M EDIA KIT 2018
Health & Wealth PUB LI CAT ION & ME DIA FIRM
Publication with a Purpose!
Vision driven editorial and value added advertisement. Owner & Publisher: Nicole Justice 4631 S. Carrolton Ave., New Orleans, LA 70119 Phone: (985) 951-0214 Email: justice@lifestyleshealthandwealth.com Experience a new concept and understanding about business development and professional exposure. We have experienced through years of marketing in the private business sector that communication of value marketing and education in the health & wealth field makes a difference. Purpose first and profit will follow through. The consumer is thirsty for education, NOT sales. The value in relationship building for your partnering consumer is built through education and advocacy for your services. Bringing value to the consumer is KEY to success in building business profitability. Partnering with Lifestyles Health & Wealth positions you to invest into a creative community marketing firm, not just a publication. For we will advocate your business in the community as we’re prompting the value of media through publication and community advocacy. Win, Win! We’re changing the paradigm to re-frame the blueprint of media into an educative marketing advocacy for the community and renewing the business sector through a strong leadership & foundation. Consider Lifestyles Health & Wealth as your partnering power in the market. Our goal is to assist our partnering companies with profitable growth, maximization of vision, early education communications, and community awareness. Contact me at (985) 951-0214 to inquire about becoming a partner with our publication and to promote your voice and enhance your business footprint & profitability!
4631 S. Carrollton Ave New Orleans, LA 70119 • 985-951-0214 www.lifestyleshealthandwealth.com • justice@lifestyleshealthandwealth.com
SERVICES: PRINT, WEBSITE, BROADCASTING & SOCIAL MEDIA PRINT Print publications distributed bi-monthly throughout the Northshore & Southshore of Louisiana: doctor offices, hospitals, coffee shops, restaurants, entertainment establishments, business chambers, community outreach organizations, sports venues, recreational locations, law firms, financial offices, and many more establishments pertaining to health & wealth.
WEBSITE Our e ducating and exposure-driven website will offer an interactive digital display of the publication including blogs, videos, and advertising enhancement .
BROADCASTING Lifestyles Health & Wealth is proud to announce our Tips Segment to educate the community on our partnering business services and organizations assisting the others. Giving back to our partnering affiliates in print or web creates added-value and the platform to share their voice. We provide Added Value positioning and partnership through “Lifestyles Health & Wealth Spotlights” on WGNO which rotates throughout the month! WGNO is a must carry on all Cable Systems and reaches every TV households across Southeast , Louisiana! Lookin g for your voice to partn er with educating the Broadcast audience on WGNO about all things Health & Wealth! We will promote a :15 - :30 Commercial/Educational Interview produced by WGNO in Metairie Office, that will Air on WGNO 30 x per month of choice on station of affiliates’ choice. Broadcasting production will also Air on our Website and Social Media pages. Production completed 30 days prior to Air time.
SOCIAL MEDIA Our publication will showcase our bi-monthly issue through our social media sector of LinkedIn & Facebook. This is an added value included with your paid advertisement .
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SERVICES: PRODUCTION & DIGITAL DESIGN, FEATURE PRESENTATION PRODUCTION & DIGITAL DESIGN MEDIA Our partnering production team with Divine Design Media (DMA), unveils a passion to bring your dreams and ideas to life through video, photography, and graphic design. We pride ourselves in keepi ng every project cost and time effective, yet professional and with an innovative mind for each of our clients. With excellence and creativity, our desire is to empower you to influence the world, with your vision, through media arts. Video production description At Divine Media Arts, we have a variety of film and video services. If you are looking for a clear and simple way to effectively communicate to potential clients, video content is proven to be the #1 most profitable option. We are dedicated to taking your message and creating it , through video, for the communication of anyone viewing. We include concept development introduction, and post production with each project .
1 m in u t e v i d e o In c l u d es: Pricing customized and based on affiliates’ needs
• • • •
Creative consultation 2 hrs of professional , cinematic footage on 1 location 1 camera - Lighting kit - Sound recording 2 rounds of revisions - premium titles and motion graphics - color correction and grading royalty free music
1 0 8 0 p H D exp or t for any p l atfor m 2-3 minut e video Includes: Pricing customized and based on affiliates’ needs • Creative consultation • 4 hrs of professional , cinematic footage on 2 locations • 2 camera - Lights - Sound recording • 3 rounds of revisions - premium titles and motion graphics - color correction and grading royalty free music
FEATURE PRESENTATION Email blast and/or web spotlight feature stories digitally designed to promote your company message through editorial advocacy. Email Blast - One (1) created and expedited 1st of the month email feature page to showcase your message with written message and picture storyline. Web Feature - Digitally created story running 30 days on the Feature page of our website.
RATES + SP E C I F I C AT I O NS BILLING:
Advertising agencies will need to provide their own agency commission. A 10% fee will be ch arged for guaranteed placement . Invoices due upon receipt . Payment with order is required for new advertisers until credit is approved. Accounts outstanding more than 30 days incur a 1.5% per month finance charge. In the event of a ca ncellation or change in your advertisement , cancellation or change should be submitted in writing to the Publisher prior to 10 days of the space deadline date. The cancellation fee is 20% of the remaining contract rate or $500, whichever is greater. ACCEPTABLE DESKTOP FILE FORMATS: Adobe Illustrator, Adobe Photoshop and PDFs created with Acrobat Distiller only.
