Dear Readers, Let us introduce you to Western Spirits, a Kentucky-based beverage company known for brands that emphasize craft, strong value, and wide national distribution. This feature teases an inside look at their core labels including Bird Dog Whiskey, Calumet Farm Bourbon, Sam Houston, and 20G.
Take a peek into the height of beverage trade show season, spotlighting some of the largest and most influential events currently shaping the industry landscape. Readers are invited behind the scenes with Hala Shamas, owner of Sipsy’s Liquor Stores in Los Angeles, and are introduced to the Give Back Wine Group through its TheoLeo wines and related philanthropic efforts.
PR%F the Magazine positions itself as “Everything Beverage” and is aligned as a partner with PR%F Awards 2026 - the only spirits, wine, and beverage competition in which every judge is an active beverage buyer from across the United States. This buyer-only judging panel underscores a focus on real-world purchasing power.