2027
Media Kit
Trailer Magazine connects trailer manufacturers and suppliers with fleet operators and transport professionals through specialist coverage of equipment, components, regulation, technology and business developments.
Brand Promises
Best exposure to decision makers
Best content that showcases you
Our print and digital publications have a proven database of engaged decision makers, with our content designed to be of interest to buyers in your targeted industry. They trust our publications and turn to us for the latest industry news, insights and developments, using that information to guide their purchasing decisions.
Our team of professional editors and journalists are industry experts, immersed in the latest trends, announcements and developments that help shape the national and global sectors. They work with our advertisers to craft original, insightful content that our audience will want to engage with.
The best external marketing department you’ll ever have With nearly 30 years of B2B marketing experience, you can trust our team to provide marketing services that deliver results. From content through to design and campaign delivery, we make it easy for you to leverage our knowledge and experience to develop unique campaigns that best showcase your business.
Audience snapshot
161.8K+ Monthly exposure opportunities for 12month partners
7.5K+
14.4K+
26.9%
8.6%
Magazine circulation
Enewsletter open rate
28K+
Average monthly page views
Enewsletter circulation
Enewsletter click rate
10.3K+ Social followers
Magazine circulation includes hard copies, pass on rate, event distribution and digital edition reads.
Trailer Magazine engages key decision makers with content that keeps professionals up to date with industry developments and supports purchasing decisions. We continually update our audience and track audience behaviour to deliver relevant, high-value content for our readers. Readership Executive
42.7%
Operations
26.9%
Mid-level Manager
18.1%
Sales/Marketing
10.0%
Finance
1.1%
Procurement
1.2%
Geography VIC
21.8%
NSW
32.4%
QLD
29.9%
SA
6.9%
WA
5.4%
Other
3.6%
A sample selection of our audience
Ausway Transport (TM0226 pg24-25)
GLW Freight Management (TM0626 pg24-25)
FBT Transwest (TM0826 pg20-21)
Arrow Transport (TM0926 pg28-29)
Companies most engaged with our content include:
Roles our readers perform include:
Border Express
Barker Trailers
CEO
Executive Chairman
Centurion
Bruce Rock Engineering
Managing Director
Linehaul Manager
DHL Express
Byford Equipment
Owner
Fleet Engineering Manager
DP World
Freighter Group
General Manager
Fleet Supervisor
Followmont Transport
Haulmark Trailers
Director – Fleet
National Operations Manager
Lindsay Australia
Holmwood Highgate
Director – Logistics
Head of Sales
Linfox
Krueger Transport Equipment
Transport Operations
Administration Manager
Qube
The Drake Group
Chief Logistics Officer
Owner Operator
SCT Group
Tuff Trailers
State Manager
Chief Financial Officer
Toll Group
Vawdrey
Marketing Manager
Compliance Managers
CRT News powered by Prime Mover, Trailer and PowerTorque Since 2010, CRT News has been keeping the commercial road transport sector informed, connected, and ahead of the curve. By drawing on the authority of Prime Mover, Trailer and PowerTorque. CRT News delivers the best of both worlds in one powerful, twice weekly enewsletter – making it the go-to digital resource for decision makers across the truck, trailer and tech industry. Whether you’re looking to launch a new product, build brand awareness, or align with trusted industry reporting, CRT News provides unmatched visibility in Australia’s commercial road transport market.
Powerful Audience
14,486+ Subscribers
Engaged Readership
Proven Visibility
26.9% 8.6%
132,000+
Enewsletter open rate
Enewsletter click rate
Monthly exposures for enews advertisers
Consistent Frequency
Twice Weekly Keeps your brand front of mind
One trusted source. Three leading brands. Endless opportunities to connect.
Content : the foundation of B2B marketing In the age of AI, buyers don’t discover brands through advertising alone – they find them through content that educates, builds trust and showcases proof.
Buyers conduct 80% of research before speaking to suppliers
This research is increasingly being done through AI
AI preferences content from trusted media over company websites
In 2027, campaigns that create impact will start with great content
* http://brixongroup.com/en/the-modern-b2b-buying-journey-why-buyers-complete-80-of-their-journey-alone-and-how-you-can-still-remain-visible ** https://searchengineland.com/google-zero-click-searches-2026-study-479717 ^ https://www.marketingmag.com.au/featured/why-ai-rewards-an-evidence-ecosystem-over-opinion/
Crafted by industry experts Great content doesn’t live in one place. With Trailer Magazine, a single piece of content can be amplified across multiple formats and channels - delivering compounding value on your marketing investment.
