New Agent Booklet | Ocean Sotheby's International Realty

Welcometo OceanSotheby's InternationalRealty

You'reingreat company

Ocean Sotheby's International Realty is characterized by our deep roots in the community, our adaptability, and our unprecedented results. Our team is dedicated to the best Florida Keys properties and lifestyles, representing the most desirable homes in Monroe County, along with an entire universe of luxury living With our expertise in the luxury Florida Keys real estate market and a passion for our community, we cultivate a creative culture to assist our clients on a journey to achieve the Florida Keys lifestyle.

2020

OPENED MARATHON OFFICE 2021 SURPASSED $1BILLION IN TOTAL SALES

Meet your team

Attracting exceptional talent starts with discovering exceptional talent. We have taken note of your impressive performance and are confident it complements our dedication to excellence. That?s why we believe you can benefit from our support and opportunities.

FOUNDING PRINCIPAL?

LaurenVarney CHIEFMARKETING OFFICER?

MARKETING COORDINATOR?

OFFICE ASSISTANT

Who weare

Our Local Expertise

Our company is committed to representing real estate of all price points across our unique chain of islands that arch over 100 miles from Key Largo to Key West Our clients benefit from our unparalleled ethics, extensive market knowledge,and unprecedented results We define luxury in the Florida Keys

Our Staff & Support

Ocean Sotheby's International Realty is a full service real estate company Our clients receive the benefit of our support staff/ transaction management coordinator,and marketing department Our turn-key approach provides a smooth transaction from start to finish We are a one-stop shop

Our Community Dedication

Ocean Sotheby's International Realty supports the markets in which we work and live. We collaborate with local groups to improve out islands through direct donation, sponsorships,matching funds, and fundraisers We are invested in the fabric of our communities

Our

Mission

Our mission is to artfully and ethically unite our clients with properties taht match their dreams and also to help unite our associates with their dreams

We present the Florida Key's most dynamic real estate professionals - professionals who offer an alternative to the status quo real estate experience, where negotiation skills matter,marketing prowess matters,and integrity comes first

Our Core Values

Innovate & lead

Embrace accountability

Focus on solutions

Build relationships & have fun

Be great & never settle

Our office culture is defined by our deep roots in the communities we represent, our adaptability,and our unprecedented results

Resultsbuilt on provenexpertise

1 GLOBAL NETWORK

3 OFFICE LOCATIONS

52 FULL-TIME AGENTS

$434M+

$25M+

$1.6m+ IN REFERRAL SALES VOLUME

Apath withoutlimits

Top agents who have joined us sum up the advantages as simply ?more?More returns, more deals, more market share, more support, and more time to focus on their clients.

Asmoothpath ahead

From the moment you accept our offer, we want you to feel a part of our team We will support you every step of the way? from the small things, like where to get coffee, to the big things: like pending deal transactions

YOUR TRANSITION PLAN

Week 1

- Reviewand signrequired brokerage documentsand send toMarketingteam

- Send license toMarketingteam

- Reviewcompany marketing materials

- Reviewbrand resources

- ReviewDotloop

Week 2

- Share/request professional headshot

- Share biowith Marketingteam

- Share sphere list with Marketingteam

Week 1

- Setup Email with IT

- Setup Email Signature

- Order BusinessCards

- Order Name Riders

- Set Up Profile onOSIRand SIR

Websites

- Share MarketingMaterials

DropboxFolder

Week 2 + Week 3

- Announcement Post for Social Media

- Create Announcement Mailers

- Share Personal DropboxFolder

- Digital or In-Person Onboarding

AdditionalImportant Information Access

You will receivean email from Sotheby?s Corporate with your ?Access" log-in information ?Access"is themain intranet for Sotheby?s,and through that portal, you?ll find a wealth of information,tools,and programs.You will useAccess for a majority of things viasinglesign-on.If you don? t receiveit in thefew hours after you onboarding email,let us know,and we will get that all squared away (pleasecheck your junk folders).

IMPORTANT: everyonereceives a ?vanity?email, firstname.lastname@sothebysrealty.com - this is not an actual email to use but your login for Access You will still use your @oceansir com as your email account and only the@sothebysrealty.com to log in to Access.

Onceyou receivetheemail and haveset up your Access account,thesteps below will guideyou to theareas to review/complete.

1. Log into Access (access.sir.com) > Apps & Tools > Next Level Learning Platform.

2. Onceyou?rein theNext Level Learning Platform,select ?Learning Library?,you can find theclasses below by searching for them in thesearch bar at thetop middleof thescreen Key words are bolded

a. Thefirst step is to take thecourse called Listing Presentation Starter Kit (this will giveyou a better understanding of thelisting process).

b. Second is to view The Listing Presentationvideo.

c. Lastly is ListTrac for Agents; this is a self-paced class

Lastly,pleasesavethis number and email as this is thecontact whereany Sotheby?s International Realty leads will comefrom 903-294-4442 and noreply@leadsengine.realogy.com. You will haveup to 60 minutes to claim alead

Discovermore. Belongtothebest.

Marketingthat resonates Dropbox

MARKETING/ OPERATIONS FOLDER

- maintained by marketing

- all company documents

- all company marketing

- all misc company wideagent items

AGENT FOLDER

- maintained by marketing

- copies of ads

- property marketing logs

- any agent specific file shares

DigitalTools

ACCESS

- access.sir.com

DESIGN VAULT

- content creation - singlesign on via Access

- training every month the last Thursday at 1pm

- view Access page HERE

LIST TRAC

- property reporting suite - singlesign on viaAccess

ACTIVEPIPE

- email marketing - singlesign on via Access

- need SOI list to open account

- help page within Access HERE

MARKET REPORTS

- market reports & community guidereports.oceansir.com

- invitevia email

Marketingthat resonates

CONTINUED

We help you deliver powerful and intuitive creative seamlessly for social, email, advertising, presentations, and more.

OceanLiving

OCEAN SIRPRODUCED RELOCATION GUIDE

Usage:provide at open houses,for buyers,examples for clients on our marekting quality

Availability: in print,digital,PDFin Dropbox or email templatein Activepipe

OCEAN SIRPRODUCED ANNUAL SIGNATURE PUBLICATION

Usage:partner with listing presentation,leaveat listings,provide for buyers

Availability: in print,digital,PDFin Dropbox or email template in Activepipe

SIRPRODUCED IN DEPTH EXPLORATION OFLUXURYRESIDENTIAL MARKETS ACROSS THEGLOBE,WITH A WELCOMELETTERFROM OCEANSIR

Usage: higher clientele,sphereof influence Availability: digital,PDFin Dropbox,or email templatein Activepipe

ListingInformation

ListingPresentations

LISTINGPRESENTATIONS - POWERFUL TOGETHER

These areintended for listing appointments only They can besent digitally viaan emailed PDFor a link to a personalized Issuu e-magazine.

For a personalized version,pleasesubmit aproject request form HERE.

Theup-to-date standard print version (customized to your office) is in your respective listing presentation materials area and is produced annually.

Listing Packages area guide for what to expect in company-paid marketing,broken down by pricepoint. Thesepackages are subject to changebased on listing details,availability,and management decisions

READYSETLIST is a customizabledocument to provideclients with timelines and what to expect during thelisting process.

It can befound in Design Vault > Templates > Shared with Me