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3280 Butterfly Ln Morgan Hill Listing Presentation - Sandy Albanese

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PREPARED FOR

IVAN GUEVARA

OVERVIEW

Morgan Hill is located in the southern part of Santa Clara Valley and is surrounded by the Santa Cruz mountain range to the west and the Diablo mountain range to the east The area that is now Morgan Hill was originally inhabited by the Ohlone Native American people. In the 19th century, the region saw agricultural development, particularly in the production of wine, grapes, and various fruits. The city itself was named after Hiram Morgan Hill, a local rancher, and landowner. Morgan Hill's economy has historically been rooted in agriculture, but in recent decades, it has diversified with a focus on technology and service industries. Many residents commute to nearby Silicon Valley for work. The city is known for its scenic beauty and offers various parks and recreational areas. Anderson Lake County Park is a popular destination for outdoor activities, including hiking, fishing, and picnicking. Morgan Hill hosts several events and festivals throughout the year. The Mushroom Mardi Gras is a notable celebration that takes place annually, celebrating the region's mushroom industry. The city is part of the Santa Clara Valley Wine Trail, and there are several wineries and vineyards in the surrounding areas, contributing to the local wine industry. Morgan Hill has several public and private schools, and it is served by the Morgan Hill Unified School District. There are also higher education options available in nearby cities The city is accessible by major highways, including U.S. Route 101. Public transportation options include bus services, and the closest major airport is Mineta San Jose International Airport

BUYER PROFILES

Reaching the right audience for your property at the right time, and with the perfect messaging.

01 02 03 04 05

Families: Morgan Hill is known for its family-friendly environment, good schools, and parks. The city's suburban atmosphere, coupled with a relatively lower population density compared to nearby Silicon Valley, can make it an appealing choice for families looking for a quieter residential setting

Tech Professionals: Given its proximity to Silicon Valley, many individuals working in the technology industry may choose to live in Morgan Hill. The city's location allows for a reasonable commute to major tech hubs while offering a more suburban lifestyle

Outdoor Enthusiasts: Morgan Hill's picturesque surroundings, with access to parks, hiking trails, and recreational areas, attract people who enjoy outdoor activities. The presence of Anderson Lake County Park and the Santa Cruz mountain range offers opportunities for hiking, boating, fishing, and other outdoor pursuits

Communities Seeking a Smaller Town Feel: Some people move to Morgan Hill to escape the hustle and bustle of larger urban centers. The city offers a more relaxed and close-knit community atmosphere compared to nearby metropolitan areas.

Retirees: The city's pleasant climate, scenic surroundings, and amenities may make it an attractive destination for retirees looking for a peaceful place to settle down.

It's important to note that these are generalizations, and the reasons people move to Morgan Hill can vary widely. Factors such as job opportunities, lifestyle preferences, and housing affordability can all play a role in attracting a diverse range of residents to the area Additionally, the demographic makeup of the city may evolve over time due to various economic and social factors.

ABOUT OUR TEAM

The Oldham Group is a Collective of talented agents, staff, and support, led by Andrew and Jennifer Oldham - Founding Agents for Compass. Having closed over $1 Billion in sales volume during their career, Andrew and Jennifer lead a team that has substantially increased its business year over year while covering the expansive Silicon Valley, San Francisco Peninsula, Monterey Peninsula, and East Bay real estate markets. Because their agents have been selected based on their hyper-local expertise, they confidently represent a vast coverage area with in-depth knowledge across several counties. With over 85 years of combined real estate expertise in marketing, law, title, design, and escrow, they provide their clients talents and expertise unparalleled in the California market. Combining their knowledge and experience with their love and passion for residential real estate, local expertise, exceptional marketing, personal service and the backing of the nation’s best luxury brokerage, Compass, they will prove to you the Oldham Group difference

$290 M+

Closed Volume in 2024

Over 200

Transactions in 2024 #37

Teams in the Nation #11

Teams in California #14

Top 100 producing agents or teams in the SF Bay Area.

