Digital Transformation in Business
Exam Answer Key
Course Introduction
Digital Transformation in Business explores how organizations leverage digital technologies to fundamentally change their operations, value propositions, and customer experiences. The course examines drivers of digital disruption, strategies for implementing technology-driven change, and the impact of innovations such as cloud computing, data analytics, artificial intelligence, and automation. Students will analyze case studies of successful and failed digital transformations, learn frameworks for managing organizational change, and develop skills for assessing technological trends and aligning them with business goals. Emphasis is placed on leadership challenges, cultural shifts, and the development of digital competencies necessary for sustainable competitive advantage in today's rapidly evolving business landscape.
Recommended Textbook
Information Technology for Management 10th Edition by Efraim Turban
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14 Chapters
1696 Verified Questions
1696 Flashcards
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Chapter 1: Doing Business in Digital Times
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118 Verified Questions
118 Flashcards
Source URL: https://quizplus.com/quiz/42836
Sample Questions
Q1) iTunes was a significant breakthrough that forever changed the music industry and the first representation of Apple's ________.
A)IT consumerization
B)Sustainable competitive advantage
C)Incompatibility with Windows
D)future outside its traditional computing product line
Answer: D
Q2) _________ is part of the strategic planning process where a firm identifies its strengths,weaknesses,opportunities,and threats.
Answer: SWOT Analysis
Q3) Enterprises use real-time data from tweets and sensors to gain insight into their customers' interests and preference.
A)True
B)False
Answer: True
Q4) Big data are what high-volume,mostly text data are called.
A)True
B)False Answer: True
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Chapter 2: Data Governance and IT Architecture Support
Long-Term Performance
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157 Verified Questions
157 Flashcards
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Sample Questions
Q1) On-premises data centers,virtualization,and cloud computing are types of IT infrastructures or computing systems.
A)True
B)False
Answer: False
Q2) Cisco's Unified Data Center (UDC)can _________.
A)significantly speed up integration and consolidation of data
B)eliminate data center costs
C)increase data security and complexity
D)run apps on mobile devices
Answer: A
Q3) ___________ has been processed,organized,or put into context so that it has meaning and value to the person receiving it.
Answer: Information
Q4) Cloud solutions typically require less bandwidth and place fewer demands on the organization's network or wide area network (WAN),reducing the risk of downtime.
A)True
B)False
Answer: False
4
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Chapter 3: Data Management, Big Data Analytics, and Records Management
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115 Verified Questions
115 Flashcards
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Sample Questions
Q1) Online transaction processing (OLTP)systems are designed to manage transaction data,which are volatile.
A)True
B)False
Answer: True
Q2) In order to help align business and BI strategies,each department identifies its targets,KPIs,and plans to achieve those targets.
A)True
B)False
Answer: False
Q3) Preprocessing text is needed before text mining to standardize it,correct misspelled words,and transform slang.
A)True
B)False
Answer: True
Q4) ___________ and judgment are needed to interpret the output of data analytics. Answer: Human expertise
Q5) A widely used big data processing platform is Apache ________. Answer: Hadoop
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Chapter 4: Networks for Efficient Operations and Sustainability
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153 Verified Questions
153 Flashcards
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Sample Questions
Q1) An intranet is a private,company-owned network that can be logged into remotely via the Internet.Typical users are suppliers,vendors,partners,or customers.
A)True
B)False
Q2) In most organizations today,when the ____________ goes down (crashes),it causes almost complete disruption of productivity or service,including lost sales,financial consequences,and inability to process payroll and inventory.
Q3) ___________ is the practice of managing data transfer to ensure a certain level of performance or QoS.
A)Data filtering
B)Packet filtering
C)Circuit switching
D)Traffic shaping
Q4) ________ is the method by which data are sent from one device to another via a network.
Q5) Three general types of mobile networks are WANS,WiMAX,and LANs.
