2023 Year in Review
HOST REFLECTION
POSTED ON ONETABLE
“I am so overwhelmed. I feel like with the news, everyone asks me how I am doing and I don’t know what to say. I really appreciate OneTable. [It] has been so amazing. It is this beautiful ritual for friends, myself, and more. Now, but always.”
JOHN, ASHEVILLE
OCTOBER 19, 2023
OneTable is at the forefront of making Jewish rituals and community gatherings accessible and welcoming for an entire generation of young adults. Our love of Shabbat, expertise in grassroots community building, commitment to hospitality, and human-centered design mean we lead the field in both peer-to-peer engagement and technology.
In 2023, we experienced great success with expanding and integrating our family of offerings to reach new populations. We also collectively experienced great pain following the Oct. 7 attack on Israel. We saw our numbers significantly increase in the immediate weeks afterwards, and pivoted our focus to ensure that we were meeting the needs of Jewish young adults searching for connection and resources.
The following pages tell the story of our year as we track our progress on the goals set forth in our 2022-2025 Strategic Plan, “Setting the Next Course”: build a movement, enrich the experience, and grow internal capacity.
Build a Movement
80,205
Unique participants (Shabbat dinner hosts and guests in 2023)
250,000
Unique participants (all time)
THE ONETABLE FAMILY OF OFFERINGS WILL BE UBIQUITOUS AND STRONGLY ASSOCIATED WITH SHABBAT AND COMMUNITY-BUILDING THROUGH PEER ENGAGEMENT AND 84%
30,289
Shabbat dinners and seders in 2023
125,000
Shabbat dinners and seders (all time)
OF HOSTS + GUESTS IN 2023 CELEBRATED SHABBAT WHEN THEY WOULD NOT HAVE OTHERWISE*
*FROM OUR ONGOING IMPACT EVALUATION VIA THE BENCHMARK SURVEY, ASKED OF ANY HOSTS OR GUESTS WHO'VE BEEN TO 3+ DINNERS N=405
Shabbat dinner is not a one-off, and OneTable participants are joining 3-4 dinners on average.
43,000 unique individuals reached in 2022 More than 80,000 unique individuals celebrated Shabbat in 2023
700 cities
DINNERS TOOK PLACE IN AND IN
1,480 neighborhoods.
18
HUBS WITH DEDICATED FULL OR PARTTIME STAFF.
first international hub
IN PARTNERSHIP WITH AND LAUNCHED OUR
WE PARTNERED WITH TO HOST A
300 person
WE HAVE WITH MORE THAN SHABBANUKKAH AND #SHINEALIGHT THEMED
9,000
A NEW YORK USER INSPIRED A GRASSROOTS EFFORT ‘SHABBAT 25K’ CELEBRATED SHABBAT AT 1,000 DINNERS TO INSPIRE ISRAEL CONVERSATIONS. THIS EFFORT CONTINUED INTO DECEMBER SHABBAT DINNER IN DC COINCIDING WITH THE 60TH ANNIVERSARY OF THE MARCH ON WASHINGTON.
800 dinners
YOUNG ADULTS
WE REGULARLY WORK WITH OVER 10 LEADING NATIONAL ORGANIZATIONS INCLUDING:
ONETABLE 2023 YEAR IN REVIEW
EXPANDING TO NEW GENERATIONS WITH TOGETHER @ONETABLE
In early 2023, we completed a market research project to better understand the needs of older adults and their current Jewish practices.*
WE SURVEYED OVER
ONE-ON-ONE INTERVIEWS AND CONDUCTED 200 people 12 2 focus groups
We learned that despite trends of loneliness, social isolation, and inactivity in congregational or Jewish communities, this is a population seeking new ways to build community and interested in doing so in a Jewish setting. Many are seeking to join someone else’s Shabbat dinner because they no longer have a strong community.
After securing seed funding in Atlanta, Denver/Boulder, and Palm Beach, we hired a program director, built out a new platform (Together @OneTable), and began recruiting early adopters and partners, including:
MAXIMIZING ONETABLE’S SIGNATURE TECHNOLOGY WITH POWERED BY ONETABLE
We continue to invest in our technology to make it easier for people to get together + create community. To this end, we launched a new user interface (UI/UX) in June.
15 Hillels on 39 campuses
THESE CAMPUSES REPORTED:
Our new user experience made it easier for people to explore and immediately post a dinner:
35%
increase of those who clicked the “create dinner” page and went on to post a dinner.
UTILIZE THE POWERED BY PLATFORM TO HOST SHABBAT DINNERS AND OTHER STUDENT AND PROFESSIONALLY-LED EVENTS
70% more events on the platform
Bigger and more diverse pool of student leaders (event hosts)
More streamlined process for collecting and analyzing student data
6 clients
FROM THE JEWISH AND GENERAL COMMUNITY (INCLUDING TUCSON FEDERATION, THE DINNER PARTY, SIGNATURE FD)
1 new program director
ONETABLE 2023 YEAR IN REVIEW