JENNIFER OLDHAM

TEAM LEADER

REALTOR® | DRE 01325650

415.707.5498

JENNIFER@COMPASSCOM

Jennifer is a high-performing real estate professional, who is not only an experienced realtor and loan officer, and but also a skilled negotiator and a real estate paralegal. What sets Jennifer apart is her ability to listen to her clients’ needs and use her in-depth knowledge of the real estate market to negotiate the best deal to exceed the clients’ expectations. With more than two decades of experience working for residential real estate, title, escrow, and specializing in high net worth clients. Jennifer knows exactly what it takes to buy or sell a home. This is one of the reasons why she has been an award-winning Realtor since 2000. When working with clients, Jennifer first learns about what the client wants, then clearly explains the process, sets goals, and works hard to accomplish the best result Jennifer has built the team on three simple principles: 1. Be Kind, 2. Be Professional, 3. Be an Expert Jennifer ensures each one of the Oldham Group Team members exemplifies this mantra without exception. Jennifer started in real estate 20 plus years ago in the Bay Area, and never quit. She loves

Learn more by visiting https://oldhamgroupluxury.com/team

seeing great families find the right home, and wonderful agents expand their real estate acumen and experience. An adrenaline junkie, Jennifer has sought out and excelled at every possible extreme sport, from racing dirt bikes to competitive boxing, ice skating to skydiving, she has done it all Her motto “Don’t eff it up!” pretty much sums up Jenn’s leadership style. Funny and full of love, this bad ass hugger makes long lasting connections with her clients and team members alike.

ANDREW OLDHAM

TEAM LEADER | ATTORNEY

REALTOR® | DRE 01207289

650.640.3098

ANDREWOLDHAM@COMPASSCOM

Originally a real estate lawyer, Andrew’s 40 years of real estate experience makes him uniquely able to tackle any real estate problem From legal expertise, to escrow and title specifics, to brokerage, Andrew has done it all and he loves doing it, for his clients and his team.

Before starting the Oldham Group, Andrew had a long career as a real estate litigator, and real estate entrepreneur. After passing the bar, his real estate law career took off and he spent years in escrow litigation as a freelancer and salaried lawyer. In the nineties, Andrew founded a real estate company called eHome eHome took advantage of burgeoning internet technology, and found a home for real estate there. They raised 30 million in capital and were the first to make the MLS searchable for clients, not just agents, and expanded to three states. When he’s not assisting clients and agents, or working with Compass to help them improve their tools and resources, Andrew loves walking Asilomar beach with his wife and business

Learn more by visiting https://oldhamgroupluxury.com/team

partner, Jennifer and their adorable Boston Terriers Abby and Quincy. Andrew prides himself on being a kind, and loving person first and foremost, and second (but just barely) an excellent real estate professional

SANDY ALBANESE

Sr. Luxury Agent

Understanding the importance of a client relationship and working exceptionally hard for her clients is what Sandy strives for She dedicates all her efforts and attention solely to her client's needs

Sandy is a hard worker and a tough negotiator when it comes to getting her clients the best deal, whether buying or selling a home. She is a Bay Area native and makes it a point to understand and stay knowledgeable in an ever-changing market She understands the local housing market and has a great interest in architecture. Sandy believes that knowledge is power and pays attention to the granular details of her client's needs. Self-motivated and driven with honesty and integrity, Sandy enjoys problem-solving and has the tenacity to get the job done.

With the Oldham Group, she is able to offer a full spectrum of client support from administrative help, marketing tools, contractor recommendations, and concierge services to support every aspect of your needs. When she is not working, Sandy enjoys traveling, exercising, going to the beach, and being with family and friends.

SANDY’S CLIENT

TESTIMONIALS

Sandy is the absolute best. Anybody who knows her knows how conscientious and hard-working she is when she takes on an account. Nothing gets in her way. She's very diligent sets up. All the appointments takes care of all the loose ends and make sure that everything goes according to plan. She will also ensure every effort to get you top dollar for you or real estate product. It doesn't get any better than Sandy.

SELLER

Sandy recently helped us sell our home. She was very knowledgeable and made sure we were aware we understood the process and keep informed of progress during the sale. She helped us get ready to sell our home though her contact network. All the professionals she recommended were excellent She was always available to answer questions and address our concerns I highly recommend her to anyone selling a home in the area.

SELLER

Sandy has the perfect combination of top real estate business skills and a heart of service for her clients Sandy listens to her clients and then confirms their core desires and goals. She then gets to work on the best plan to meet those goals and desires. In our case, it took less than a week from first meeting with Sandy, to having our home in contract for sale with a desirable buyer. Sandy is detail oriented, and always willing to clarify and resolve any concerns her clients may have. You could not do better in listing your home with Sandy Albanese!

