Business Administration
Test Questions
Course Introduction
Business Administration is a multidisciplinary field that equips students with foundational knowledge and practical skills for managing organizations and leading teams. The course covers key topics such as management principles, organizational behavior, marketing, finance, operations, and strategic planning. Students learn how to analyze business problems, make informed decisions, and develop effective business strategies in a rapidly changing global environment. Emphasis is placed on leadership, communication, ethics, and the integration of technology in business operations, preparing graduates to succeed in diverse professional roles or entrepreneurial ventures.
Recommended Textbook
Retailing Management 4th Canadian Edition by Michael Levy
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15 Chapters
1641 Verified Questions
1641 Flashcards
Source URL: https://quizplus.com/study-set/3118
Page 2
Chapter 1: Introduction to the World of Retailing
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80 Verified Questions
80 Flashcards
Source URL: https://quizplus.com/quiz/61817
Sample Questions
Q1) Which of the following is not a part of the retail mix for a furniture store?
A) Competitive response
B) Furniture assortments
C) The location of the store
D) Store credit card
E) Television commercials
Answer: A
Q2) Which business activities are undertaken by retailers?
A) Purchasing goods and services
B) Developing management information systems
C) Raising capital
D) Managing a sales force
E) All answers provided are correct.
Answer: E
Q3) List the four functions performed by retailers.
Answer: The four functions performed by retailers are (1)providing an assortment of products and services,(2)breaking bulk,(3)holding inventory,and (4)providing service and services.
Q4) A(n)_____ is a business that sells products and services to ultimate consumers.
Answer: retailer
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Chapter 2: Types of Retailers
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104 Verified Questions
104 Flashcards
Source URL: https://quizplus.com/quiz/61810
Sample Questions
Q1) The spawning of new categories and retailers from supercentres to the Internet best demonstrates the:
A) growing diversity of retail formats
B) necessity to focus on competition
C) necessity to go global with domestic retailers
D) need for training and development programs
E) tremendous need for better customer services
Answer: A
Q2) Rona and Home Depot are both category specialists for the home improvement industry.This means the stores:
A) offer their customers narrow breadth and depth
B) use quick-response inventory management systems
C) have excellent after-the-sale service
D) appeal to the mature consumers
E) offer a narrow but deep assortment of merchandise
Answer: E
Q3) ______________ offer an inconsistent assortment of brand-name,fashion-oriented soft goods at low prices.
Answer: Off-price retailers
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Page 4
Chapter 3: Customer Buying Behaviour
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60 Verified Questions
60 Flashcards
Source URL: https://quizplus.com/quiz/61809
Sample Questions
Q1) Which of the following is an example of a subculture in Canada?
A) Asians
B) Westerners
C) Acadians
D) Chinese
E) All of these
Answer: E
Q2) Many department stores have teen boards to help the retailer understand the fashions and fads of teens.This teen board acts as a ____________________ for other teens to emulate.
A) culture
B) family
C) reference group
D) peer group
E) subculture
Answer: C
Q3) What segmentation method would a national retail chain use to sell paints custom designed for the various regions of the Canada?
Answer: Geographic
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Page 5
Chapter 4: Retail Market Strategy
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120 Verified Questions
120 Flashcards
Source URL: https://quizplus.com/quiz/61808
Sample Questions
Q1) Since Walmart has an efficient distribution and information system,it is able to offer _____________ to its customers.
A) a greater depth of merchandise
B) better customer service
C) better locations
D) complementary services and merchandise
E) lower prices
Q2) A dry cleaner can develop a sustainable competitive advantage by:
A) securing a good location
B) developing a customer database to offer special promotions
C) developing a coupon offering with some of the local department stores
D) develop a patented chemical that removes wine stains without harming the fabric
E) doing all of these
Q3) Which of the following can be considered a barrier to entry in a market?
A) A maturing market
B) Bad customer service
C) Few competitors
D) Good economic conditions
E) No available good locations
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Page 6
Chapter 5: Retail Locations Strategytrade Area Decisions and
Site Assessment
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160 Verified Questions
160 Flashcards
Source URL: https://quizplus.com/quiz/61807
Sample Questions
Q1) Why did suburban shopping centres grow between the 1950s and 1980s?
Q2) What should a retail analyst consider when assessing overall demand for a particular region or trade area?
Q3) A number of complementary analytical methods are used to estimate the demand for a new store.One of the most widely used techniques is known as the analogue approach.Discuss the 4-steps that one would undertake using the analogue method.
Q4) Products that consumers are not willing to spend an effort to evaluate prior to purchase are called ________________.
Q5) What are the two main configurations of shopping centres?
Q6) Maria likes to shop at the region's largest retailer of silk flowers and plants.Since neither the prices nor the assortments of the silk flowers and plants can be beat,people come from a hundred miles away just to shop there.This retailer of silk flowers and plants would be described as a/an ________________ store.
