E-Business Management
Midterm Exam
Course Introduction
E-Business Management explores the strategies, tools, and technologies essential for conducting business in the digital age. This course examines key concepts such as digital marketing, online business models, electronic payment systems, and customer relationship management in virtual environments. Students will analyze the impact of e-business on global commerce, supply chain operations, and organizational structures, and learn to formulate strategies for launching, managing, and optimizing web-based enterprises. Legal, ethical, and security issues related to e-business operations are also covered, equipping students with the knowledge to navigate the evolving digital marketplace.
Recommended Textbook
Management Information Systems Managing the Digital Firm 7thCanadian Edition by Kenneth
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15 Chapters
1728 Verified Questions
1728 Flashcards
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Chapter 1: Information Systems in Business Today
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108 Verified Questions
108 Flashcards
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Sample Questions
Q1) What does globalization have to do with management information systems in organizations?
Answer: The emergence of the Internet as a full-blown international communications system has drastically reduced the costs of operating and transacting on a global scale.Communication between a factory floor in Shanghai and a distribution centre in Vancouver,is now instant and virtually free.Customers can now shop in a worldwide marketplace,obtaining price and quality information reliably 24 hours a day.Firms producing goods and services on a global scale achieve extraordinary cost reductions by finding low-cost suppliers and managing production facilities in other countries.Internet service firms,such as Google and eBay,are able to replicate their business models and services in multiple countries without having to redesign their expensive fixed-cost information systems infra- structure.
Q2) Government and private sector standards are examples of complementary social assets required to optimize returns from IT investments.
A)True
B)False
Answer: True
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Chapter 2: How Businesses Use Information Systems
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114 Verified Questions
114 Flashcards
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Sample Questions
Q1) Decision-support systems use internal information as well as information from external sources.
A)True
B)False
Answer: True
Q2) You manage the IT department at a small startup Internet advertiser.You need to set up ?an inexpensive system that allows customers to see real-time statistics such as views and click-throughs about their current banner ads.Which type of system will most efficiently provide a solution?
A) CRM
B) enterprise system
C) extranet
D) intranet
Answer: C
Q3) Functional systems that support business processes within a single functional group,such as human resources,are being phased out in favor of cross-functional systems.
A)True
B)False Answer: True
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Chapter 3: Information Systems organizations and Strategy
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108 Verified Questions
108 Flashcards
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Sample Questions
Q1) You are consulting for a beverage distributor who is interested in determining the benefits it could achieve from implementing new information systems.What will you advise as the first step?
A) Identify the business ecosystem the distributor is in.
B) Implement a strategic transition to the new system.
C) Perform a strategic systems analysis.
D) Benchmark existing systems.
Answer: C
Q2) In a demonstration of network economics,the more people that use Adobe software and related products,the greater the value of the software.
A)True
B)False
Answer: True
Q3) From the point of view of economics,information systems technology can be viewed as a factor of production that can be substituted for traditional capital and labor.
A)True
B)False
Answer: True
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Chapter 4: Social ethical and Legal Issues in the Digital Firm
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105 Verified Questions
105 Flashcards
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Sample Questions
Q1) Which of the following adjusts copyright laws to the Internet age by making it illegal to circumvent technology-based protections of copyrighted materials?
A) Digital Millennium Copyright Act
B) Privacy Act
C) Freedom of Information Act
D) Electronic Communications Privacy Act
Q2) The introduction of new information technology has a
A) dampening effect on the discourse of business ethics.
B) ripple effect raising new ethical, social, and political issues.
C) beneficial effect for society as a whole, while raising dilemmas for consumers.
D) waterfall effect in raising ever more complex ethical issues.
Q3) The process in law-governed societies in which laws are known and understood and there is an ability to appeal to higher authorities to ensure that the laws are applied correctly is called
A) liability.
B) due process.
C) the courts of appeal.
D) accountability.
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6
Chapter 5: It Infrastructure and Emerging Technologies
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115 Flashcards
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Sample Questions
Q1) Which of the following statements about Linux is not true?
