July - September 2025 LEADERSHIP REPORT (1)

Communications, Tourism, & Events Department

Q3: July - September 2025

Photo: “The Office”

HOMETOWN HERO BANNER PROGRAM:

2024: 33 participants

2025: 43 participants

Displayed from October 27-November 21

VETERANS DAY CEREMONY

November 10 11:30 Santa Fe Depot

TANGLEFOOT RECAP

COMMUNITY FEEDBACK

A HUGE THANK YOU TO ALL CITY DEPARTMENTS WHO HELPED MAKE TANGLEFOOT A FIRST-YEAR SUCCESS! WE COULDN’T HAVE ACCOMPLISHED IT WITHOUT YOUR SUPPORT AND EXPERTISE!

DEPARTMENT AWARDS YEAR-TO-DATE

TOTAL AWARDS

BROUGHT HOME THIS YEAR 24

NAGC - APRIL 2025

Blue Pencil & Gold Screen Awards

Educational/Instructional Video - Pavement Management Series (1st Place)

News Video - Let's Talk Temple Video Series (2nd Place)

Annual Report - City of Temple Business Plan (2nd Place)

Newsletter - City of Temple Employee Newsletter (2nd Place)

Infographic - Holly Jolly Temple Infographic (3rd Place)

TAMIO - JUNE 2025

TAMI (1st Place):

Best New Logo - Heart to Home Animal Adoption Center

Best Marketing Plan or Campaign - Holly Jolly

Posters - Central Texas AirFest

Award of Excellence (2nd Place):

Best Reoccurring Special Event - Community Summit

Best Strategic Plan - Strategic Communications Plan

Special One Time Program - Holly Jolly Hallmark Video Series

Award of Honor (3rd Place):

Special Publications - Heart to Home Adoption Guide

Best Use of Photography - May 2024 Tornado Aftermath

3CMA - AUGUST 2025

Electronic Newsletters - City Monthly Newsletter

Issue Specific Website - Holly Jolly Temple

Graphic Design Art - Holly Jolly Temple Branding

Branding/New Logo - Central Texas AirFest

Photography, Multi-Image Use - May 2024 Tornado

DEPARTMENT AWARDS YEAR-TO-DATE

TOTAL AWARDS BROUGHT HOME THIS YEAR 24

TATOA - SEPTEMBER 2025

Special Audience - East Downs Neighborhood Plan

Event & Program Promotion - Discover Temple Commercial

Videography/Cinematography - Discover Temple Commercial

Best Overall Under 300k Population - East Downs Neighborhood Plan

DESTINATIONS TEXAS | TACVB - SEPTEMBER 2025

Community/Local Engagement Campaign - Downtown Ticket

Website Design and Effectiveness - Discover Temple Blog

Redesign

TEAM MEMBER ACCOMPLISHMENTS

CERTIFIED DESTINATION MANAGEMENT SPECIALIST

SEPTEMBER 2025

CERTIFIED TOURISM EXECUTIVE

JULY 2025

TCU CERTIFIED PUBLIC COMMUNICATOR

JULY 2025

SENNETT FARIAS

COURTNEY JONES NOHELY MACKOWIAK

FOCUS AREAS

Our strategic communications is based on our City’s strategic focus areas:

High Performing Organization

A commitment to organizational excellence, data-driven decision making, and continuous improvement to ensure exceptional service without exception.

Communication & Collaboration

Building strong community connections and expanding opportunities for engagement and participation through responsive and transparent communications with our community.

Smart Growth

Investing in infrastructure, facilities, and systems in order to prepare for growth and redevlopment as well as preserve our assets.

Places & Spaces

Making Temple a place you love to call home by fostering vibrant neighborhoods, beautiful spaces, and unique experiences to ensure that Temple is a unique place.

Health & Safety

Providing the community a safe place where residents and businesses can thrive.

SOCIAL MEDIA

HIGH PERFORMING ORGANIZATION

100 Best Places to Live Home Maintenance Academy

42,071

134 views reactions

19,253 reach

31,128

105 views reactions

20,563 reach

PUBLIC RELATIONS

Behind The City

SOCIAL MEDIA

COMMUNICATION & COLLABORATION

Garbage and Recycling Route Changes Brush & Bulky Item Collection Change Announcement

96,077

172 views reactions

47,560 reach

116,595

253 views reactions

37,028 reach

PUBLIC RELATIONS

SOCIAL MEDIA

PLACES & SPACES

Lions Junction: Last Day of the Season

Colquitt Park

24,885

1,947 views reactions

16,122 reach

55,056

269 views reactions

35,744 reach

PUBLIC RELATIONS

SOCIAL MEDIA

HEALTH & SAFETY

374,462

170,562 reach Civil Service Exam Flood Recovery

338 views reactions

176,499

2,401 views reactions

124,390 reach

PUBLIC RELATIONS

Total Video Views

13.5K

Let’s Talk Temple

Synergy Park

PUBLIC RELATIONS

FACEBOOK

City of Temple

% of Followers

Number of times our content was played or displayed.

Number of times our page or profile was visited.

Followers

Total number of followers of our Facebook Page.

2.M

43.6K

29,347

INSTAGRAM

Overview

Number of times our content was played or displayed.

Number of times our page or profile was visited.

Total number of followers of our Instagram Page.

49.2K

1.K

5,125

PAID ADVERTISING

Overall Ad Performance

2.046M

Display Ads

46.2K

2M impressions impressions impressions

Social Media

Impressions: number of times our creative was delivered to a web page

CITY PRESS HIGHLIGHTS

Total Media Inquiries: 82

Total Press Hits: 114

TANGLEFOOT PRESS HIGHLIGHTS

CITY NEWSLETTER

4 OF JULY FUN FEST TH

ATTENDANCE

10,000+ people

KEY MESSAGING

Celebrate in Style this Independence Day at the City of Temple’s 27th Annual H-E-B

PLACES & SPACES

4th of July Fireworks Show & Fun Fest! Join us for an unforgettable night of patriotic fun, live music, and high-flying excitement! The celebration kicks off with Groove Night taking the stage at 7:00 PM, bringing the energy with crowd-pleasing tunes.

Then, look to the skies as the Texell Credit Union Drone Show lights up the night at 9:15 PM, followed by the GREATEST fireworks show in Central Texas presented by H-E-B at 9:30 PM, a spectacular finale you won’t want to miss! Bring your lawn chairs, blankets, and picnic baskets, and get ready to celebrate in true Temple style.29