Paul M. Wilson
CEO at NetReputation
Paul M Wilson is the CEO of Sarasota, Florida-based NetReputation, an industry leader in online reputation management (ORM), crisis management, public relations, and digital marketing services that drive unparalleled results for enterprise brands, small organizations, high-net-worth individuals, and C-suite executives. Paul is responsible for leading the company into its next stage of growth with a strong focus on clients’ needs He brings a wealth of
experience in advising CEOs and leadership teams on revenue growth, go-to-market strategy, and organizational scale.
Throughout his distinguished career, Paul’s accomplishments in helping organizations maximize their revenue growth have been significant, including driving growth at two of the largest search agencies in the world, iProspect and RKG/Merkle, both now owned by Dentsu, an $8 billion agency.
He developed a comprehensive training program, "Winning Every Stage of the Sales Process," that has proven to drive revenue and build long-term client relationships.
Professional Career
Founder, President, Massive Growth Partners
Prior to joining NetReputation, Paul was the founder and president of Massive Growth Partners/Paul M. Wilson Consulting, where he advised CEOs and their C-suite leadership on all aspects of running a growth-driven business, from early-stage start-ups through established brands
In his consulting practice, Paul used a collaborative approach, working with CEOs and their teams to foster innovation, solve problems, create solutions, and mentor and inspire internal sales and marketing teams to achieve professional goals and meet business objectives. Four of his clients have been acquired by private equity firms after significant growth, incorporating the strategies behind his "Winning Every Stage of the Sales Process "
He supported digital marketing agencies and tech/software providers with end-to-end sales strategy and execution, including lead generation, sales team development, and go-to-market planning in both U S and global markets His work also encompassed new business development, pricing, negotiation, hiring, and compensation structures, as well as system integrations such as HubSpot, BigCommerce, Salesforce, and eTail Insights. Paul provided strategic guidance through the full acquisition lifecycle, from planning to earn-out
Major Achievements and Growing Several of the Largest Digital Agencies
Earlier, at iProspect, Paul held various leadership roles, including Chief Revenue Officer, during a period of rapid global expansion He helped grow the company from a regional firm into a global organization with dozens of offices and hundreds of employees, while driving consistent double-digit revenue growth and developing global sales training programs He was also instrumental in the company's successful acquisition by Aegis Media (now part of Dentsu), establishing scalable sales strategies and teams that supported long-term growth.
After an eight-year successful run at iProspect leading Worldwide sales, Paul joined RKG’s executive team and scaled revenue from $5 million to $30 million in three years, playing a key
role by building a consultative sales organization, expanding into new verticals, and securing enterprise clients such as Nordstrom, Ashley Furniture, and Atlassian, among other Fortune-level brands Paul was part of the executive team at RKG, selling the company to Merkle, a leading customer experience management company, both of which are now part of Dentsu.
In addition, Paul served as Chief Growth Officer at NetElixir, where he led both sales and marketing, increasing revenue by 57% by adopting a strategic, long-term selling approach He built high-impact partnerships with industry leaders such as BrightEdge and Miva, restructured teams to improve performance while reducing headcount, and elevated pricing by clearly communicating the value of SEO services, adding $4 million in annual contract value He also strengthened brand visibility and pipeline development through company-wide social media initiatives and thought leadership opportunities.
A Commitment to Giving Back: Co-Chair of the City of Champions
Paul Wilson is active in raising funds for the Prostate Cancer Foundation and co-chairs an annual golf tournament, the City of Champions, which has raised over $900,000 in its first three years The funds raised go directly to Dana-Farber Cancer Institute and Mass General Brigham The fourth annual event is taking place on May 11, 2026, at the Wellesley Country Club in Wellesley, Massachusetts.
Based in Wellesley, in addition to heading NetReputation, Paul supports his wife in residential real estate. The Wilson Group@Compass provides a boutique-level service to the luxury market, closing $250 million in transactions within the greater Boston area In 2023, The Wilson Group represented the sellers in the two largest transactions in Wellesley for $10.5 million and $9.5 million.