A) It plays a major role in the back office running local area networks.
B) It is available in free versions downloadable from the Internet.
C) It has garnered 80 percent of the server operating system market.
D) Linux applications are embedded in cell phones, smartphones, netbooks, and other handheld devices.
Q2) SaaS refers to
A) supplying online access over networks to storage devices and storage area network technology.
B) managing combinations of applications, networks, systems, storage, and security as well as providing Web site and systems performance monitoring to subscribers over the Internet.
C) hosting and managing access to software applications delivered over the Internet to clients on a subscription basis.
D) none of the above.
Q3) Law of Mass Digital Storage states that the amount of digital information is roughly doubling every year
A)True
B)False
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Chapter 6: Databases and Information Management
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Sample Questions
Q1) List at least three conditions that contribute to data redundancy and inconsistency.
Q2) The discovery and analysis of useful patterns and information from the World Wide Web is called ______________________.
A) Data mining
B) Web surfing
C) Web data
D) Web mining
Q3) Program-data dependence wastes storage resources and also leads to data inconsistency where the same attribute may have different values.
A)True
B)False
Q4) Which common database challenge is illustrated by a person receiving multiple copies of an L.L.Bean catalog,each addressed to a slightly different variation of his or her full name?
A) data normalization
B) data accuracy
C) data redundancy
D) data inconsistency
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Chapter 7: Telecommunications the Internet and Wireless Technology
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120 Verified Questions
120 Flashcards
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Sample Questions
Q1) The method of slicing digital messages into parcels,transmitting them along different communication paths,and reassembling them at their destinations is called
A) multiplexing.
B) packet switching.
C) packet routing.
D) ATM.
Q2) Web browser software requests Web pages from the Internet using which protocol?
A) URL
B) HTTP
C) DNS
D) HTML
Q3) _____________________ are strands of clear glass fibre,transmitting data as pulses of light generated by lasers.
A) Twisted pair wire
B) Coaxial cable
C) Fibre optic cable
D) Wireless transmission media
Q4) What is Web 3.0,and how do you think Web 3.0 developments could impact businesses?
Page 9
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Chapter 8: Securing Information Systems
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Sample Questions
Q1) ___________________________ focuses on how the company can restore business operations after a disaster strikes.
A) Disaster recovery planning
B) Business continuity planning
C) MIS audit
D) Risk assessment
Q2) A practice in which eavesdroppers drive by buildings or park outside and try to intercept wireless network traffic is referred to as ________.
Q3) ___________________________ ensure that computer hardware is physically secure and check for equipment malfunction.
A) Software controls
B) Hardware controls
C) Computer operations controls
D) Data security controls
Q4) PKI is the use of public key cryptography working with a(n)________.
Q5) Viruses can be spread through e-mail.
A)True
B)False
Q6) What are the security challenges faced by wireless networks?
Page 10
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Chapter 9: Enterprise Applications to Manage Supply
Chains and Respond to Customers
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117 Verified Questions
117 Flashcards
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Sample Questions
Q1) Which of the following is not a potential "switching cost"?
A) employee training
B) upgrading software
C) new hardware
D) new documentation
Q2) Customer relationship management applications dealing with the analysis of customer data to provide information for improving business performance best describes ________ applications.
A) operational CRM
B) analytical CRM
C) operational SCM
D) analytical SFA
Q3) A ________ is a method of interaction with a customer,such as telephone or customer service desk.
A) point of presence
B) touch point
C) sales point
D) client channel
Q4) ________ systems are based on a suite of software models used to support business activities across the firm.
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Chapter 10: E-Commerce: Digital Markets and Digital Goods
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119 Verified Questions
119 Flashcards
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Sample Questions
Q1) Podcasting allows subscribers to listen to live,streaming radio and other audio content.
A)True
B)False
Q2) "Knowledge increases exponentially" is a phrase with which we are all familiar.How does this concept apply to electronic business and the emergence of the digital firm? Support your contentions.
