E-Commerce Law and Ethics Exam Preparation Guide
Course Introduction
E-Commerce Law and Ethics examines the legal frameworks and ethical considerations that govern online business activities. The course explores topics such as electronic contracts, digital signatures, intellectual property rights, consumer protection, privacy regulations, cybersecurity laws, and dispute resolution mechanisms in cyberspace. Students analyze real-world case studies to understand the application of law in e-commerce transactions and address emerging ethical challenges in digital trade, such as data handling, online fraud, and the responsibilities of e-businesses. By the end of the course, learners will be equipped to navigate the complex legal landscape of e-commerce and apply ethical reasoning to issues faced by the online marketplace.
Recommended Textbook
E Commerce 2018 14th Edition by Kenneth C. Laudon
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12 Chapters
1020 Verified Questions
1020 Flashcards
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Page 2
Chapter 1: The Revolution Is Just Beginning
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85 Verified Questions
85 Flashcards
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Sample Questions
Q1) Retail e-commerce in the United States is not expected to continue growing at double-digit growth rates in 2017-2018.
A)True
B)False
Answer: False
Q2) The Reinvention period of e-commerce is as much a sociological phenomenon as it is a technological or business phenomenon.
A)True
B)False
Answer: True
Q3) Which type of e-commerce is distinguished by the type of technology used in the transaction rather than by the nature of the market relationship?
A)consumer-to-consumer (C2C)
B)social e-commerce
C)mobile e-commerce
D)business-to-business (B2B)
Answer: C
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Chapter 2: E-Commerce Business Models and Concepts
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85 Verified Questions
85 Flashcards
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Sample Questions
Q1) Stickiness is an important attribute for which of the following revenue models?
A)advertising revenue model
B)subscription revenue model
C)transaction fee revenue model
D)affiliate revenue model
Answer: A
Q2) eBay uses all of the following business models except:
A)B2C market creator.
B)C2C market creator.
C)content provider.
D)e-commerce infrastructure provider.
Answer: C
Q3) ________ technologies are technologies that enable the incremental improvement of products and services.
A)Sustaining
B)Differentiating
C)Disruptive
D)Commodity
Answer: A
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Page 4
Chapter 3:
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Sample Questions
Q1) Where does TLS operate within TCP/IP?
A)between the Internet Layer and the Transport Layer
B)between the Transport Layer and the Application Layer
C)between the Network Interface Layer and the Transport Layer
D)between the Internet Layer and the Application Layer
Answer: B
Q2) Which of the following protocols enables the exchange of routing information among different autonomous systems on the Internet?
A)HTTP
B)BGP
C)FTP
D)SMTP
Answer: B
Q3) HTTP/2 is supported by almost all the leading web browsers.
A)True
B)False
Answer: True
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Page 5
Chapter
and Apps
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Sample Questions
Q1) What are widgets and how are they used? How do they differ from mashups?
Q2) Using prebuilt templates is typically one of the most inexpensive options when building an e-commerce site.
A)True
B)False
Q3) Which of the following is the most commonly used server-side scripting language?
A)Ruby on Rails
B)Django
C)PHP
D)Perl
Q4) Django is based on which of the following?
A)PHP
B)Python
C)Perl
D)Ruby on Rails
Q5) When developing an e-commerce presence, it is important to understand that the technology must drive the business, not the reverse.
A)True
B)False
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Chapter 5: E-Commerce Security and Payment Systems
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85 Flashcards
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Sample Questions
Q1) Apple Pay uses near field communication (NFC)chips.
A)True
B)False
Q2) Discuss and explain the various types of malicious code and how they work. Include the different types of viruses.
Q3) Which of the following is not a key factor for establishing e-commerce security?
A)data integrity
B)technology
C)organizational policies
D)laws and industry standards
Q4) Proxy servers are also known as:
A)firewalls.
B)application gateways.
C)dual home systems.
D)packet filters.
Q5) The easiest and least expensive way to prevent threats to system integrity is to install anti-virus software.
A)True
B)False
Q6) Why is it difficult to accurately estimate the actual amount of cybercrime?
Page 7
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Chapter 6: E-Commerce Marketing and Advertising Concepts
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85 Flashcards
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Sample Questions
Q1) Which of the following is based on the idea of complete price transparency in a perfect information marketplace?
A)the Law of One Price
B)dynamic pricing
C)price discrimination
D)versioning
Q2) What is the approximate Internet penetration rate for individuals that have attained less than a high-school education?
A)58%
B)68%
C)78%
D)88%
Q3) Regular in-app cookies can be shared between apps.
