At Peterswald, we integrate tradition and innovation, while prioritising integrity, transparency and trust to deliver an unrivaled experience.
This is what defines us in the industry.
#1 AGENCY HOBART 2026
Power in numbers
Recognised by ratemyagent.com.au as Agency of the Year –City of Hobart for the tenth consecutive year, and with a nine-year history as Tasmania’s leading agency, we believe our clients’ reviews reflect the strength and consistency of our property marketing.
412
Properties sold in the last 12 months
20
Median days on market
14.3K
Followers on social media
*Statistics from Facebook, Instagram and internal databases - June 2025
Eunice Ware has a wealth of experience across a wide range of property transactions. A trusted sales agent who has a talent for negotiating homes on any price scale and closing deals with expert knowledge and efficiency.
Eunice’s skills in the real estate industry are backed by her extensive working history in Tourism, fashion industry, and for solicitors in their litigation and commercial departments.
Property deals involve a network of relationships between buyers, sellers, solicitors and financiers. Her ability to create good working relationships and her excellent communication skills result in many happy clients. Eunice loves the diversity of people with whom she has the privilege of meeting. She stays extremely grateful for each and every listing and tailors every sale to the individual person, property and situation at hand so that the best outcome is achieved.
Her boundless energy and enthusiasm are matched only by her market knowledge, while her friendly down to earth personality means Eunice is a pleasure to deal with. As her clients would agree she is hardworking and always willing to go that extra mile and is engaged from start to finish.
For Eunice, real estate is about more than property - it’s about people, connection and contributing to the place she proudly calls home.
Eunice Ware
Property Representative 0402 200 687
eunice@peterswald.com.au
Stronger together
At Peterswald, you have all of our agents on your side.
Collaboration and teamwork are the cornerstones of our success. We stand together as one team, supporting each other, fostering growth and acknowledging our collective achievements.
Our agents regularly cross sell properties, to accomplish the very best results for our clients, together.
Review by Amanda
37 Church Street, North Hobart - Vendor
Working with Eunice was wonderful. She’s hardworking, focused, efficient, friendly and attentive to detail. Eunice was diligent regarding follow up with all leads, has great connections when it comes to styling and always kept us in the loop with progress. I recommend her if you are looking to sell your property.
Review
by Lucy
36 Turquoise Way, Kingston
Eunice was our agent for the sale of our property and was fantastic. She took the time to thoroughly understand our home and provided excellent marketing, even securing a newspaper feature to increase exposure. Eunice followed up on all leads from the open homes and worked hard to secure an offer we were very happy with. She not only negotiated a great price but also ensured favourable contract conditions. Her communication and professionalism made the process seamless.
Review by Marnie
29a Reynolds Court, Dynnyrne, Purchaser
Eunice’s in depth knowledge and experience of the real estate market made the process of selling and buying a walk in the park. No detail was missed nothing was too much and Eunice’s continued communication and updates through the process were informative and comforting. Eunice was honest, constructive and very accomodating to work around our needs. I would not hesitate to use Eunice for any future property transactions her wealth of knowledge and experience is outstanding.
by Myles
78a Nelson Road, Mount Nelson, Vendor
We usually din’t have anything nice to say about real estaate agents but Eunice doesnt’t fit the mould. She was friendly, reliable, efficient, honest, hard working and extremely motivatied. We don’t live in Hobart anymore which meant that we were’nt around to help. Initially this made us anxious but we soon discovered Eunice was all over it. We had no worries, she took care of everything including beautiful “staging” of the interior and garden. Eunice found us a factastic offer, very quickly. our first quick and painless home sale. Thank you Eunice!
Review by Kristie
18 London Way, Kingston
Eunice, what can I possibly say? You went above and beyond “the call” in search for the perfect home for me and my two boys! You were amazing, professional in every sense of the word and I have to also mention your dress sense is so “classy” you are the complete package! Your commitment and true passion for your job shines through and it’s evident that you care and you’re honest in your approach.
Review by Ronnie
3a Balmoral Road, Kingston Beach - Vendor
Eunice’s passion for her job is evident as she brings her expertise, flair and negotating skills to a high level. We were kept informed every step of the way and Eunice always ensured we were happy with the service provided. Her presentation alone, shows she is professional and caring. Peterswald has found a gem in Eunice whol will go above and beyond for each and every client.
Review
Our marketing strategy
We pride ourselves on our unparalleled marketing expertise and the best creative collaborations to cut through the noise and find the perfect new owner for your home.