IMAGES/SCANS:
All images/scans should be 300 dpi saved as a TIFF or an EPS. We cannot accept Pantone/PMS or RGB colors or 72 dpi (i.e., image pulled from a website). All images provided on disk must be in CMYK format and color corrected. We are not responsible for color on RGB or PMS files that must be converted to CMYK. Please make sure process separation is checked for all process color builds. BW scans should be saved as grayscale or bitmap.
TRIM AND BLEED SPECIFICATIONS:
Please make sure document ’s dimensions are correct . Build pages to trim size, and if bleed, extended dimensions beyond page edges by a minimum of 1/8”. Keep live matter 5/16” from trim size. Bleed allowance: 1/8”.
EMAIL:
justice@lifestyleshealthandwealth.com. Please include the name of your company and name of publication in the subject line. If there are any questions regarding these specifications, please contact Nicole Justice at (985) 951-0214. For larger files, Lifestyles Health and Wealth has an upload site that clients may access. For instructions on using the upload site, please call Nicole Justice at (985) 951-0214.
The Universal Issues of the Modern Teen
Voice of our Youth Pursuit of Purpose
by Josiah Leydecker, an 11th Grade Student
With the American culture changing right before our very eyes in recent years, new and different trends are settling in as previous ones are on their way out. This creates what many refer to as a “generational gap,” or a difference of outlook or opinion between people of different generations. One could take music as an example of this phenomenon. Many of today’s parents find it difficult to genuinely enjoy today’s modern genres of music that the majority of newer generations are into, such as Hip-Hop and Rap. Artists who are praised as musical geniuses in America, including Kendrick Lamar, Kanye West, Beyonce, Cardi B, Drake, and many more, are often disapproved of by individuals from older generations. However, despite this “generational gap” anomaly, there is still an aspect of American life that all generations can identify with: self-discovery. It’s an existential equation that every person yearns to solve with the correct answer. Except, many people fail to realize that there are different answers according to each individual. Each person on this earth is completely distinct and unique from the one next to him or her. This sounds simple and almost obvious, but try thinking about the people you see every day. Realistically, most of them interact with those around them based on external influences. Of course, these are expected to exist in someone’s life, whether it be culture, celebrities, or even the people around them, but this is where many people become confused or distracted on their paths to self-discovery. So many people become obsessed with these external influences and completely desert the path to self-discovery altogether. This results in the person essentially becoming somebody completely divergent to their true selves. Furthermore, I believe that the teens of the 21st century are the worst victims of this subjective
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dilemma. I believe this so strongly, because I have seen it every day throughout my freshman and sophomore year, and I have no doubt that I’ll continue to see confused individuals walk the halls of my high school until the day I’m throwing my graduation cap in the air. Now, I’ll admit, I struggle with this issue alongside my high school peers. So, recently, I’ve been doing things that I believe help guide me on the correct path to discovering myself and what I am to essentially do with my life. I do the things that I love to do. I also surround myself with people who I believe strive to be themselves as well. These are just a couple of things that we can all do to help discover our true selves and step toward the correct path to self-discovery.
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P R I N T RATES , S P ECIF I C AT I O NS + W E B BANNE R ADS
1/3 S Full Page
2/3 V
1/4 1/3 V
1/2 V 1/2 H
1/8 H
1/8 V
N E T R AT E P E R I N S E R T I O N
SIZE 2-Page Spread Back Cover IFC IBC Full
BI-MONTHLY $2,250 $2,990 $2,450 $2,450 $1,490
SIZE 2/3 1/2 1/3 l/4 1/8
BI-MONTHLY $1,140 $890 $790 $490 $260
S P E C I F I C AT I O N S SIZE Full Page Bleed Full (Non Bleed) 2/3 Pg 1/2 Pg Horizontal 1/2 Pg Vertical
WIDTH x HEIGHT (inches) 8.763” x 11.25” 7.35” x 10” 4.933” x 10” 7.5” x 4.933” 3.683” x 10”
SIZE 1/3 Pg Square 1/3 Pg Vertical 1/4 Pg 1/8 Pg Horizontal
WEB BANNER AD SIZE: 1100 X 200 PIXELS DPI: 72 DPI FORMAT: JPG Homepage Rotating Ad $500 Stationary Ad $700
Category Page Stationary Ad $700
WIDTH x HEIGHT (inches) 4.933” x 4.933” 2.4” x 10” 3.683” x 4.933” 3.683” x 4.933”
VIDEO COMMERCIALS + TARGET DEMOGRAPHICS
