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PRIVATE 2025 @ PLMA • November 2025

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NOVEMBER 2025 • SPECIAL SHOW ISSUE

PRIVATE 2025 Custom Sauces: The Smart Strategy for Private Label Manufacturers

Get In On The Fun

An interview with Aytur Aksu, President, Just The Fun Part.

Manzana Products Co., Inc.: A Legacy of Organic Excellence BOOTH #F1030

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By Ashley Takeoka, Private Label Business Developer, Manzana Products Co., Inc.

AA: Just The Fun Part is a brand created by my company, EverGreen USA LLC, which I founded after moving to the United States from

Private label food products are gaining respect across North America, making up over 19% of total grocery sales (PLMA, 2024). Today’s consumers expect store brands to deliver just as much flavor and quality as national names.

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GN: Tell us a little about your company.

For over a century, Manzana Products Co., Inc. has been a leader in crafting high-quality,

State of the Industry Report a Private Label Leader’s Playbook

US Salt: Where Quality Meets Value BOOTH #F9712

Multipack Cartons Give Retailers a Competitive Edge

The lines are blurring. Once a clear-cut value alternative, private label today is a sophisticated brand powerhouse, winning consumer trust and shelf space. But this new prominence brings new challenges. Today, private

Located on the shore of Seneca Lake in the heart of New York’s Finger Lakes region, US Salt has been in operation since 1893. The refinery sits atop a rich underground supply of salt. Water needed for the plant’s operations comes from Seneca Lake, a

In today’s competitive retail landscape, private-label multipack cartons of fruit and tomatoes are proving to be a game-changer. Designed with both value and performance in mind, these shelf-ready solutions are helping retailers stand out while meeting the evolving needs

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Piller’s Fine Foods: A Tradition of Taste and Trust

Camerican Trusted by Suppliers, Customers for More Than 80 Years

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The Rise of Private Label BOOTH #F9708

For more than 65 years, Piller’s Fine Foods has been a trusted name in specialty meats, celebrated for its unwavering commitment to quality, tradition and community. Founded in 1957 in Waterloo, Ontario, Piller’s has evolved from a small family-run

GN: Give our readers an overview of Camerican and how it fits within Gellert Global Group.

As grocery prices continue to climb, consumers are seeking alternatives to their favorites that offer the same quality without breaking the bank. In response, retailers are stepping up

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Private Label and the Holidays

An interview with Josh Gellert, President of Gellert Global Group.

Huey Magoo’s Enters Snackable Publix Expands Private Label Ice Protein Game with Grilled Tender Bites Cream Mix

BOOTH #7416 Holidays Provide Unique Opportunities for Private Label Holiday-themed items make for ideal Limited Time Offers, which create excitement among customers. The public’s interest in LTOs has been growing consistently and

Huey Magoo’s, the fast-casual chicken tender brand expanding nationwide, is introducing Grilled Tender Bites, a permanent menu addition. Made from the best 3% of the chicken, the tenderloin, each bite delivers the same premium, juicy taste Huey Magoo’s is known

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Publix is shining a spotlight on its assortment of private label products with the debut of an array of new seasonal ice cream flavors touching on fall and holiday themes. Continued on Page 16


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