Q3) In general,the cost of hardware,software,and telecommunications for building and operating a Web site has fallen by over 50 percent since 2000.
A)True
B)False
Q4) Netflix's public announcement of a reward for a technology solution to its movie recommendation system is an example of A) prediction markets. B) behavioral targeting.
C) long-tail marketing. D) crowdsourcing.
Q5) __________________________ refers to the use of the Internet and the Web to transact business.
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Chapter 11: Managing Knowledge
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119 Verified Questions
119 Flashcards
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Sample Questions
Q1) What type of intelligent technique helped Procter & Gamble determine the most efficient methods for their trucks to deliver goods?
A) fuzzy logic
B) intelligent agents
C) genetic algorithms
D) none of the above
Q2) Process management refers to the set of business processes developed in an organization to create,store,transfer,and apply knowledge.
A)True
B)False
Q3) 3D printing today is used to create small objects such as hip replacements.
A)True
B)False
Q4) Expert systems capture the knowledge of skilled employees in the form of a set of rules in a software system that can be used by others in the organization.
A)True
B)False
Q5) Identify three important qualities or capabilities of knowledge work systems.
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Chapter 12: Enhancing Decision Making
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118 Verified Questions
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Sample Questions
Q1) Which of the following types of systems would be used to present senior marketing executives with in-depth information about customer retention,satisfaction,and quality performance?
A) CDSS
B) MIS
C) DSS
D) ESS
Q2) ________ are visual tools for presenting performance data in a BI system.
A) Dashboards and scorecards
B) Paramaterized reports
C) Reports and the drill-down feature
D) Scenarios and models
Q3) Backward sensitivity analysis software is used for goal seeking.
A)True
B)False
Q4) In their ________________________,managers act as the nerve centres of their organizations,receiving the most concrete,up-to-date information and redistributing it to those who need to be aware of it.
Q5) Describe MIS and DSS and differentiate between them.
Q6) The third stage in Simon's description of decision making is ________.
Page 14
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Chapter 13: Developing Information Systems
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Sample Questions
Q1) Object-oriented modeling is based on the concepts of A) objects and relationships.
B) classes and objects.
C) class and inheritance.
D) objects and inheritance.
Q2) Objects are grouped into hierarchies,and hierarchies into classes.
A)True
B)False
Q3) The idea that the achievement of quality control is an end in itself describes a main concept of
A) BPM.
B) BPR.
C) six sigma.
D) TQM.
Q4) A(n)________ is the model or blueprint for an information system solution and consists of all the specifications that will deliver the functions identified during systems analysis.
Q5) The oldest method for building information systems is prototyping. A)True
B)False
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Chapter 14: Project Management business Value and Managing Change
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Sample Questions
Q1) A planned series of related activities for achieving a specific business goal is called a(n)________.
Q2) The systems analyst is the catalyst for the entire change process and is responsible for making sure that everyone involved accepts the changes created by a new system.
A)True
B)False
Q3) What is the purpose of using a real options pricing model to estimate the potential value of an information systems project?
Q4) On average,private sector IT projects underestimated budget and delivery time of systems by ________ percent.
A) 30
B) 40
C) 50
D) 60
Q5) There are far more resources for systems projects than there are ideas.
A)True
B)False
Q6) The ________ is the part of the system that users interact with.
Page 16
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Chapter 15: Managing Global Systems
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Sample Questions
Q1) ________ systems support functions that are absolutely critical to the organization.
Q2) Of the following,which is not one of the three central principles recommended in this chapter for a firm organizing itself for international business?
A) Organize value-adding activities along lines of comparative advantage.
B) Establish a single office responsible for international systems and a global CIO position.
C) Disperse production and marketing to regional centers and establish a single center for world headquarters and strategic management.
D) Develop and operate systems units at each level of corporate activity-regional, national, and international.
Q3) To avoid the cost and uncertainty of moving information across national boundaries,most multinational firms have developed information systems within each European country.
A)True
B)False
Q4) Japanese consumers who only want to purchase products made in Japan are an example of cultural ________.
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