Electronic Commerce
Test Questions
Course Introduction
Electronic Commerce explores the principles and technologies that underpin online business activities in the digital age. The course covers the foundations of e-commerce, including online transaction processes, digital payment systems, security protocols, business-to-business (B2B) and business-to-consumer (B2C) models, as well as legal and ethical considerations. Students will examine website design and usability, electronic marketing strategies, and the impact of social media and mobile commerce. Practical case studies and project work help learners understand the development, implementation, and management of e-commerce solutions for various business contexts.
Recommended Textbook
Electronic Commerce 10th Edition by Gary Schneider
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12 Chapters
960 Verified Questions
960 Flashcards
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Page 2
Chapter 1: Introduction to Electronic Commerce
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Sample Questions
Q1) Researchers estimate that about 20 percent of the content available on the Internet today is in English.
A)True
B)False
Answer: False
Q2) ____________________ transactions usually include only the seller, the buyer, their respective banks, and one freight carrier.
Answer: Domestic
Q3) A transaction is an exchange of value.
A)True
B)False
Answer: True
Q4) A(n)____________________ unit is an autonomous part of a company that is large enough to manage itself but small enough to respond quickly to changes in its business environment.
Answer: strategic business business
Q5) A(n)____________________ organization always has a pyramid-shaped structure.
Answer: hierarchical
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Chapter 2: Technology Infrastructure: the Internet and the
World Wide Web
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80 Verified Questions
80 Flashcards
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Sample Questions
Q1) Networks of computers and the Internet that connects them to each other form the basic technological structure that underlies virtually all electronic commerce.
A)True
B)False
Answer: True
Q2) HTML, XML, and XHTML have descended from the original ____________________ specification.
Answer: SGML
Standard Generalized Markup Language
SGML (Standard Generalized Markup Language)
Standard Generalized Markup Language (SGML)
Q3) In 1979, a group of students and programmers at Duke University and the University of North Carolina started ____________________, which allows anyone who connects to the network to read and post articles on a variety of subjects.
Answer: Usenet
User's News Network
Q4) Upstream bandwidth is also called ____________________ bandwidth.
Answer: upload
Page 4
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Chapter 3: Selling on the Web
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Sample Questions
Q1) The ____________________ of a firm include its customers, suppliers, employees, stockholders, neighbors, and the general public.
Answer: stakeholders
Q2) Although online banks let customers pay their bills electronically, most customers still receive their bills in the mail.
A)True
B)False
Answer: True
Q3) A key goal for the Web sites of many not-for-profit organizations is ____.
A)account aggregation
B)information dissemination
C)bill presentment
D)cannibalization
Answer: B
Q4) The set of characteristics that marketers use to group visitors is called ____________________ information.
Answer: demographic
Q5) The word portal means ____________________.
Answer: doorway
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Chapter 4: Marketing on the Web
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Sample Questions
Q1) Commerce in the physical world is called marketplace, while commerce in the information world is called ____________________.
Q2) The cost of acquiring a new customer is less than the cost of retaining one.
A)True
B)False
Q3) Customers who have completed several transactions and are aware of the company's policies regarding returns, credits, and pricing flexibility are in the ____________________ stage of their relationship with the company.
Q4) The first time that a particular visitor loads a Web site page is called a ____.
A)trial visit
B)fresh visit
C)repeat visit
D)page visit
Q5) Claritas built ____________________ to take advantage of people's tendency to live near other people with similar tastes and preferences.
Q6) Identify and describe the three techniques used by companies to arrange for other Web sites to display their banner ads.
Q7) A(n)____________________ is a Web site that helps people find things on the Web.
Page 6
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Chapter 5: Business-To-Business Activities: Improving Efficiency
and Reducing
Costs
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Sample Questions
Q1) A purchasing or logistics strategy that works this year may not work next year.
A)True
B)False
Q2) What are the advantages of using a value-added network?
Q3) In many companies, procurement staff need not have high levels of product knowledge to identify and evaluate appropriate suppliers.
A)True
B)False
Q4) ____ is the intentional collection, classification, and dissemination of information about a company, its products, and its processes.
A)Database management
B)Knowledge management
C)Data warehousing
D)Data mining
Q5) ____________________ processes include activities such as hiring, training, and evaluating employees; administering benefits; and complying with government record-keeping regulations.
Q6) MRO is the acronym for maintenance, repair, and ____________________.
Q7) List five advantages of using Internet technologies in supply chain management.
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Chapter 6: Social Networking, Mobile Commerce, and Online Auctions
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Sample Questions
Q1) In some cases, an English auction has a(n)____________________ bid, or reserve price.
Q2) ____________________ allows Web pages formatted in HTML to be displayed on devices with small screens.
Q3) Companies, called ____ take an item and create an online auction for that item, handle the transaction, and remit the balance of the proceeds after deducting a fee.
