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www.linkedin.com/in/percyval/ percyvaldiviab@gmail.com 253-286-9999
Hello! I’m a graphic designer specialized in advertising, with over 15 years of experience working with newspapers, the peruvian government, universities, tourism companies, restaurants, bakeries, and in the publication of art, culture, and educational books.
I’m someone who is constantly learning and growing every day. I’m highly creative, and my mind is always generating new ideas. I enjoy contributing fresh perspectives, collaborating with teams, and bringing my experience to every project to help achieve meaningful and engaging results.
Experience:
*El Comercio Junior designer
*Domiruth Travel Senior designer
*Peruvian Ministry of Education Editorial designer
*San Ignacio de Loyola University Senior designer
*Municipality of Lima Design coordinator
I handle editorial projects from start to finish, taking care of everything from the design and layout to hand-picking the art.

A monthly bilingual magazine in Spanish and English, featuring the latest news on Lima’s Historic Center, art and culture.


Book design for the Peruvian government about the history of viceregal clothing in Lima.


A book exploring the fascinating history of the traditional trades and crafts that brought colonial Lima to life.



An informative book about the creation of Lima’s ’musica criolla,’ exploring its origins and its deep cultural impact from the very beginning.



nals who helped develop the Master Plan for the Historic Center of Lima, a 5-volume series covering everything from the introduction and diagnosis to the final proposals.

for the official global launch of the Lima brand.


I’m the designer, coordinator, and layout artist for the "Recovering the Memory of Lima" collection, a three-book series on Lima’s art history and culture.





Conceptual design from scratch for exhibitions; I was provided with the texts and the theme to be communicated to the gallery for the creation of the project.






Project commissioned by the city of Lima. The exhibition hall covers everything from the founding of Lima to its current culture, showcasing the evolution of the city in every field throughout history.


Project coordination commissioned by the city of Lima, held in a restored 18th-century house.
The exhibition explores the cultural significance of música criolla from the origins of Lima.




video visit
Social media and mailing post design, all for the promotion and outreach of events, services or products


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1. Social media example designed for the Fine Pastry Department at San Ignacio de Loyola University.
2. Mailing design created for one of the weekly cultural events, work commisioned by the Municipality of Lima.
3. Social media post for a summer vacation tour package, created for an international travel agency.
4. Social media post design for the Fine Cooking Department at San Ignacio de Loyola University.

Designs created as part of communication campaigns for various types of events.
Poster to announce ’La Cenerentola’ ballet and promote ticket sales, commissioned by the Municipal Theater of Lima.


Poster to invite visitors to the Holy Week celebrations in the Historic Center of Lima, commissioned by the Municipality of Lima.

Poster for ’Ruedas y Tuercas’ magazine, dedicated to the automotive industry, announcing news and updates for its upcoming edition.
A selection of logos designed for companies across various industries.

Commission for a company that provides uniforms for the equestrian community.


Commission for a wedding planner; her only reference was that she wanted colorful designs with Incan motifs.

Logo for a lamp shop; the client wanted a simple and direct design.

Project developed for one of Peru’s largest grape exporters, which ships to countries such as Spain, China, and the United States.
Created for a children’s storybook collection aimed at kids aged 6 to 10, featuring diverse stories with protagonists from various backgrounds.





A collection of diverse designs across various categories.

Trifold design for architects who needed to explain the shoring process for a historic balcony.






I was a finalist in the international #VansClassicLima contest, organized by the world-famous footwear brand.
In the photo, I’m pictured with the other finalists and art directors, going over project details and creative direction.
featuring the monthly agenda of cultural activities.