Enews
Podcast
Web
Video
Webinar
Build authority and credibility
Extend reach and AEO visibility
Deliver directly to engaged audiences
Bring real-world stories to life
Connect through expert conversations
Educate and engage audiences live
One story. Multiple channels. Compounding impact.
Foundational marketing products Print display advertising options include content created by our editors and journalists, showcasing your brand to our audience. Inside front cover
Early right hand page
Inside back cover
Double page spread
Enewsletter
Front cover
Full page
Back cover
Half page
Premium ad space - website LEADERBOARD (FIXED)
Solus EDM
LEADERBOARD (ROTATING) MREC (ROTATING)
BANNER (ROTATING)
Advanced marketing products Once brand awareness and trust are established, these formats allow you to tell richer stories, engage audiences in greater depth and connect in a more personalised way.
Case Study Videos Showcase real-world success stories in a highly engaging format that builds credibility, demonstrates outcomes and strengthens buyer confidence.
Podcasts Position your brand as an industry voice through expert-led conversations that deepen engagement and build trust with our audience.
Lead generation Engage decision makers with valuable content, converting your brand presence into a pipeline of qualified leads.
Resource downloads Offer high-value content in exchange for contact details, capturing engaged prospects actively seeking solutions.
Webinars Deliver expert-led sessions that educate audiences while enabling real-time interaction, capturing intent and building direct relationships.
Roundtables Facilitate exclusive, small-group discussions that create deeper engagement, peer validation and high-quality connections with senior decision makers.
Features schedule Feb • Rigid bodies • Axles & suspensions • TPMS and OBM • Moving floor • Truck mounted cranes • Tippers
Mar
May
Jun
• Modern road tankers
• Brisbane Truck Show
• Rigid bodies
• Branding, paint & coatings
• Container transport & port haulage
• Trailer builder
• Rentals/leasing
• Hooklifts & skip loaders
• Service parts & repairs
• Trailer building materials/ components
• Axles & suspensions
• Fasteners
• Truck mounted cranes
• Agriculture equipment
• Advanced manufacturing
• Low loaders
• Tippers
Event/Showcase
Event/Showcase
Event/Showcase
Booking: 1 Feb 2027 Publication: 3 Mar 2027
Booking: 9 Mar 2027 Publication: 8 Apr 2027
Booking: 7 Apr 2027 Publication: 7 May 2027
• Refrigerated transport equipment
Trailer Builder Showcase
Booking: 4 Jan 2027 Publication: 3 Feb 2027
Apr
Aug
NBTA Bulk Tanker Day
Sep
• Modern road tankers
• Rigid bodies
• Metal & welding
• Hooklifts & skip loaders
• Service parts & repairs
• Rentals/leasing
• Advanced manufacturing
• Axles & suspension
• Tippers
• Agriculture equipment • Low loaders
• Agriculture equipment • Tippers
Brisbane Truck Show 20-23 May
Oct • Refrigerated transport equipment • Container transport & port haulage • Truck mounted cranes • Hydraulics
• Truck mounted cranes
Hydraulics Showcase
Booking: 5 May 2027 Publication: 4 Jun 2027
Dec
• Modern road tankers
• PBS equipment & engineering
• Moving floor
• Landing legs
• Low loaders
• Service parts & repairs
• TPMS and OBM
• Slide/tilt trays
• Low loaders
• Tippers
• T ippers
Event/Showcase
Rigid Body Builder Showcase
Booking: 5 Jul 2027 Publication: 4 Aug 2027
Booking: 2 Aug 2027 Publication: 1 Sep 2027
Booking: 7 Sep 2027 Publication: 7 Oct 2027
Booking: 6 Oct 2027 Publication: 5 Nov 2027
• Refrigerated transport equipment • Container transport & port haulage • Branding, paint & coatings • TPMS and OBM • Low loaders
Event/Showcase
Nov
Jul
Booking: 3 Nov 2027 Publication: 3 Dec 2027
Event/Showcase
Refrigeration Unit Spec Guide
Booking: 2 Jun 2027 Publication: 2 Jul 2027
VIEW DESIGN SERVICES
VIEW DIGITAL SPECS
For Partnership Enquiries contact: Danny Hernandez
VIEW MAGAZINE
VIEW PRINT SPECS
Sales Manager - South, Trailer Magazine P: +61 431 330 232 E: danny.hernandez@primecreative.com.au