)False
Q2) Founders using a pioneering new entry strategy look for opportunities to capitalize on proven market successes.
A)True
B)False
Q3) Venture capital funding for entrepreneurial ventures is usually available only after the start-up has become a going concern and established a track record.
A)True
B)False
Q4) Venture capitalists and angel investors regard the management team as the most important asset of an entrepreneurial venture.
A)True
B)False
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Page 10

Available Study Resources on Quizplus for this Chatper
116 Verified Questions
116 Flashcards
Source URL: https://quizplus.com/quiz/60601
Sample Questions
Q1) Tesco was forced to restate its earnings for the first half of 2014 to 431 million USD because senior managers in the UK food business had booked income early and delayed the booking of costs in order to improve appearances of financial performance.This scandal results from ____________ and __________.
A) poor environment; management systems
B) poor governance; control
C) external environmental factors; internal environmental factors
D) leadership; financial systems
Q2) Most organizations with strong cultures and a sound system of rewards and incentives can eventually internalize boundaries rather than use explicit rules and regulations.Which of the following is not a technique for moving in that direction?
A) Hire people who identify with the dominant values of the organization.
B) Develop managerial role models.
C) Minimize training and indoctrination.
D) Align reward systems with organizational goals and objectives.
Q3) As firms downsize,a control system based on rewards and culture becomes dysfunctional.
A)True
B)False
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Page 11
Available Study Resources on Quizplus for this Chatper
121 Verified Questions
121 Flashcards
Source URL: https://quizplus.com/quiz/60600
Sample Questions
Q1) When an organization with a functional structure diversifies into related product-markets,it generally
A) maintains its functional structure.
B) develops a divisional structure.
C) develops a matrix structure.
D) develops a worldwide product-division structure.
Q2) Because the modular form of organizing involves outsourcing vital functions,modular firms often forfeit full strategic control.
A)True
B)False
Q3) Managing virtual structures requires new and difficult-to-acquire managerial skills. A)True
B)False
Q4) A strategy of related diversification requires a need to reorganize only around product lines.This leads to a divisional structure.
A)True
B)False
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12
Available Study Resources on Quizplus for this Chatper
139 Verified Questions
139 Flashcards
Source URL: https://quizplus.com/quiz/60599
Sample Questions
Q1) Empowering individuals by soliciting their input helps an organization to enjoy better employee
A) retention.
B) performance.
C) morale.
D) communication.
Q2) The ethical orientation of a leader greatly affects the ethical orientation of the organization.
A)True
B)False
Q3) Policies and procedures guide employee behavior,but are effective only if they are reinforced with specific corporation action such as enforcement and monitoring.
A)True
B)False
Q4) Competitive benchmarking is a method of seeking the best examples of practices or processes that have essentially the same function regardless of industry.
A)True
B)False

Page 13
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Available Study Resources on Quizplus for this Chatper
121 Verified Questions
121 Flashcards
Source URL: https://quizplus.com/quiz/60598
Sample Questions
Q1) Dispersed approaches to corporate entrepreneurship are often found in organizations with a strong spirit of entrepreneurship.
A)True
B)False
Q2) McGrath and Keil researched the types of human resource management practices that effective firms use to capture value from their innovation efforts.Which of the following is not one of their findings?
A) Create innovation teams with experienced players.
B) Require that employees serve in the new venture group as part of their career climb.
C) Transfer people to mainstream management positions after they have experience in the new venture group.
D) Integrate the performance of individuals with the performance of the innovation.
Q3) Radical innovations are evolutionary applications of novel ideas within existing paradigms.
A)True
B)False
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