SELLER

TEAM’S CLIENT TESTIMONIALS

Jennifer & Andrew have been great to work with - personally and professionally - in both the sale of our old house and purchase of our new one. Without getting into detail, our situation was quite complex on the purchase side - so much so that my wife and I agreed that it required more expertise than could be fairly expected of any typical realtor or broker. The Oldhams provided that expertise for us, and we ' ve already referred another couple to them. 5 stars!

BUYER AND SELLER

Jennifer and Andrew were wonderful to work with, starting with pricing and sales strategy right up to negotiations and closing Highly recommended They both are seasoned professionals able to manage the entire sales process, and having a lawyer on the team provides additional clarity for occasional complexities.

SELLER

Jen and Andrew have beyond exceeded our expectations They were patient with us through a long search process, provided a consultative approach along the way, set realistic expectations without letting us overpay and we ' re never just here to sell us any house When it came time to sell our home the team of people they work with to prep, the marketing support and the frequency of updates keeping us in the loop has once again been over the top We could not be happier to be working with them, will 100% be referring our friends and colleagues and will without question use them again in the future.

BUYER AND SELLER

OLDHAM GROUP

Jennifer Oldham

DRE#:01325650

408 835 4119

jennifer@compass com

Andrew Oldham

DRE#: 01207289 408 393 0773 andrew oldham@compass com

Laura Iseman

6506952750

laura iseman@compass com

Caitlin Yates

DRE# 02137957 650 207 8102 caitlin yates@compass com

Morgan Hill, CA 95037

Canela Way, San Jose, CA 95136

600,000

600,000

3280 Butterfly Ln, Morgan Hill, CA 95037

[1]10,416 SF / 0.24 AC

[2]132,771 SF / 3.05 AC

[3]154,812 SF / 355 AC

[4]39,814 SF / 091 AC

Rancho Prieta Rd, Los Gatos, CA 95033

347 Amesti Rd, Watsonville, CA 95076

Jan 06, 2026

Jan 16, 2026

2165 Cox Rd, Aptos, CA 95003

Dec 22, 2025

Dec 23, 2025

$1, 598,000 $1, 598,000

598,000

N 15th St, San Jose, CA 95112

Comparable property #1

San Jose, CA 95119 6624 Catamaran St

888

Mordern single-story home in a prime South San Jose location! This beautifully upgraded 4-bedroom, 2-bath residence offers 1,843 sq ft of spacious, thoughtfully designed living space on a desirable 6,000 sq ft corner lot The home showcases a fully upgraded luxury kitchen and bathrooms, featuring high-end tile finishes, custom cabinetry, and designer lighting fixtures throughout Bright, open living areas with large windows enhance the homes modern and refined feel All bedrooms are generously sized, including a serene and expansive primary suite Enjoy indooroutdoor living with an inviting front deck and an expansive back deck overlooking a private backyard retreat with mature landscaping and a tranquil waterfall. Additional highlights include a generator hookup in the backyard for backup power. Situated on a quiet residential street with easy access to parks, schools, shopping, dining, major commuter routes, Santa Teresa Golf Club, and Santa Teresa County Park. Move-in ready luxury living in one of San Joses most desirable neighborhoods. Don't miss this exceptional opportunity.

Listed Date Dec 18, 2025 Contract Date Dec 28, 2025

2026

Comparable property #1

6624 Catamaran St

Comparable property #2

San Jose, CA 95136

180 Park Sharon Dr

Bedrooms 5 Baths 3 Square Feet 2,563

HOA FeesYear Built 1977

Listing description

Fall in love the minute you walk inside this Blossom Valley Beauty! It features one of the best floor plans with a bright open-concept layout, that fills the home with natural light. The spacious living and dining areas flow seamlessly into the updated kitchen and family room, perfect for entertaining. It also offers a convenient downstairs bedroom ideal for guests, in-laws, or a home office Enjoy new vinyl plank flooring, doublepane windows, fresh interior and exterior paint, and stylish finishes throughout The chefs kitchen showcases white shaker cabinets, quartz counters with soft gray veining, and sleek black fixtures and lighting From the kitchen and family room, take in views of the expansive 7,916 sq ft ideal for a backyard oasis or future ADU Upstairs bedrooms are spacious, some with walk-in closets and beautiful neighborhood views Bathrooms have been updated with modern touches Also, includes a large laundry room, three-car garage, new landscaping, tankless water heater, and fireresistant upgrades including (Sidco) panels and amber vents. Near Martial Cottle Park,

Continued on next page

$1,788, 888 Last Asking Price $1,688,888 Closing Price $1,688,888 PPSF $659

Listed Date Oct 22, 2025

Contract Date Dec 30, 2025 Sold Date Jan 08, 2026 DOM - Days on Market 58

Comparable property #2

San Jose, CA 95136

180 Park Sharon Dr

Listing description (continued)

VCHS Private, shopping, schools, and HWY 101/85/87 Perfect for move-up buyers seeking space, style, and a large lot with rooms to grow, move right in and experience Blossom Valley living at its best!

