VOICES OF
Podcast Toolkit Our new audio podcast, “Voices of PVA,” will be launching on September 22, 2026! “Voices of PVA,” a name selected by future listeners, will be the definitive voice of PVA and on life with a spinal cord injury or disease (SCI/D). The podcast will be hosted by U.S. Navy SEAL veteran, Paralympian, and Editor-in-Chief of Paraplegia News (PN) magazine, Al Kovach Jr. — alongside journalist and PVA staff member Chad Stewart. The two will be delivering key insights from veterans with SCI/D, policy leaders, caregivers, researchers, and more who’ve navigated it all. Episodes will drop every other week. PVA’s Marketing & Communications Department compiled this toolkit with promotional materials to help PVA Chapters, members, and staff support the launch of this exciting new effort. These materials can be used as early as Monday, August 17, 2026, until any updated resources are provided. We ask that you please keep PVA’s podcast top of mind and to plug it into your conversations and presentations whenever possible. This toolkit provides ready-to-use language, promotional ideas, and guidance including: 1. Details about “Voices of PVA;” 2. Podcast Talking Points; 3. Six Ways to Get the Word Out; and 4. Sample Social Media Posts and Graphics. We hope you enjoy the “Voices of PVA” podcast and can’t wait to hear your thoughts! Sincerely, PVA’s Marketing and Communications Team P.S. If you have any questions or concerns about the podcast itself, episode topics, and special guests please contact Chad Stewart at ChadS@PVA.org or Oname Thompson, Director of Marketing & Communications at OnameT@PVA.org. For questions about digital items, please reach out to Elisa Lerner, Director of Digital Communications & Marketing at ElisaL@PVA.org.
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“Voices of PVA”
Podcast Toolkit
Details about Podcast Paralyzed Veterans of America will launch the “Voices of PVA” podcast, a new audio-only broadcast sharing stories, expertise, and conversations important to veterans with spinal cord injuries and diseases, their families, caregivers, and the broader disability community. The podcast will launch on September 22, 2026, and episodes will be released every other week. Each episode takes listeners inside healthcare issues, legislative developments, adaptive sports journeys, personal experiences, and community connections that shape the lives of veterans living with SCI/D. Whether listeners are new to the SCI/D community, longtime advocates, or connected to someone living with a disability, the podcast is designed to provide practical insight and a deeper connection to the issues that matter. Everyone can learn from listening to the “Voices of PVA” podcast and spreading the word is key. We need your help to ensure that this podcast reaches the people who will benefit from it most.
Podcast Talking Points ✭ “Voices of PVA” is a new podcast produced by Paralyzed Veterans of America. ✭ New episodes will be released every other week beginning September 22, 2026. ✭ The podcast will bring listeners closer to the people, experiences, and issues impacted by spinal cord injuries and diseases, like MS or ALS. ✭ The “Voices of PVA” podcast will center on the lived experiences and perspectives of veterans, family members, caregivers, advocates, and subject-matter experts. ✭ Episodes will explore everything from advocacy, accessibility and adaptive sports to caregiving, healthcare medical research, and personal stories. ✭ Listeners will be able to hear the podcast on all major podcast platforms, like Spotify and Apple, as well as learn about the podcast at PVA.org/VoicesOfPVA. ✭ Listeners can also subscribe to the PVA Substack at substack.com/@PVA1946 to get updates when new episodes are released. Substack is a platform that lets you sign up for updates directly to your email from the voices you care about most. ✭ PVA members, Chapters, and staff are strongly encouraged to support the podcast by listening, subscribing, rating, and sharing episodes. ✭ Every share helps introduce new audiences to PVA, its mission, and the experiences of the SCI/D and disability communities.