A)True
B)False
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Chapter 5: Cybersecurity and Risk Management
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150 Verified Questions
150 Flashcards
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Sample Questions
Q1) While security threats from e-mail viruses and malware have been declining for years as e-mail security has improved,threats from __________ have increased considerably in recent years.
A)Software errors
B)Malicious employees
C)Social networks and cloud computing
D)Vendor sabotage
Q2) __________ are essential to the prevention and detection of occupation frauds
A)Anti-malware and firewalls
B)Internal audits and internal controls
C)Encryption and IDS
D)AUPs
Q3) Cyber-security experts warn that battling distributed denial-of-service and malware attacks has become part of everyday business for all organizations.
A)True
B)False
Q4) Robust data security is the responsibility of IT and data managers.
A)True
B)False
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Chapter 6: Attracting Buyers With Search, Semantic, and Recommendation Technology
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116 Verified Questions
116 Flashcards
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Sample Questions
Q1) Which is not a situation that limits the ability of recommendation engines?
A)Sparsity of information
B)Limited feature content
C)Underspecialization
D)New user
Q2) When SEO practices are combined with valuable content,websites become easier to find in search engines-and contribute brand awareness and brand loyalty.
A)True
B)False
Q3) ________ are designed to locate information based on the nature and meaning of Web content,not simple keyword matches
A)Crawler search engines
B)Information retrieval engines
C)Semantic search engines
D)Web directories
Q4) The ________ Web is,or will be,described by metadata,making it easier for a broad range of applications to identify and utilize data.
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Chapter 7: Mobile Technologies and Commerce
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97 Verified Questions
97 Flashcards
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Sample Questions
Q1) ________ facilitate(s)the transfer of data from one website app to another;and can be either proprietary or ________.
A)APIs;open source
B)AJAX;open source
C)Broadband;programmable
D)HTML;programmable
Q2) Describe three ways in which organizations could use blogs or microblogs as tools to improve business performance.
Q3) Many popular ________ are open source,which means that anyone can use them for free although there may be other terms and conditions placed on their use
Q4) Users are now able to rely on SNS privacy policies.
A)True
B)False
Q5) Yelp has a(n)________ that allows sites like Zillow.com to use Yelp's information when displaying information about homes and neighborhoods to prospective real estate customers.
Q6) A ________ agreement is a formal listing of the policies,liability limits,fees and user rights and responsibilities associated with using a particular service.
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Chapter 8: Retail, E-Commerce, and Mobile Commerce Technology
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139 Verified Questions
139 Flashcards
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Sample Questions
Q1) To take advantage of the growth of mobile device use,many retailers like Macy's are using mobile check-in strategies and partnering with companies like Shopkick and ____________ that use mobile apps to alert retailers when a customer is in their stores.
Q2) ________ refers to many different procurement methods that make use of an electronic venue for identifying,evaluating,selecting,negotiating and collaborating with suppliers.
Q3) Duplicating the Electronic Serial Number (ESM)of one phone and using it in a second phone is called ___________.This allows the perpetrator to have calls and other transactions billed to the original phone.
A)Phishing
B)Smishing
C)Cloning
D)Vishing
Q4) Digital dependents are the first generation to have grown up surrounded by digital devices and Internet connectivity.
A)True
B)False
Q5) What are short codes? Identify three business uses of short codes.
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Chapter 9: Effective and Efficient Business Functions
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144 Verified Questions
144 Flashcards
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Sample Questions
Q1) In deciding on advertising and other marketing efforts,managers need to know the profit contribution or profit margin,which is ________.
A)Net revenue - gross expenses
B)Sale price - cost of goods
C)Costs + revenue
D)Costs + net profit
Q2) Relying on informal processes of control is a factor that increases a company's exposure to fraud.
A)True
B)False
Q3) ________ data may be collected by sensors or RFID systems and interpreted in real time,or they can be stored in a database for future analysis.
Q4) Reservation systems used by airlines and for concert tickets sales are online transaction processing (OLTP)systems because data are processed as soon as transactions occur,in real time.