888

Listed Date Oct 22, 2025

Contract Date Dec 30, 2025

Sold Date Jan 08, 2026

Comparable property #2

180 Park Sharon Dr

Comparable property #3

San Jose, CA 95136

4790 Canela Way

Listing description

Welcome to this spacious 4-bedroom, 25-bathroom home in the Blossom Valley neighborhood of San Jose With 2,259 sq ft of living space, this property offers a comfortable and functional layout Features a large kitchen with granite counter tops and stainless steel appliances Bedrooms are spacious and have walk-in closets The home is outfitted with double pane windows and central AC for comfort and energy efficiency Close proximity to highway 85/87/101, Westfield Oakridge Mall, Restaurants, Martial Cottle Park, and much more!

Listed Date Dec 04, 2025 Contract Date Dec 18, 2025

Comparable property #3

4790 Canela Way

Comparable property #4

Los Gatos, CA 95033

580 Rancho Prieta Rd

Clouds Rest is a private 4 bed, 2 bath modern mountain home with jawdropping views in Los Gatos. Perched above the marine layer on 3.048 gated acres, this 2,578 sq ft retreat blends luxury, nature, and soul-stirring scenery. A private electric gate at the top of the driveway opens to panoramic vistas, upgraded landscaping, and expansive outdoor living. The home features a beautifully updated chefs kitchen with stone countertops, stainless appliances, custom cabinetry, and exposed beams A brand-new spa-like primary bath, new Milgard Styleline vinyl windows, and seamless indoor-outdoor flow connect you to a new sunset view deck perfect for entertaining or peaceful solitude Outside, enjoy a fully equipped outdoor kitchen, bar, fire pit, and hot tub surrounded by custom concrete patios and natural beauty Additional highlights include an EVready carport, whole-house Generac generator, large shed, water softener, and extensive storage. More than just a home, Clouds Rest is an experience: quiet winter mornings filled with true silence, summer nights spent stargazing and

Listed Date Dec 02, 2025 Contract Date Dec 31, 2025

Comparable property #4

Los Gatos, CA 95033

580 Rancho Prieta Rd

Listing description (continued) meteor showers, and a feeling of serenity that makes you want to come home early from vacation All of this just minutes from downtown Los Gatos, Silicon Valley, and coastal escapes

Listed Date Dec 02, 2025

Contract Date Dec 31, 2025

Sold Date Jan 13, 2026 DOM - Days on

Comparable property #4

580 Rancho Prieta Rd

Comparable property #5

Watsonville, CA 95076

347 Amesti Rd

Listing description

355 m/l acres (2 parcels) off Amesti Road with gated entry 3,000+ sq ft home 5 bedrooms & 45 bathrooms The detached 4th bedroom has a full bath & walk in closet Throughout the home are oak floors, some wall to wall carpeting, redwood paneling, multiple French doors leading to the gardens and pool area Large primary br suite w/ doors opening to the patio and swimming pool Primary bath w/ shower & oversized jetted tub in sunroom enclosure overlooking the pool area 21x 32 liv room w/ beam ceiling, wainscoting, built in book shelves, & fireplace Formal dining room with wood paneling & fireplace. Remodeled kitchen w/Wolf range, SubZero fridge, quartz countertops flowing into a spacious breakfast/family rm & pantry w/ built in drawers & cabinets. A Separate building with 2 tile floor rooms, an oversized 2 car garage, workshop, day room and office tower room w/ views of the Valley. Abundant space for cars, boats etc. Great schools nearby: Bradley Elementary, Aptos Jr & High school and Monte Vista Christian School. Short drive to shops, restaurants and beaches.

