B.S. Marketing

The AI-Powered Marketing Degree
Get ready to lead the next generation of marketers. This future-focused program explores AI communications, analytics, and strategy—paired with expert training in social media, digital marketing, and consumer behavior. You’ll graduate with a career-ready education that positions you at the forefront of today’s marketing profession.
Features
REAL-WORLD READY
Learn cutting-edge tools and strategies. Apply AI, social media, and analytics in real projects that prepare you for industry.
PROOF OF EXCELLENCE
Graduate with a portfolio of real marketing projects—campaigns, data analysis, and strategy decks that impress employers from day one.
EXCITING AND COLLABORATIVE
Innovation thrives here. You’ll collaborate with classmates, solve real-world challenges, and gain the teamwork experience today’s top employers expect.
Program Highlights
• Comprehensive foundation through core marketing courses in Principles of Marketing, Consumer Behavior, Marketing Research, Omni Channel Marketing, Sales Leadership, and International Marketing.
• Specialized focus on AI integration courses across Communication, Analytics, Strategy, and Applications.
• Balanced curriculum combining marketing knowledge with cutting-edge AI skills.
• Hands-on learning through projects using emerging AI tools and platforms.
• Prepares students for data-driven marketing careers that bridge creativity, technology, and strategic insight.
• Flexible course structure allowing students to tailor their expertise in marketing and AI innovation.