Q7) Discuss why outlet centres are declining as a consumer preferred place to shop.
Q8) The ________________ of a site is the ease with which a customer may get into and out of it.
Q9) What are three methods of estimating demand for a new store?
Q10) What is the difference between road pattern and road condition? Page 7
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Page 8
Chapter 6: Store Design, layout, and Visual Merchandising Strategy
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107 Verified Questions
107 Flashcards
Source URL: https://quizplus.com/quiz/61806
Sample Questions
Q1) ___________ are located on aisles and are designed primarily to get customers' attention and bring them into a department.
A) End caps
B) Gondola displays
C) Freestanding fixtures
D) Point-of-sale areas
E) Consumer motivators
Q2) A diagram created from photographs,computer output,or artists' rendering that illustrate exactly where every SKU should be placed is called a(n)___________.
Q3) _____________ is used when retailers offer a limited number of predetermined price points within a classification.
A) Flexible pricing
B) Price lining
C) Price presentation
D) Competitive pricing
E) Price limiting
Q4) What type of presentation technique helps retailers effectively organize merchandise to follow the eye's natural movement?
Page 9
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Chapter 7: International Retailing Strategy
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43 Verified Questions
43 Flashcards
Source URL: https://quizplus.com/quiz/61805
Sample Questions
Q1) A characteristic of retailers which have successfully exploited international growth opportunities is:
A) adaptability
B) large staff
C) government connections
D) risk-taking
E) diversification
Q2) Why is international expansion risky for retailers?
Q3) Which of the following would discourage retailers from entering foreign markets?
A) Trade agreements (e.g. NAFTA)
B) Aggressive competition
C) Younger populations
D) Growing numbers of middle-class consumers
E) Favourable operating costs
Q4) What are the main differences between a "global" and a "multinational" strategy?
Q5) The majority of the largest global retailers are involved in the ____________ sector.
Q6) What foreign market entry methods are available to retailers when expanding?
Q7) ________________ prompted American big-box retailers and category killers to expand into Canada.
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Chapter 8: Financial Strategy
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109 Verified Questions
109 Flashcards
Source URL: https://quizplus.com/quiz/61804
Sample Questions
Q1) The strategic profit model is a method for summa?rizing the factors found in the income statement and balance sheet that affect a firm's financial performance as mea?sured by _____________________.
A) cost of goods sold
B) inventory turnover
C) gross margin
D) return on equity
E) return on assets
Q2) What are costs incurred in the normal course of doing business?
A) Expenses
B) Vendor allowances
C) Margins
D) Revenues
E) None of these
Q3) The _____________ summarizes the financial performance of a firm for a period of time.
Q4) Why is it considered more useful to express net profit after taxes have been subtracted rather than before?
Q5) How do retailers ease the financial strain caused by accounts receivable?
Q6) What are the most important current liabilities?
Page 11
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Chapter 9: Information Systems and Supply Chain Management
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105 Verified Questions
105 Flashcards
Source URL: https://quizplus.com/quiz/61803
Sample Questions
Q1) How do retailers and vendors ensure that information that passes back and forth between retailers and vendors is secure?
A) Paper hard copies are sent to one another for comparison to be certain that the information is accurate.
B) Suppliers, customers, and new clients all have a form of access to information.
C) With a high level of planning, implementation and control of the flow of information, the information will be secure.
D) There is an element of trust that is necessary in doing business with one another.
E) The system ensures that the information received has not been tampered with by ensuring that the communication is both authentic and authorized.
Q2) Which of the following is not a benefit of a QR system?
A) Reduced lead time
B) Increased product availability
C) Lower inventory investment
D) Better assortments
E) Reduced logistics expenses
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12
Chapter 10: Merchandise Management
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79 Verified Questions
79 Flashcards
Source URL: https://quizplus.com/quiz/61816
Sample Questions
Q1) What is the process by which a retailer attempts to offer the right quantity of the right merchandise at the right time while meeting the company's financial goals?
A) Category management
B) Quick response inventory management
C) Merchandise management
D) Inventory control
E) Materials procurement and handling
Q2) Shrinkage can:
A) be inventory's recorded value based on merchandise bought and received
B) be inventory reduction caused by poor bookkeeping
C) be physical inventory in stores and distribution
D) not be caused by shoplifting
E) not be caused by damaged goods
Q3) Compare and contrast broad and shallow assortment planning with that of narrow and deep assortment planning.
Q4) When a buyer is _________________,it means she's running out of stock on particular sizes.
Q5) _______________ is the number of different merchandising categories within a store or department.
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Chapter 11: Buying Strategies
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111 Verified Questions
111 Flashcards
Source URL: https://quizplus.com/quiz/61815
Sample Questions
Q1) When making a decision about global sourcing,which of the following would be a cost consideration?