$1,695,000

Asking Price $1,695,000 Closing Price $1,600,000 PPSF $530

Listed Date Jan 06, 2026 Contract Date Jan 06, 2026

Date Jan 16, 2026

Comparable property #5

Comparable property #6

Aptos, CA 95003

2165 Cox Rd

Listing description

High ceilings let in abundance of natural light Walk-in pantry Spacious dining room complete with wood-burning stove Septic Solar-heated above-ground pool & sauna Detached garage Raised garden beds, mature fruit trees

Listed Date Jun 11, 2025 Contract Date Dec 22, 2025

Date Dec 23, 2025

Comparable property #6

Comparable property #7

San Jose, CA 95125 903 Lanewood Dr

Listing description

Stunningly upgraded home in a prime willow glen location! This beautifully remodeled CORNER LOT residence sits on a picturesque tree-lined street in one of Willow Glens most desirable neighborhoods, known for its charm and TOP RATED schools. Designed for modern living, this charming 4bedroom, 2-bath home offers an open, bright floor plan with quality upgrades throughout Enjoy a beautifully REMODELED European-style kitchen with sleek cabinetry, a striking Taj Mahal quartzite countertop, and brand-new appliances The home offers modern light fixtures, new waterproof vinyl flooring, spacious bedrooms, a formal living room with an elegant electric fireplace, and a cozy family room with a custom TV feature wall Both bathrooms have been updated with luxury finishes, and the home includes all new doors along with fresh interior and exterior paint Sliding glass doors open to a generous backyard featuring mature fruit trees and ample space for an extended patioperfect for entertaining and enjoying outdoor living. The finished garage includes upgraded epoxy flooring and a reverse

$1, 815,000

$1,155 Listed Date Dec 19, 2025 Contract Date Jan 06, 2026

Date Jan 13, 2026

Comparable property #7

San Jose, CA 95125

903 Lanewood Dr

Listing description (continued)

water filtration system Ideally located within walking distance to Canoas Park & Tennis Courts and just minutes from the charming cafés, restaurants, and boutiques of downtown Willow Glen A must-see!

Asking Price $1,799,000

Closing Price $1, 815,000

PPSF $1,155

Listed Date Dec 19, 2025

Contract Date Jan 06, 2026

Sold Date Jan 13, 2026

DOM - Days on Market 18

Comparable property #8

San Jose, CA 95127

4155 Holly Dr

Listing description SOLD 12/18/25

Discover serenity in this Japanese-inspired 4-bed, 2.5-bath retreat. Designed with a Japanese aesthetic, this home feels like a resort within city limit. Go home everyday to a healing & tranquil ambiance that invites peace and reflection. Thoughtfully updated, luxurious kitchen with top of the line appliances, and spa-like baths, this home blends minimalist elegance with contemporary comfort Expansive windows invite natural light, while the master suite offers a view of garden and city's light through a massive sliding door that opens onto a spacious wood deck, perfect for morning yoga or evening relaxation Experience modern living with timeless Japanese inspiration This home embraces clean lines, natural finishes, and a seamless indoor & outdoor flow, creating a serene retreat in the heart of the city New 50 years warranty roof, new AC unit, whole house water filter, new water heater, new side mount garage opener with battery back up and wifi control. New dual pane windows. Updated electrical and plumping system. Custom closets in all bedrooms and long list of other upgrades. Continued on next page

Listed Date Dec 18, 2025

Contract Date Dec 18, 2025

Sold Date Dec 18, 2025 DOM - Days on Market

Comparable property #8

San Jose, CA 95127

4155 Holly Dr

Listing description (continued)

This is the type of home you only see in magazine, but now you can see, feel, touch and buy Remodeling done with permit For sale fully furnished with all new furniture and decoration

Asking Price

$1,600,000

Closing Price

$1,600,000

PPSF $903

Listed Date Dec 18, 2025

Contract Date Dec 18, 2025

Sold Date Dec 18, 2025

Comparable property #9

San Jose, CA 95112

840 N 15th St

598,000

Listing description

Welcome to a beautiful opportunity with two homes on one lot near

Downtown San Jose Main house remodel in 2025 975 SF, 2 bedroom/15

bathroom main house 800 SF, 2 bedroom/2 bathroom ADU - built in 2025

Designer finishes throughout Stunning new modern chef's kitchens with beautiful countertops and stainless steel appliances New flooring and interior/exterior throughout New copper plumbing throughout Spacious bedrooms New double-pane windows Beautifully updated bathrooms

Inside laundry in both the main home & ADU New roof and gutter system

Private & low maintenance backyards with new exterior fences.

Wonderfully situated near Caltrain and Japantown. Close to restaurants, shops, library and many other amenities. Easy access to Highway 280/680, Highway 87, Highway 85/880 and Interstate 101.

