Your Campaign Products are Here! As we approach the halfway mark of 2023, optometry practices are presented with an important opportunity.
With consumers looking to save money, practices that can effectively communicate their value while maintaining quality will be the ones that stand out. Research commissioned by ProVision has shown that consumers are willing to shop around – even looking beyond their health fund's preferred optometrists. Our research has also confirmed that range size is a crucial consideration for customers looking to switch optometrists in 2023.
This campaign period, we’re encouraging practices get on the front foot and communicate the incredible range, value and quality available through independent optometry – and we’ve created two exciting campaigns to drive home the message.
Please take a moment to explore the amazing range of email, social and web assets available to complement your point-of-sale marketing. There are also a number SMS messages to stagger throughout the May - July period, and Google Display ads to help drive online bookings. Questions? Contact the ProVision marketing team at marketing@provision.com.au or via Livechat with any questions on implementing a successful campaign.
Ready to start ordering? Head over to ProMarket at http://xm.direct1.com.au/provision