FLIPPING PANCAKE DAY FANTASTIC!
Pancake Day (Shrove Tuesday) is the perfect time to upsell our Pancakes!
It’s a fun, seasonal event that gets people thinking about pancakes—so why not make The 1:1 Diet Pancakes the star of the show?
People love seasonal treats! It’s an easy way to remind clients that they can still enjoy Pancake Day while staying on Plan...
Perfect for consultations, and a great talking point—use it to spark engagement and discuss Step-friendly options.
Encourage multi-product purchases - clients may buy more than usual to stock up for the occasion!
Here are some quirky and fun pancake facts you can share on Social Media...
Pancake racing is a real sport!
In Olney, England, there’s been an annual Pancake Race since 1445, where contestants (mostly in aprons and headscarves) run while flipping pancakes in a frying pan!
The tallest pancake stack ever!
The world record for the tallest stack of pancakes is 3ft 4in — that’s taller than some toddlers! It took 213 pancakes to make.
A pancake once took a trip to space!
Astronauts on the International Space Station once attempted to make a pancake in zero gravity—it didn’t go well, but at least they tried!
The most expensive pancake costs £800!
Made at Opus One restaurant in Manchester, this luxury pancake is topped with lobster, caviar, truffles, and edible gold leaf. Would you dare eat it?
Use these fun facts and search for more online to help make your social media posts & conversations more engaging!
Ways to Promote The 1:1 Diet Pancakes
A week or two prior to Pancake Day...
Run a countdown - share reminders and engage your audience with fun polls (“Lemon or Maple?”)
Go live! Show how quick and easy they are to make to boost visibility and get people excited.
Share visuals - post mouth-watering images of The 1:1 Diet Pancakes with different toppings.
Offer a “Pancake Day Pack” where clients buy a set amount (3+ packs) and get a little extra incentive such as a shaker or a discount on their next order.
Encourage pre-orders so clients don’t miss out!
If clients are struggling to stay on Plan, remind them they don’t have to miss out our Pancakes are a great alternative!
Have some cooked and ready for your dieters to try in the run up to Pancake Day
On Pancake Day...
Challenge your dieters to share their Pancake Day images and tag you in their posts!
Make it fun! Encourage them to use Pancake puns and relevant hashtags.
✔ Ask leading questions: “Do you want to enjoy Pancake Day while staying on track? Let’s grab some of these for you!”
✔ Use urgency: “Pancake Day is coming up, and these will go fast shall I pop some in your next order?”
Let’s Final Tip: Keep the Momentum Going!!
Even after Pancake Day, continue promoting them as a quick, easy breakfast option.
Follow up with clients to ask if they enjoyed them and suggest reordering for their next meal plan.
✔ Offer a fun challenge: “Let’s see who can make the best-looking pancake! Order yours now and send me a pic!” FLIP this into a huge success!