04, 2026

07, 2026

Comparable property #9

N 15th St

Price to be Determined

$755 Per Sq Ft

* This represents an estimated sale price for this property. It's not the same as opinion of value in appraisal developed by a licensed appraiser under the Uniform Standards of Professional Appraisal practice. The information contained herein is derived from the local MLS and does not purport to be complete nor, necessarily, accurate and should be independently verified; nor does it represent or constitute a legal analysis or financial advice. Changes in price, condition, sale, or withdrawal may be made without notice. All measurements and square footage are approximate. Equal Housing Opportunity. Compass and its affiliated real estate companies and its agents disclaim any and all liability for representations and warranties, express or implied, contained in, or for omissions from, the information contained herein or any other written or oral communication transmitted or made available to the recipient. This is not intended to solicit property already listed. Compass is a real estate broker licensed by the State of California operating under multiple entities. License Numbers 01991628, 1527235, 1527365, 1356742, 1443761, 1997075, 1935359, 1961027, 1842987, 1869607, 1866771, 1527205, 1079009, 1272467.

Sandy Albanese

Wow prospective buyers with a Zillow Showcase Listing.

Only a fewlistingseach monthreceive the opportunitytobea Zillow Showcase Listing, let’s make one of them your home!

page views on Zillow

Your home will gain prioritized exposure by potential buyers when they search for properties on Zillow with over 226 million average monthly unique users.

Your listing will receive dedicated, branded " new property alert emails" sent to interested buyers

With a limited number of listings per city, Showcase helps your home stand out with best-in-class media like high-resolution photography, interactive floor plans, room-by-room photo organization and virtual tours to impress potential buyers.

More
More shares on Zillow
More saves on Zillow

One Unified Dashboard to Streamline Your Sale

Assess

Using Collections and Comparative Market Analysis, we can start by tracking market trends, pricing, and available inventory for homes that are similar to yours.

Strategize

By launching your listing not once, but three times with our 3-Phased Marketing Strategy, you can test your pricing strategy, generate early demand, and attract the strongest offers

Analyze

With Insights, gain a more complete picture of traffic and engagement with your listing Plus, the Reverse Prospecting tool lets us track how often your listing is liked or shared by clients working with Compass buyer agents, helping us focus on the most serious buyers

Sell

With a validated pricing strategy and maximum reach to discerning buyers, we can secure the best possible sale outcome. And when the sale is complete, I’ll be here to guide you through any future real estate needs

Maximize your home’s value with the Compass 3-Phased Marketing Strategy

PHASE 1 / LAUNCH AS A COMPASS PRIVATE

EXCLUSIVE Validate Pricing

Unlike traditional brokerages that immediately launch your listing to the public exposing it to negative metrics like days on market and price drop history Compass gives you a strategic head start We showcase your home to a private audience first, allowing us to gather honest feedback on pricing with time to make adjustments before going public

PHASE

2 / LAUNCH

AS A COMPASS COMING SOON Generate Early Demand

Publicly launch yourproperty as a Compass

Coming Soon exclusively on Compass com

This allows you to build buyer anticipation and interest, while staying protected from days on market and price drop history

Showcase your home to our nationwide network of top agents and their serious clients

Begin to generate buyer interest without risking public days on market or price drops that impact your home's value

You may secure a buyer willing to pay a premium for certainty and a less stressful transaction

PHASE 3 / LAUNCH ON ALL PUBLIC

WEBSITES

Sell Better

Go liveonall public websites with the right price and maximum demand gained by pre-marketing.

Receive key engagement insights on how agents and their buyers are interacting with your listing – data that is lost once it goes live on other public websites

Ensure all inquiries come directly to me rather than other agents who may prioritize their own listings and are unfamiliar with your home. Plus, listing as a Coming Soon on our website can help boost your ranking on Google.

During this phase, you have greater control over your data, as photos of your home and personal information do not stay on the Internet.

Backed by a validated pricing strategy and early buyer demand, your home is positioned for an efficient, lucrative sale delivering the best possible outcome when it goes live on all public websites.

Pre-marketing drives results

Compass research shows that listings pre-marketed as a Compass Private Exclusive and/or Compass Coming Soon before going active on the MLS are associated with these results:

30% Less Likely to Drop in Price1

20% Faster to Contract2

2.9% Higher Closing Price3

Pre-Market Your Home as a Compass Private Exclusive

Soft-Launch to an Exclusive

Audience

Make your listing available to a network of thousands of top agents and their millions of clients.