Our comprehensive marketing plans leverage cutting-edge digital platforms and targeted advertising to effectively reach a wide range of potential buyers locally, nationally and overseas. Through captivating visuals and high quality print materials, we showcase the unique features of each property to an optimal audience.
With an emphasis on excellence in everything that we do, our team of specialists facilitate a seamless experience for both buyers and sellers.
A picture is worth a thousand words
An essential element of real estate marketing, photography is the foundation of any successful marketing campaign. Buyer decisions are informed by imagery, making high-quality photography and stand out visual content crucial in attracting enquiry.
Our expert real estate photographers invest in high-end equipment which, combined with extensive experience, allows them to truly capture the essence of a property and provide beautifully composed, high-quality images that are a pivotal part of our online, social media and print campaigns. We have the option to incorporate aerial images as well as twilight photography to further showcase your property.
Captivating content
Video is a highly effective tool for promoting property to buyers, attracting more interaction online and creating high engagement. Using video to market your property is uniquely informative and readily accessible through our digital channels.
Including aerial, interior and exterior property footage our professional videographer creates a 1-2 minute high quality video to showcase your property. We can highlight important features in detail and provide prospective purchasers with a complete overview of your property. Showcasing your property to its full potential.
Short preview videos help create interest prior to the full launch and can be posted via stories or reels on our social platforms, both by the agents and by the company account, to maximise the reach. Bec can give you more information about this.
A different perspective
Striking aerial footage
At Peterswald we utilise the latest technologies to market your property. We work in conjunction with Z Visuals, to produce marketing videos of our listings.
Offering a completely new perspective, an aerial is an engaging way to attract prospective buyers by marketing not only the key features of your property, but also your suburb and surrounds. Showcasing the properties position.
We have received extremely positive feedback from our clients who appreciate the point of difference it gives their property in the competitive online marketing sphere
Step inside
High quality, immersive 3D models for your home’s listing
Our investment in the Matterport 3D Showcase from the United States allows us to offer a point of difference to our clients, by creating high quality, immersive 3D models of your home.
A member of our team will come to your property and photograph it using the Matterport camera to capture each room and create an interactive floor plan that allows prospective purchasers to take a virtual walk through your home, encouraging greater buyer engagement and a unique, interactive experience.
Scan this QR code to experience our 3D walk through:
Detail focused
We employ a professional to produce an accurate floor plan of your property
Floor plans are used in all facets of marketing your property and each plan includes north orientation, dimensions of each room, total house size, out-buildings and courtyards.
Engage the audience
Social Media is a powerful way to reach potential buyers
Social media is an exciting and effective way to reach a designated group of loyal followers and new prospective purchasers. The Peterswald social pages have over 14,000 followers, which means every post reaches a large organic audience. Agent’s at Peterswald also have their own social pages with engaged audiences.
Our goal is to increase the impact and visibility of your home. With our finger on the pulse of the market, we utilise an integrated marketing approach which couples traditional advertising campaigns with extensive social media outreach leading to an immediate impact on the visibility of your home. This might include: ‘Launching soon’ social media posts, teaser videos introducing properties, property videos on YouTube and features on our Facebook and Instagram.
As part of our comprehensive social media strategy, listings with an “Audience Maximiser” campaign are promoted across premium websites and social media platforms to reach active buyers and drive greater engagement.
To truly amplify the potential of your property listing, you may also consider a dedicated social media campaign to extend its reach and attract more buyers.
Unmatched digital reach
Peterswald ensures your home stands out online with increased exposure and smarter audience targeting
We showcase properties on Australia’s leading real estate platforms: peterswald.com.au
realestate.com.au
domain.com.au
realestateview.com.au
Each website provides comprehensive details about your property, including high-quality property videos, interactive floor plans, scheduled open home times, professional photographs and key features, ensuring potential buyers have all the information they need to make informed decisions.
All of our listings on realestate.com.au are Premier+ property listings. This ensures your home will be seen first, by more buyers, with the largest ad size, rotating to the top of your suburb listing every 15 days. Premier+ property listings capture 20 times more views than a standard listing.
Our top three marketing packages include an “Audience Maximiser” campaign for smarter, data-driven targeting. It reaches buyers who have searched for similar properties in the past 60 days across social media, news and search platform, expanding beyond realestate.com.au. On average, Peterswald listings with Audience Maximiser receive over 500% more views than standard listings.