A) Vendor employees' working conditions
B) Vendor negotiation fees
C) Retailer inventory carrying costs
D) Vendor factory standards
E) Retailer's differentiation from competitors
Q2) Bianca starts college in the fall and her parents want to buy her a computer as a graduation gift.She has researched the different brands of computers,and knows the price differences for the components she desires in her new PC.Being price-sensitive,she is aware of an inexpensive Korean-made computer,but she worries it may be of lower quality.Bianca is dealing with:
A) commitment credibility
B) foreign currency fluctuations
C) supply and demand discrepancies
D) a country-of-origin effect
E) a problem with free trade zones
Q3) What are some of the drawbacks of using private-label brands?
Q4) Why would a retailer want to buy from vendors of manufacturer brands?
Q5) Why should retailers be interested in reducing tariffs?
Page 14
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Chapter 12: Retail Pricing
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131 Verified Questions
131 Flashcards
Source URL: https://quizplus.com/quiz/181989
Sample Questions
Q1) ___________________ is a set of algorithms that monitors merchandise sales,promotions,competitors' actions,and other factors to determine the optimal (most profitable)price and timing for merchandising activities,especially markdowns.
Q2) A retail store that offered its customers continuous stable prices,as opposed to the lowest prices available in the market is using a(n)_____________ strategy.
A) low price guarantee
B) penetration pricing
C) EDLP
D) price skimming
E) high/low pricing
Q3) A retailer generally may sell merchandise at any price so long as the motive isn't to destroy _____________.
Q4) If planned net sales equal $140,000 and estimated cost of goods sold equals $53,200,what is the maintained markup percentage?
Q5) Name five examples of second-degree price discrimination strategies.
Q6) How can a retailer reduce price competition?
Q7) ___________ is the relationship of what you get to what you have to pay for it.
Q8) What are two problems associated with variable pricing?
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Chapter 13: Human Resource Management and Staff Training Issues
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151 Verified Questions
151 Flashcards
Source URL: https://quizplus.com/quiz/61813
Sample Questions
Q1) Sally works at a regional department store.Due to her artistic skills,she is responsible for creating floor and window displays.This is all she does at the store.This is an example of:
A) decentralization
B) specialization
C) authority
D) centralization
E) unity of tasks
Q2) What is the result of hiring part-time inexperienced employees?
A) sales increase
B) better customer loyalty
C) more extensive employee feedback
D) high turnover
E) higher labour expenses
Q3) Which of the following would be inappropriate to ask at an interview?
A) Why do you want to leave your present job?
B) What is your date of birth?
C) How did you spend summers during college?
D) What kind of people do you find it difficult to work with?
E) What would you do with someone on your job made a racial slur?
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Chapter 14: Building Customer Loyalty: Customer
Relationship Management and Service Strategies
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185 Verified Questions
185 Flashcards
Source URL: https://quizplus.com/quiz/61812
Sample Questions
Q1) By using a(n)____________,a shopper can order merchandise not available in the store.
Q2) Which of the following can increase a retailer's actual service performance rather than customer's perspective of service?
A) Communication
B) Performance
C) Standards
D) Knowledge
E) Delivery
Q3) What are the four activities of CRM that turn customer data into customer loyalty?
Q4) Why would a customer be satisfied sometimes with a low level of customer service and other times with a high level of service?
Q5) What can be done in a retail firm to reduce the communication gap?
Q6) Discuss the five cues/customer service characteristics that customers use to assess customer service quality.
Q7) Why are frequent shopper programs either tiered or offer choices to motivate customers to increase the level of purchases?
Page 17
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Chapter 15: Appealing to the Customer: Retail Communication Mix
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96 Verified Questions
96 Flashcards
Source URL: https://quizplus.com/quiz/61811
Sample Questions
Q1) Marginal analysis method of communication budget setting is based on:
A) Determining the specific tasks for accomplishing the communication objectives
B) The marketing principles of the product life cycle-and where your product/category is currently operating
C) Setting the communication budget as a fixed percentage of forecast sales
D) The economic principle that firms should increase communication expenditures so long as each additional dollar spent generates more than a dollar of additional contribution
E) None of these
Q2) Who would be in the target audience for publicity generated when a hobby store donated $1,000 in art supplies to a local school system?
Q3) What is the objective and task method?
Q4) A measure used to compare the value of advertising media is
Q5) How does a strong brand image enable retailers to increase their margins?
Q6) What are the disadvantages associated with using the percentage-of-sales method for establishing a retail communication budget?
Q8) How can brands benefit the consumer? Page 18
Q7) What are the long-term and short term effects of communication programs?
Q9) How can frequency for Internet advertising be assessed?
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Page 19