Showcase Before Being Market-Ready

Pre-market your home to buyers before investing time or effort into preparing it for the public

Test Your Price & Gain Insights

Know how buyers are engaging with your listing

These insights, available only before your home goes live on other sites, help you make adjustments to your pricing.

Attract Competitive Offers

You can get competitive offers from buyers who are willing to pay a premium for certainty and reduced stress

Generate Early Demand

Create early buyer anticipation and interest without accumulating days on market or damaging public price drops

Maintain Your Privacy

Your privacy is valuable. Photos and floorplans of your home are only visible to Compass agents and their serious clients.

LEARN MORE AT COMPASS.COM/PRIVATE-EXCLUSIVES

Guiding you home with the Compass Advantage

Investing Billions in Tech to Sell Your Home

AtCompass, the technology of the future is already shaping real estate today. We’ve invested over $1 billion in our technology platform to help agents make buying or selling a home easier for you. This includes Compass One, an all-in-one client dashboard that enhances transparency and keeps you connected with your agent at every step of your journey.

A Marketing Strategy for Every Home

As part ofCompass, I have access to a dedicated in-house marketing and design agency of over 300 experts nationwide, making it more effective than ever before to reach your buyer how, when, and where it counts most

A 33K+ Network of Top Agents Nationwide3

Anetwork that arms us withprivileged access to the homes you ’ ve been waiting to find and the prospects ready to buy

#1 Residential Real Estate Brokerage

$216.8B 2024 Gross Transaction Value 2 intheUnited States1

Your Buyer Follows Compass

Outpreforming the competition in the San Francisco Bay Area

Captivating California

Since arriving in the Golden State, Compass has established itself as the top brokerage in the region.

Markets We Excel In

Lake Tahoe Reno Wine

Country

San Francisco

Peninsula

Silicon Valley

Carmel/Monterey

Central Coast

Santa Barbara/Montecito

Los Angeles

Palm Springs

Orange County

San Diego

Brokerage in LA and SF by Sales Volume*

7.9K+

Number of agents

600+ Number of employees 110+

Offices throughout California

A letter from Compass

CEO Robert Reffkin

Thank you for considering Compass to guide you through your home sale. At Compass, we ’ ve built the #1 real estate brokerage by sales volume in the United States and within 10-years of launching our first sale on Compass com, our agents have achieved over $1 trillion in sales volume We’ve accomplished this by helping homeowners like you protect and maximize the value of your most important asset – your home.

Compass has developed a 3-Phased Marketing Strategy, drawing on best practices from real estate developers, professional home builders, and luxury marketers to create demand, build momentum, and ensure your home is best-positioned for success. This phased marketing strategy can be far more effective than a single public launch. In the same way that Hollywood launches multiple trailers to build anticipation for a movie premiere, the Compass 3-Phased Marketing Strategy allows your agent to launch your listing multiple times, building similar excitement and demand.

Your Compass agent will guide you through every step of the strategy to help you choose what works best for your home and help ensure it receives the attention, interest, and the offers it deserves.

Thank you,

Your Listing Launch

Pre-Market

Home Preparation

Photography

Pricing

Pre-List Marketing

Leveraging Our Exclusive

Agent Network

On-Market

Media Plan

Open Houses

Assessing Our Strategy and Monitoring the Market

Our Step-by-Step Plan

What to Expect

Asyourtrusted advisor,I’ll be there to guide you throughout the home selling process to ensure that your experience is as seamless and stress-free as possible.

1 Complete listing paperwork

2 Prepare your property for market

3 Pre-market and promote your property to Compass agents*

4 Develop and execute our marketing strategy and media plan

5 List property online

6 Show property and follow-up with leads

9 Schedule closing and work through contract terms

10 Close onthe

7 Monitor the market, provide updates and assess strategy

8 Review offers and negotiate the optimal contract propertyand assist with post-closing questions

The Power of Photography

Beautiful photography is oneof the most powerful tools for selling your home. Compass uses bestin-class photographers to show your home in its best light, make a positive first impression, and attract more buyers.

Pricing Your Property to Maximize Buyer Activity

Timing of Buyer Activity

Aproperty receives the most traffic within the first few weeks of hitting the market. It is important to get the price right in order to gain the attention of interested buyers and maximize your home's position in the market.