A)True
B)False
Q4) Ad blockers operate in a manner similar to which of the following?
A)anti-virus software
B)firewalls
C)Flash cookies
D)anonymous browsing
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Chapter 7: Social Mobile and Local Marketing
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Sample Questions
Q1) Which of the following is currently a small part of the online marketing universe, but is expected to triple over the next five years?
A)local marketing
B)location-based mobile marketing
C)mobile marketing
D)social marketing on Facebook
Q2) Which of the following refers to those forms of social sharing that occur off the major social networks, through alternative communication tools?
A)social density
B)dark social
C)amplification
D)engagement
Q3) It is expected that by 2021, m-commerce will account for more 50% of all e-commerce in the retail and travel industries.
A)True
B)False
Q4) Facebook does not sell display ads.
A)True
B)False
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Chapter 8: Ethical Social and Political Issues in E-Commerce
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Sample Questions
Q1) The Day of Action in July 2017 was a protest to proposed changes in regulations pertaining to which of the following?
A)fantasy sports
B)Internet sales taxes
C)Net neutrality
D)the online sale of prescription drugs
Q2) Section 230 of the Communications Decency Act (CDA)provides immunity for providers and users of interactive computer services (such as ISPs and websites)from being considered a publisher that might be liable for harmful content posted by others.
A)True
B)False
Q3) Google owns which of the following, whose data it can use to create what some refer to as super profiles?
A)Experian
B)Acxiom
C)TransUnion Corporation
D)DoubleClick
Q4) Describe the fantasy sport business and the issues it raises.
Q5) How is it possible to measure the strength of privacy policies?
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Chapter 9: Online Retailing and Services
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Sample Questions
Q1) All of the following statements about the online insurance industry are true except:
A)the Internet has lowered search costs, increased price comparison, and decreased prices to consumers for all forms of insurance.
B)websites of almost all the major firms provide the ability to obtain an online quote.
C)According to comScore, the online channel is consumers' preferred method for shopping for auto insurance policies.
D)the industry has been very successful in attracting visitors searching for information.
Q2) Which of the following is an on-demand service company focused on lodging?
A)Uber
B)Lyft
C)Airbnb
D)Task Rabbit
Q3) Why have so many online retailers had difficulty in achieving profits? How has this changed by 2017?
Q4) Discuss Amazon's future prospects. Do you think Amazon will ever be consistently profitable?
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Chapter 10: Online Content and Media
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Sample Questions
Q1) Cord cutters and cord shavers are shrinking the number of pay TV households yearly by approximately:
A)2%.
B)5%.
C)7%.
D)9%.
Q2) Which of the following has the highest share of the e-book market?
A)Amazon
B)Apple
C)Google
D)Barnes & Noble
Q3) What are e-sports, how do they make money, and why are advertisers attracted to it?
Q4) What is DRM and why is it used?
Q5) Which of the following native digital news sites is owned by AOL?
A)Vox
B)Vice
C)Reddit
D)Huffington Post
Q6) Describe the three basic revenue models for digital content delivery.
Page 12
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Chapter 11: Social Networks, Auctions, and Portals
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Sample Questions
Q1) Which of the following early leaders in social networking has been reinvented as a music-oriented social network?
A)Vevo
B)Myspace
C)Polyvore
D)Tumblr
Q2) Penny auctions don't require money to bid.
A)True
B)False
Q3) Which of the following is not one of the three defining characteristics of a portal?
A)commerce
B)content
C)auctions
D)navigation of the Web
Q4) Threatening negative feedback in return for a benefit is an example of:
A)feedback extortion.
B)offensive shill feedback.
C)defensive shill feedback.
D)sending spam.
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Chapter 12: B2b E-Commerce: Supply Chain Management and Collaborative
Commerce
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Sample Questions
Q1) Operating on a global scale is one goal of collaborative commerce.
A)True
B)False
Q2) A majority of B2B buyers worldwide now believe their mobile device is essential to their work. Which age-group had the highest percentage agreeing with this statement?
A)Millennials (ages 19-35)
B)Gen-Xers (ages 36-51)
C)Baby Boomers (ages 52 to 65)
D)those over 65
Q3) Analysts predict that B2B e-commerce in the United States will grow to approximately ________ by 2021.
A)$7.6 billion
B)$76 billion
C)$760 billion
D)$7.6 trillion
Q4) Identify and describe the major stages in the development of B2B commerce.
Q5) Why is B2B e-commerce seen as a potential revenue source for B2B firms?
Page 14
Q6) What does the term supply chain visibility refer to and what benefits does it bring?
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