A)True
B)False
Q5) __________ is a language for the electronic communication of business data.
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Chapter 10: Strategic Technology and Enterprise Systems
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124 Verified Questions
124 Flashcards
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Sample Questions
Q1) When companies need to update mission critical computing systems,they often turn to ________ which integrate core business process and functions.
A)Legacy systems
B)Enterprise systems
C)Network solutions
D)Custom built software apps
Q2) Efficient,effective supply chains are fully dependent on SCM software,which depends on __________.
A)SaaS
B)ERP
C)up-to-date and accurate data
D)RFID
Q3) As global supply chains become more complex and expansive,companies want to leverage analytics that produce insights to improve customer service and reduce costs and risk.
A)True
B)False
Q4) An ERP interfaces with legacy applications through a(n)__________ layer.
Q5) ERP success depends on several key factors being met.List three key factors.
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Chapter 11: Data Visualization and Geographic Information Systems
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87 Verified Questions
87 Flashcards
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Sample Questions
Q1) Enterprise ________ apps for Androids,Apple iPads,and Blackberry Playbooks are replacing static business reports with real-time data,analytics,and interactive reporting tools.
Q2) Mashup technology enables the building of complex queries by nonexperts with a drag-and-drop query building tool.
A)True
B)False
Q3) Each field in any data source has an associated data type,such as string or numeric.
A)True
B)False
Q4) ________ are the single best way our brain processes information.
Q5) Data that are organized by zip code only can reveal customers' habits and be used to map competitors' actions.
A)True
B)False
Q6) ________ connect disparate data sources and feeds to display on the dashboard.The alternative is for users or IT to manually enter data to the dashboard.
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Q7) Tag clouds represent the relative ________ of words and terms by their sizes.
Chapter 12: IT Strategy and Balanced Scorecard
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113 Verified Questions
113 Flashcards
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Sample Questions
Q1) Why should all terms of a service level agreement (SLA)be specified in writing? What needs to be done before signing an SLA?
Q2) The steering committee consists of senior managers and directors who establish IT priorities and ensure the IT department is meeting the needs of the enterprise.
A)True
B)False
Q3) Risks associated with outsourcing include shirking when the vendor develops a strategic application for a client and then uses it for other clients.
A)True
B)False
Q4) The BSC method is "balanced" because it relies on both leading and lagging financial measures.
A)True
B)False
Q5) A company can outsource the work,but not the responsibility for it.
A)True
B)False
Q6) _________ refers to systems development that is done by a third party or vendor.
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Chapter 13: Project Management and SDLC
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103 Verified Questions
103 Flashcards
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Sample Questions
Q1) Monitoring and control processes should occur _________ while the project work is being executed.
A)weekly or bi-weekly
B)continuously and continually
C)monthly
D)at each milestone
Q2) Project managers must manage the __________,which consists of all tasks that must start and finish on schedule or the project will be delayed unless corrective action is taken.
A)Over allocation
B)Critical path
C)Triple constraints
D)Scope creep
Q3) The __________ is the traditional systems development method used by organizations for large IT projects such as IT infrastructure.
A)Prototyping method
B)System development life cycle
C)Critical path method
D)Sourcing method
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Chapter 14: Ethical Risks and Responsibilities of IT
Innovations
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80 Verified Questions
80 Flashcards
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Sample Questions
Q1) ________ is a claim made by an injured party against an employer who knew or should have known about an employee's background that indicates a dangerous or untrustworthy character.
A)Civil rights
B)Protected class
C)Genome
D)Negligent hiring
Q2) The convergence of several technologies is blurring the digital and physical worlds.These converging technologies include each of the following except ________. A)greater bandwidth
B)explosion of connected M2M devices and IoT
C)expanding software-defined networking
D)increased use of real-time analytics
Q3) Canadian Tire enabled its credit card business to create psychological profiles of its cardholders that were built using alarmingly precise correlations.
A)True
B)False
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