Attracting Buyers Using Competitive Pricing

Using competitive analysis, market research, and Compass’ suite of AI-powered tools, we recommend a price for your property to generate the most activity and offers early on before buyers move on to newer listings.

Compass Off-Markets Lead the Way

Exclusive Access to California’s Hidden High-End Real Estate

By definition, the promotion of off-market listings is restricted to distribution within the listing’s brokerage.* Compass offers a unique advantage to our agents through Compass Private Exclusives. This special feature grants them access to off-market listings and enables them to share them with a network of 7,900+ California agents. This broadens the accessibility of luxury Private Exclusives to a larger pool of clients compared to other brokerages that are limited in size and regional breadth.

San Mateo & Santa Clara Counties: The Luxury Market Share Standard

Compass dominates the luxury market in San Mateo and Santa Clara Counties, outpacing the competition by a significant margin in the sale of homes priced above $5M.**

Reach more prospective buyers with intelligent digital advertising.

Byleveraging Compass’ digital advertisingtools and partnerships across social media and advertising throughout your listing process, we can generate demand to sell your home faster, and we meet potential buyers where they are, online.

Proprietary Targeting Optimized Performance

Compass helps generate buyer Compass tracks and measures the interest by using proprietary data results of every campaign which to serve ads to Facebook and Instagram users. allows for continued optimization.

INSTAGRAM

Engaging Open Houses

Whetheritbe in-person or a dynamicvirtual tour, open houses are one of the most important ways buyers connect with your home.

Of homebuyers attend an open house while searching for a home to buy* 53%

The Power of Staging: Elevate Your Home’s First Impression

At The Oldham Group, we believe first impressions are everything. That’s why we invest in professional staging for every home we represent. Our exclusive partnership with Ty Karges Home Staging ensures your property is showcased with the latest, most stylish furnishings updated annually to reflect current trends while maintaining a timeless, welcoming appeal.

Our proven approach highlights your home’s best features and helps buyers instantly connect with the space Staged homes consistently attract more attention, generate stronger offers, and sell faster. When you work with us, you get a dedicated team committed to making your home stand out and sell for top dollar.

Let’s make your home unforgettable from the very first look

Assessing Our Strategy and Monitoring the Market

Using proprietary tools suchas Collections and Insights, we keep you informed of market conditions and traffic to your property.

Collections Insights

Collections allows us to have a collaborative conversation on your home selling process with instant updates on comparable listings and access to insider knowledge previously only available to the agent community.

Insights is a detailed, custom dashboard that allows us to assess the impact of our online marketing campaigns in real time. By capturing this data, we are able to further target our ads to buyers most interested in your home.

Our Position on AI: Enhancing Your Real Estate Advantage

At The Oldham Group, we ’ re committed to delivering exceptional results through Kindness, Professionalism, and Expertise. Today, artificial intelligence (AI) has become one of the most powerful tools in real estate and we use it to elevate your home sale or purchase while preserving the human judgment and strategic insight that matter most.

AI Strengthens Our Service — It Doesn’t Replace It

AI allows us to analyze markets faster, identify trends earlier, and deliver clearer information. But it is our experience, negotiation skill, and deep understanding of Bay Area real estate that turn insights into results. AI amplifies our expertise it doesn’t substitute for it.

How We Use AI for Your Benefit

Precision Pricing & Market Insight

AI models help forecast pricing, micro-market trends, and buyer behavior validated by our on-the-ground experience.

• Elevated Marketing

AI tools assist our creative team in producing compelling visuals, targeted campaigns, and storytelling that makes your property stand out.

• Faster, Clearer Decision Support

AI summarizes disclosures, analyzes data, and highlights key information so you can move confidently and efficiently.

• Intelligent

Home Search Tools

For buyers, AI helps reveal properties that match your preferences even those you may not see in traditional searches

• Enhanced Transaction Efficiency

We use AI to streamline paperwork, review documents, and reduce administrative tasks so we can focus more on advising and negotiating for you.

Empowering Our Clients Through AI

We encourage our clients to use AI alongside us whether you want help understanding a report, exploring market scenarios, or preparing your home for sale. When you have more clarity, you make stronger decisions.

Your Privacy & Trust Matter

While AI enhances our service, your confidential information is always protected and handled with care, in line with our fiduciary duty.

Human Expertise + AI = Your Competitive Advantage

Real estate succeeds when technology and human insight work together. At The Oldham Group, we use every tool available including AI to give you the smartest, most strategic, and most successful real estate experience possible.

OLDHAM GROUP

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