1 MINUTE VIDEO COMMERCIAL
2-3 MINUTE VIDEO COMMERCIAL
Starting at $1,300.00
Starting at $1,750.00
Price includes: Creative consultation Professional, cinematic footage on 1-2 locations 1 - 2 cameras with assistant Lighting kit High-quality sound recording 2 rounds of revisions Premium titles and motion graphics Color correction and grading Royalty free music 1080p HD export for any platform
Price includes: Creative consultation Professional, cinematic footage on 1-3 locations 2 cameras with assistant Lighting kit High-quality sound recording 3 rounds of revisions Premium titles and motion graphics Color correction and grading Royalty free music 1080p HD export for any platform
TARGET DEMOGRAPHICS All demographics spanning across Louisiana. Publishing Life style choices spotlighting Health & Wealth for our Louisiana. Hearing the voice of our: Youth / Middle (M-Life) / 65+ demographics. We are broadening the demographics for Lifestyles Health & Wealth by expanding our media reach throughout the state. We believe everyone in the community, both young and old, is thirsty for knowledge on how to live the best version of a health & wealth lifestyle. Education is key to continuity of care in all sectors of life. We utilize different forms of media to target our readers
• Business Forums & Expos • TV broadcast ing • Social media posting and blogging
• YouTube Commercial • Advocacy Stories
• P rint
Northshore and S outhshore
• D igital
& Web Production– D esign to Execution
Yo u t h 15%
• Community Events • Educational Seminars M - L ife 45%
A ge 6 5 + 40%
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EDUCATI O N + ADVO C AC Y COMMUNITY OUTREACH • • • • •
B u s i nes s E xp os / Su m mits H e a lt h Fa i rs / Races E a r ly I nt er ven tion Ed u cation al Event s for t he C ommunit y & Business Secto r Co - o p w i t h Fes tivals an d O rgan izat ions Lea d ers hi p Ed u cation
SUPPORTIVE MODULE • • • • •
Lifestyles Health & Wealth P u b licat ion, Web, Social & Broadcast ing Li fes t y l es H ealth & Wealth Com munit y Advocacy Shows & Event s Pro m o t i ng & Mar ketin g Pro d u c i ng & B ran d in g Pr i nt , B ro a d cas tin g, Digital/ B u s iness-Social Media and Event Product ion
RESOURCE COMMUNICATION - Coming soon on the horizon. Mo n t hly G a t her in gs •S o u t hs ho re •N o r t hs ho re
CLOSING It ’ s AL L a b o u t a T EA M of s u p p or tive and compassionat e minds governed by t he hea r t t hat c reates th e grow t h for our part nering companies t hrough p u r po s e . Th ank yo u fo r allow in g me to s h are wit h you our vision and purpose-driven g o a l fo r the co m m u n ity th rou gh med ia, educat ion and communicat ion. May yo u r b u s i n es s p ros p er in wealt h t hrough a healt hy vision and your uniqu e ly de si g ned p u r p os e!
Health & Wealth Publ ic at ion & Med ia F ir M
4631 S. Carrollton Ave New Orleans, LA 70119 985-951-0214
Nicole JusticeLeydecker Owner, Publisher
justice@lifestyleshealthandwealth.com www.lifestyleshealthandwealth.com
N i co l e J u s t i ce O w n e r & P u b l i s h er Lifestyles Health & Wealth
PUBLICATION WITH A PUR POSE VISION: Li fe s t y l es H ea lth & Wealth aim s to change t he st rengt h and voice of media in the co m m u ni t y t hrou gh L ead ers h ip , Ed ucat ion & Advocacy by part nering wit h bu si nes s l ea d e rs an d organ iz ation s. Li fe s t y l es H ea lth & Wealth h op es to enrich t he communit y t hrough Advocacy & E du ca t i o n. We are com mitted to p rovide informat ion regarding living a wellba l a nce d l i fe st y l e t hro u gh h ealth an d w ealth while enhancing businesses and se rvices by b r in gin g ligh t to th e va lue of market ing and educat ion.
PURPOSE: Tag l i ne - P UBL ICAT IO N WIT H A P URPOSE O ur p u r p o s e i s to c reate a m in d s et and concept of vision driven by leadersh i p a nd val u e- a d d ed s er v ices to th e con s u mer & communit y.
FOUNDATION: O ur fo u nd a t i o n was b u ilt with a Vision & Purpose t o reach t he communit y and co n s u m ers t hro u gh med ia ( P u b lication/Social/Web/TV), Educat ion, C om m u ni ca t i o ns an d s er v ices p rov ided by part nering business l e aders a nd o rgan iz ation s ) to s h are t heir t est imony of Vision & Purpose. Li fe E xp er i ence Su cces s Stor ies w ill help lif t up ot hers and mot ive t hem t o s u cce e d t h ro u g h a b a l a n ced lifes ty le.
STRUCTURE: O ur 7 P i ll a rs ( Flagged Mou n tain s ) : Mind, Body, Soul & Spirit , Balanced Healt h & We alt h L i fes t y les • G over nm ent • E d u ca t i o n • M ed i a • B u s i nes s • Fam i ly • S p i r i t u a l • A r t s & E nt er tain men t
4631 S. Carrollton Ave New Orleans, LA 70119 • 985-951-0214 www.lifestyleshealthandwealth.com • justice@lifestyleshealthandwealth.com