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Spirit FM Brand Guide 2026

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BRAND BRAND

I When I was in prison I felt lost and alone. I received a radio and heard Spirit FM and it gave me peace to know God loved me so much as to bless me with the music to meditate to, calm down to, and to hold onto hope to. I have been out for 3 years now and I wanted to help every ministry that helped me while I was in prison. ... Thank you for your help and just know you help more than just people in the free world... you also reach prisons . ”

Bianca donor

It all started FOR STORY

Our STORY

Our MISSION MISSION

WE WILL CHANGE THE WORLD BY CREATING AND DELIVERING EXPERIENCES THAT INSPIRE PEOPLE TO LIVE PASSIONATELY FOR JESUS CHRIST.

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VISUAL BRAND VISUAL Elements BRAND

Alternate Logo

This logo incorporates a top tagline, “Your Encouraging ®,” and may be used when emphasizing this core brand message.

Primary Logos

This is the preferred logo for most applications.

Full

Secondary Logos

This logo is to be used when the primary version won’t fit or work well.

Logo Clear Space

To preserve the integrity of the Joy FM logo, always maintain a minimum clear space around it. The clear space isolates the logo from any competing elements such as type or busy backgrounds. The clear space is defined as the height of the “ ” in the logo.

Logo Sizing

In order to maintain legibility and impact, the Spirit FM logo should not be used larger, or smaller, than the sizes below, unless it is a special print. *Also, make sure to not use the logo too large, unless being used on a display or something that is meant to be larger.

IMPROPER LOGO USE

Improper Logo Use

It is important that the integrity of the Spirit FM logo is preserved as a key way to maintain our brand. As such, do not stretch, alter, distort, angle, etc ... to the PAR logo.

Do not change the colors of the logo

Do not stretch or squeeze the logo

Do not tilt the logo

Do not use effects to alter the look of the logo, such as an outline or bevel unless a special design dictates it

Do not present the logo in a white box

Do not place on a busy background

Do not alter the logo

Do not place the logo against a color that lacks adequate contrast

FONTS

The main fonts used are in Adobe so you must have an Adobe Cloud account. If you do not, please use a font that is comparable to the fonts shown here.

Serif

Serif fonts used to only be seen as traditional fonts but now have a modern twist that make them more versatile in today’s designs. This font can be used in almost any way and compliments Sans Serif fonts well.

Archer

AaBbCcDdEeFfGgHhIiJjKkLl MmNnOoPpQqRrSsTtUuVvWw XxYyZz 1234567890

!@#$%^&*()-+=,.?/"':; 6 available weights

Sans Serif

Sans Serif fonts are the most popular font today, and can be used in any way. This font looks great when mixed with serif, handwriting, or script fonts.

Abadi MT Pro

AaBbCcDdEeFfGgHhIiJjKkLlMm

NnOoPpQqRrSsTtUuVvWwXxYyZz 1234567890

!@#$%^&*()-+=,.?/"':; 14 available weights

Acumin Variable Concept

AaBbCcDdEeFfGgHhIiJjKkLlMm

NnOoPpQqRrSsTtUuVvWwXxYyZz 1234567890

!@#$%&*()-+=,.?/"':; 91 available weights

Scrip/Handwriting

Script and handwriting fonts are used to compliment a serif or sans serif font, when used as a header font, or quote font. Script fonts are also great to use when you want to add a personal look and feel to a design.

Spumante

AaBbCcDdEeFfGgHhIiJjKkLl MmNnOoPpQqRrSsTtUuVvWw XxYyZz 1234567890 !@#$%^&*()-+=,.?/"':; 4 available weights

Abruptly

AaBbCcDdEeFfGgHhIiJjKkLl MmNnOoPpQqRrSsTtUuVvWw XxYyZz !@#$%^&*()-+=,.?/"':;

Cinque Donne

AaBbCcDdEeFfGgHhIiJjKkLlMmNn OoPpQqRrSsTtUuVvWwXxYyZz 1234567890 !@#$%&*()-+=,.?/”’:;

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