A)auction consignment services
B)liquidation brokers
C)sniping brokers
D)escrow services
Q4) Many colleges and universities now offer courses that use distance learning platforms such as Blackboard for student-instructor interaction.
A)True
B)False
Q5) Usenet ____________________ were message posting areas in which interested persons (primarily from the education and research communities)could discuss various topics.
Page 8
Q6) In 1999, Geocities was purchased by ____________________ for $5 billion.
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Chapter 7: The Environment of Electronic Commerce: Legal, Ethical, and Tax Issues
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Sample Questions
Q1) ____ occurs when owner information maintained by a public domain registrar is changed in the registrar's database to reflect a new owner's name and business address.
A)Trademark infringement
B)Product disparagement
C)Domain name ownership change
D)Signatory change
Q2) The most common examples of business-related intentional ____________________ involve defamation, misrepresentation, fraud, and theft of trade secrets.
Q3) Every kind of agreement or exchange between parties, no matter how simple, is a type of ____________________.
Q4) The concept of nexus is similar in many ways to the concept of ____________________ jurisdiction.
Q5) The name or part of that name that a business uses to identify itself is called a(n)____________________.
Q6) ____________________ taxes are levied by states and local governments on the personal property and real estate used in the business.
Page 9
Q7) Briefly discuss the application of import tariffs.
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Chapter 8: Web Server Hardware and Software
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Sample Questions
Q1) The job of a Web server is to process and respond to Web ____________________ requests that are sent using HTTP.
Q2) A(n)_________________________ is a piece of network hardware that monitors the workloads of servers attached to it and assigns incoming traffic to the server that has the most available capacity at that instant in time.
Q3) ____________________ servers are made up of small server computers on a single computer board with many of those boards installed into a rack-mounted frame.
Q4) The Internet connects many different types of computers running different types of operating system software.
A)True
B)False
Q5) A ____ is a Web page whose content is shaped by a program in response to user requests.
A)static page
B)stable page
C)dynamic page
D)moving file
Q6) Explain the difference between a dynamic Web page and a static Web page.
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Chapter 9: Electronic Commerce Software
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Sample Questions
Q1) ____ CSPs provide small business with an Internet connection, Web site creation tools, and little or no banner advertising clutter.
A)Mall-style
B)Store-style
C)List-style
D)Simple provider
Q2) The W3C defines ____ as software systems that support interoperable machine-to-machine interaction over a network.
A)business logic
B)Web services
C)dedicated hosting
D)application integration
Q3) All electronic commerce solutions must at least provide a catalog display, shopping cart capabilities, and transaction processing.
A)True
B)False
Q4) In some applications, ____________________ provide data feeds between two different companies.
Q5) What is the difference between a static catalog and a dynamic catalog?
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Chapter 10: Electronic Commerce Security
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Sample Questions
Q1) Apps that contain malware or that collect information from the mobile device and forward it to perpetrators are called a(n)____________________ app.
Q2) ActiveX controls run only on computers with ____ operating systems.
A)Windows
B)Linux
C)UNIX
D)Mac
Q3) ____ is pretending to be someone you are not or representing a Web site as an original when it is really a fake.
A)Hash coding
B)Spoofing
C)Cybersquatting
D)Warchalking
Q4) Message packets on the Internet travel a planned path from a source node to a destination node.
A)True
B)False
Q5) ____________________ cookies exists until the Web client ends the connection.
Q6) Describe the security dangers inherent in ActiveX controls.
Page 12
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Chapter 11: Payment Systems for Electronic Commerce
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Sample Questions
Q1) Smart cards are safer than conventional credit cards because the information stored on a smart card can be ____________________.
Q2) ____ electronic cash is electronic cash that cannot be traced back to the person who spent it.
A)Blank
B)Virtual
C)Anonymous
D)Insignificant
Q3) Although several companies have attempted to find a better way to do online payments, ____________________ has prevailed not only because it was an early entrant, but because it performed as well as any of its challengers.
Q4) A two-part lock provides anonymous security but signals when someone is attempting to double spend cash.
A)True
B)False
Q5) With a smart card, credit theft is much more difficult because the key to unlock the encrypted information is a(n)____________________.
Q6) What are the disadvantages of using paper checks?
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Chapter 12: Planning for Electronic Commerce
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Sample Questions
Q1) A successful business plan for an electronic commerce initiative should include activities that identify the initiative's specific objectives and link those objectives to business strategies.
A)True
B)False
Q2) In ____, an existing company that wants to launch an electronic commerce initiative joins external equity partners and operational partners that can offer the experience and skills needed to develop and scale up the project very rapidly.
A)partial outsourcing
B)change management
C)late outsourcing
D)fast venturing
Q3) The Web ____________________ designer must ensure that the Web pages on the site are visually appealing, easy to use, and make consistent use of graphics elements from page to page.
Q4) Operational partners are responsible for staffing the internal team.
A)True
B)False
Q5) Stock is sold to the public in an event called a(n)_________________________.
14
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