Property showcase
Dominate the search results
This bespoke platform within realestate.com.au is designed to give your home unrivalled prominence. Positioned at the very top of search results, your property becomes the first choice for buyers, commanding attention and driving immediate interest. This elevated presence not only amplifies visibility but also channels buyers directly to your listing for faster results.
With a dedicated emphasis on West Hobart and Mount Stuart, we combine local expertise with premium exposure to deliver a selling experience that is as refined as your home.
First impressions
Premium high impact signage
Our stylish signboards are designed to appeal directly to buyers the moment they are outside your property. They captivate and draw people in. The designs are carefully considered to capture the feeling of your property, leaving buyers eager for more.
As an agency we know that 73% of our buyers are local to the property they purchase - with 63% located in the same suburb and 10% located in a neighbouring suburb. Bearing these figures in mind, it highlights the importance of signboards in a strategic campaign.
Open for business
Open homes are one of the most powerful tools to secure the best price for your home
Open homes allow potential buyers the opportunity to get a feel for the property and be able to picture themselves living there, creating an emotional connection that will drive them to put an offer in. When there are many groups looking at the same property together, it creates a increased urgency and people are likely to put a higher offer in.
Alternatively, there are some cases where private inspections can be more strategic. Some benefits include buyer screening ahead of time, to ensure that they are serious and trustworthy. The buyers have to make a concerted effort to organise an appointment to visit the property.
Your property representative will be able to advise the best approach for your property to achieve the best results.
Properly presented
Professionally designed and meticulously crafted brochures
Our property marketing collateral is available in a variety of sizes to accommodate the needs of any property. Our brochures present your property to potential buyers with information such as floor plans, high definition photos and a detailed narrative on your property.
The standard at Peterswald is to always use professional photography and printing. The quality of these photographs, print and layout enhance a buyer’s perception of value and help create a strong impression for your property. We take the utmost care in creating all material.
Curated collections
A catalogue of all our current property listings
We email thousands of registered buyers, existing property management owners and tenants about your property in the first days of marketing. In addition, your property will be featured in PLACE, which is published in-house on a weekly basis, with professional photography and detailed property information, the magazine is a one stop catalogue of all our current listings. Hard copies of the PLACE magazine are available to collect from our office and can be found in selected cafes.
Eye catching
Print is still a key marketing tool in this digital world
Buyers come from a range of sources and we consider newspaper advertising an integral marketing tool in our multi-faceted campaigns. Our stylish colour ads in the Mercury Real Estate Guide assist in delivering a high impact presence for your property across a range of advertising mediums. Open Home properties without an advert can be utilised on our advertising page at no charge.
The internet locates the educated and knowledgeable buyer who understands the market value, while print media is more likely to source the passive, aspirational buyer who buys with the heart.
The right kind of attention
Editorial features in well respected publications
We have a strong relationship with multiple publications and submit properties for editorial features in mainland newspapers such as The Australian and Financial Review as well as our local newspaper, the Mercury Real Estate Guide. These compelling editorials appeal to the high-end buyer and investor markets across Australia. With a national audience of engaged property seekers, editorials target an affluent audience of decision makers with a high propensity to buy property.
Style is substance
Increase the value of your property and potentially reduce the sale time using our interior stylist or property stagers
Impeccable presentation can make an incredible difference when placing your house on the market. Equally as important, is the creation of a warm and inviting atmosphere, which allows prospective purchasers to develop an emotional connection with your home, enabling them to imagine themselves living there.
Interior styling
We offer the services of our interior designer, included within our Essentials, Elevate and Premium packages. After an initial consultation, you will receive a report containing suggestions focused on maximising space and enhancing key features. Additional tailored support from our interior stylist can be coordinated by your property representative.
Property staging
We also provide staging solutions for vacant properties with the assistance of property staging experts Shift Property Styling and Home + Style. We can arrange to stage your vacant home with rental furniture to provide an appealing first impression. Both companies provide packages to suit most budgets and offer a comprehensive range of modern and vintage furniture, homewares and accessories.
Preparing for sale
Now is the perfect time to cast a critical eye over every aspect of your home. Think like you do when you are looking for a house to buy. Consider who is your potential buyer, and present the property to best appeal to them.
Review and compare properties on the market by attending open homes or viewing online; this will show you the standard of your competition, and might give you some inspiration of how to (or how not to) present your home for sale.
Grab a pen and paper and do a walk through your home and garden, making note of all the little and big jobs. From there, then work our which ones you can manage and which ones you may need to call in professionals for.