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“Voices of PVA”
Podcast Toolkit
Six Ways to Get the Word Out The more people who share the “Voices of PVA” podcast, the more veterans, caregivers, and advocates it reaches. PVA Chapters 1. Share podcast posts on Chapter social media accounts 2. Include podcast page, announcements, and episodes in Chapter newsletters 3. Utilize the #VoicesOfPVA hashtag whenever relevant on Chapter social media accounts. 4. Identify PVA members with compelling stories, local experiences, or expertise, and encourage members to share podcast topics 5. Connect relevant episodes to Chapter programs, events, and community activities 6. Share locally relevant episodes with community partners and media contacts PVA Members 1. Listen to, subscribe to, and rate the podcast on your preferred platform 2. Direct family, friends, and fellow veterans to the podcast page at PVA.org/VoicesOfPVA to listen and share episodes 3. Subscribe to the PVA Substack for new episode updates directly to your email 4. Share PVA’s podcast posts from personal social media accounts (see samples below) 5. Comment on and engage with social media posts from personal social media accounts, utilizing the hashtag #VoicesOfPVA PVA Staff 1. Listen to, subscribe to, and rate the podcast on your preferred platform 2. Subscribe to the PVA Substack for new episode updates directly to your email 3. Share and engage with podcast content through your professional networks, like LinkedIn, using the #VoicesOfPVA hashtag when relevant 4. Include relevant episodes in presentations, outreach, or follow-up materials 5. Volunteer or nominate a colleague, partner, member, and/or caregiver as a guest 6. Encourage partners, sponsors, donors, and stakeholders to amplify episodes
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“Voices of PVA”
Podcast Toolkit
Sample Social Media Posts and Graphics To ensure PVA speaks with one voice, we encourage you to use the sample social media posts and graphics below, as well as to share them on your social media accounts. Please note: 1. Use the recommended copy below and update the highlighted sections with details specific to personalize the post. 2. Tag PVA with the appropriate handle, #VoicesOfPVA hashtag, and links below. 3. Pair your post with the graphics available here. 4. Use the recommended copy below when resharing PVA’s posts about the podcast. Handles
Hashtag
Links
Facebook: @ParalyzedVeterans
#VoicesOfPVA
PVA.org/VoicesOfPVA
Instagram: @pva1946 LinkedIn: @Paralyzed Veterans of America X (formerly Twitter): @PVA1946 Substack: @PVA1946
Sample Social Media Posts Pre-Launch (before September 22, 2026) As a [PVA member/staff member/Chapter/supporter], [I’m/ we’re] excited to share that [@tag PVA using the handle above] is launching a new podcast! Premiering September 22, #VoicesOfPVA will bring listeners inside the spinal cord injury and disease (SCI/D) community, and [I’m/ we’re] especially excited for [honest conversations/inspiring journeys/expert insights/other reasons]. Join [me/us] in subscribing so we can be among the first to listen: substack.com/@pva1946 ALT: Graphic with a PVA logo in the top left and a red banner below with text “New Podcast!” To the right, a large, stylized graphic of a microphone is rendered in a dark blue halftone dot pattern. On the left, a light blue soundwave graphic sits above the title “VOICES OF PVA” in bold, dark blue capital letters, set against a white background with a subtle blue dot gradient.
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“Voices of PVA”
Podcast Toolkit
Sample Social Media Posts Post Launch (on or after September 22, 2026): [I/We] just listened to the [FIRST/latest] episode of [@tag PVA using the handle above]’s PVA’s new podcast, #VoicesOfPVA, and [I/we learned so much / it really made me/us think / I’m/we’re already looking forward to the next one / other reaction]! Hosts Al Kovach and Chad Stewart discussed [describe the episode in your own words—e.g., mention the topic or guest], and [my/ our] favorite part was [share a favorite moment or takeaway]. Listen now: PVA.org/VoicesOfPVA ALT: Graphic with a PVA logo in the top left and a red banner below with text “New Episode!” To the right, a large, stylized graphic of a microphone is rendered in a dark blue halftone dot pattern. On the left, a light blue soundwave graphic sits above the title “VOICES OF PVA” in bold, dark blue capital letters, set against a white background with a subtle blue dot gradient.
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Questions and Contact Information Chad Stewart Associate Director of Content ChadS@PVA.org
Oname Thompson Director of Marketing & Communications OnameT@PVA.org
Elisa Lerner Director of Digital Communications & Marketing ElisaL@PVA.org
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