Here are a few tips from us of things you can do that will present your home in its best light and make your property more inviting:
Thoroughly clean the home including skirting boards, wall scuffs, handprints etc
De-clutter – remove all paperwork, toiletries, personal photos, fridge magnets etc from display
Tidy robes and closets, ready for inspections and open homes
Make up all beds in simple white linen to brighten bedrooms
Consider scatter cushions or throw rugs for some warm appeal
Check all lights are working and have bright globes installed
Touch up any damaged paintwork
Clean inside and outside of windows, particularly those with a view
Check for loose door handles and latches, tighten and test that all are working well
Style your living spaces with your favourite items and pack away non-essentials
Seek inspiration from our listing photos of other properties
Clear kitchen benches, dining, and coffee tables but leave a homely touch of a fruit bowl, plant, or both
Add some greenery to your home with freshly cut flowers or indoor plants
Organise the pantry into a neat space
Accessorise the bathroom with matching towels, simple toiletries and greenery
Freshen up the garden with a fresh lawn mow, garden prune, and gum mulch to the garden beds
Tidy the garage and storage areas. Be assured that everyone has things they need to store and people understand some areas are well used, but appreciate a tidy space to view
Remove pet bowls and litters before showings
Use outdoor furniture and accessories to show the best use of the space
Premium
All inclusions in Foundation, plus these premium features:
Property styling (2 hours)
Twilight photography
Property videography, including twilight or dawn footage
3D walk through
Site plan
$6,800
Premium signboard upgrade (L)
Audience maximiser campaign
Realestate guide ad - 1 x double page or 2 x full page ads
Social media campaign
All inclusions in Foundation, plus these elevating features:
Property styling (1.5 hours)
Property videography
3D walk through
Essentials
$3,900
$3,300 Elevate
Premium signboard upgrade (M/L)
Audience maximiser campaign
Realestate guide ad - 1 x full page or 2 x half page ads
All inclusions in Foundation, plus these essential features:
Property styling (1 hour)
Property videography
3D walk through
Premium signboard upgrade (M)
Audience maximiser campaign
Foundation
The base of all our marketing packages
Professional photography
Aerial drone photography
Architectural floor plan
Graphic design expertise
Peterswald website
Realestate Premier+ listing
Domain listing
Realestateview listing
Add ons Twilight
$2,500
In office slide display screens
Unlimited premium brochures
Our PLACE magazine
Targeted just listed letters
Digital database and newsletter
Open home street pointer signs
Certificate of Title
Corflute signboard (S)
The action plan
The timeline and process in selling your property is flexible and able to be customised to suit your needs and goals. We will provide continual feedback from all buyer enquiry, including written reports, verbal feedback or SMS updates. We like to see the process in these stages.
STAGE 1 Initiate
Agree on goal price and timeframes and sign the Sole Agency agreement “Just listed” advice to all Peterswald agents
STAGE 2 Prepare
Gather full listing information (rates, TasWater costs, keys, list of chattels) Prepare property for marketing day
STAGE 3 Generate
Marketing shoot: photos, videos, 3D tour, floor plan measure up
Editing and processing, 24-72 hour turnaround
Prepare and launch a social media sneak peek campaign to generate curiousity and interest
STAGE 4 Launch
Officially launch campaign online, sending out the property via our weekly email to our database of 5,000 potential buyers
The signboard is installed, ahead of the property being featured in the Mercury Real Estate Guide on Thursday
The first open home will run, with the opportunity for private appointments for interested buyers
STAGE 5 Assess
All offer negotiations will be conducted in writing, and we will preent all offeers for your consideration. We will seek your instructions and provide feedback and advice during the negotiation process to allow you to make informed decisions to achieve the best possible price in the market
Alternatively, evaluate the effectiveness of the campaign thus far. Make any adjustments to the strategy, whilst continuing to nurture leads
The timeline
MON TUE WED THU FRI SAT SUN
“Prepare”
Styling consult and house preparation
“Gather” Video, Photos, 3D, floor plan
Sign order “Launch”
Live: property on portals Sign installation. Price and strategy review Real Estate Guide ad Open home Open home
Potential open home
“Assess”
Potential open home
Discussion
points
Marketing package
House price guide
Ideal settlement date
Timing to launch
Tax and legal advice requirements
Trade contracts required
Selling costs
Chattles and inclusions
Sneak peek
Our commitment
We prioritise your best interests, embodying unwavering integrity, empathy and guidance to ensure you receive the highest level of both property marketing and service.